This job posting is anticipated to remain open for 30 days, from 02-Oct-2025. The posting may close early due to the volume of applicants.
Join a financial services firm where your contributions are valued. Edward Jones is a Fortune 500 company where people come first. With over 9 million clients and 20,000 financial advisors across the U.S. and Canada, we’re proud to be privately-owned, placing the focus on our clients rather than shareholder returns.
Behind everything we do is our purpose: We partner for positive impact to improve the lives of our clients and colleagues, and together, better our communities and society. We are an innovative, flexible, and inclusive organization that attracts, develops, and inspires performance excellence and a sense of belonging.
The Senior Marketing Agency Manager is responsible for leading external agencies to create and execute marketing strategies and campaigns that deliver measurable outcomes for the firm, prospects, clients, and branches. This role requires strong business acumen to connect home office and branch marketing programs with business segment, Market Management, and Practice Management objectives.
Responsibilities:
- Accountable for partnering with external agencies to innovate, develop, and execute marketing strategies and campaigns. Hold agencies accountable for delivering high-quality work, focused on business objectives, within established timelines and budgets.
- Consistently ensure marketing programs are aligned to business segment, practice, and market management objectives. Create program roadmaps with measurable checkpoints, and constantly validate agency deliverables with internal stakeholders.
- Oversee the development and execution of marketing campaigns that drive engagement and deliver results measured in prospect outcomes, client outcomes, and branch capacity and effectiveness. Collaborate with internal EBM teams to ensure seamless integration of agency work with broader EBM efforts.
- Partner with analytics teams to measure the effectiveness of marketing campaigns, leveraging A/B and multivariate testing, predictive analytics, and campaign optimization. Leverage internal and external insights to refine strategies and continuously improve ROI.
- Build strong relationships with internal stakeholders to ensure alignment on Marketing and Branch objectives. Influence cross-functional teams to support the successful execution of EBM priority workstreams.
- Leverage external agency outside in perspective to consistently ensure we're innovating and delivering best in class Marketing for the firm.
- Partner closely with brand, digital, product, compliance, analytics, and agency teams to ensure alignment between creative, regulatory, and performance priorities.
- Stay informed on industry trends, competitor activities, and emerging marketing technologies. Apply insights to enhance marketing strategies and maintain a competitive edge.
- Identify opportunities to leverage new tools, platforms, and methodologies to enhance campaign performance.
Requirements:
- Bachelor’s degree in Marketing, Advertising, Business, or a related field.
- 8+ years leading and holding external agencies accountable for Marketing results—preferably within regulated financial services, banking, insurance, or WM.
- Proven ability to successfully manage large budgets and deliver measurable business results.
- Strong familiarity with Marketing agency ways of working, and proven ability to hold the agency accountable for providing the 'A' team on our account.
- Familiarity with media planning tools and analytics platforms (e.g., Google Analytics, Tableau).
- Experience leveraging audience segmentation to deliver personalized omnichannel journeys.
- Strong knowledge of attribution, and performance measurement best practices.
Edward Jones does not discriminate on the basis of race, color, gender, religion, national origin, age, disability, sexual orientation, pregnancy, veteran status, genetic information or any other basis prohibited by applicable law.
Our compensation and benefits package includes medical and prescription drug, dental, vision, voluntary benefits, short- and long-term disability, basic life, and basic AD&D coverage. We also offer a 401k retirement plan, tax-advantaged accounts, and paid time off.
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