Social Media Specialist Job at Institute for Global Transformation in Flowery Br

We're comprised of two areas of focus that provide rich environments for the creation of personal and global service projects, retreats, and courses. Our principles include:

• Inner growth and service to humanity is our main purpose.
• Nature is sacred, and global warming and ecology are very important.
• Globalism: Realization of the importance of diversity within the oneness of our global community.
• We design global service projects that demonstrate how higher states of consciousness can be used in practical ways to benefit humanity and the planet.

The Institute for Global Transformation (IFGT) is striving to create a better world for everyone. Our Mission is to support individual transformations in consciousness and in the way humanity interacts with one another so as to bring about positive change in the world, individually and collectively.

We are seeking a creative, forward-thinking, and organized social media specialist to join our Social Media team. In this position, you will create consistent, meaningful content across all social media platforms.

Responsibilities

• Write, develop, and strategize online content production and scheduling across media platforms (i.e., YouTube, YouTube Live, Facebook, Facebook Live, Twitter, Pinterest, etc.)
• Generate, edit, publish, and share content (original text, images, video, and HTML)
• Build meaningful connections and encourage community members through dialog and messaging
• Create and maintain organizational social media pages and profiles
• Create and implement the social media aspect of the IFGT Marketing plan
• Track and analyze analytics reports to gain insight on traffic, demographics, and effectiveness; utilize this information to positively affect future outcomes

Required Qualifications And Skills

• 2+ years’ experience in digital marketing and social media
• In-depth familiarity with the business applications of social media platforms (of Facebook, Twitter, LinkedIn, Instagram, YouTube and other social media best practices)
• Proficiency in setting up and managing paid social media ad campaigns.
• Strong digital analytics (Facebook Analytics, Google Analytics) and metric skills.
• Savvy content marketer with experience working with marketing and website creative teams.
• Proven track record of increased customer or member engagement and conversion.
• Knowledge of social media management tools (Hootsuite, etc.) and best practices.
• Knowledge of Search Engine Optimization (SEO) and web metrics (plus).
• Demonstrate effective project management to drive execution of social media marketing initiatives.
• Ability to demonstrate a collaborative approach to achieving increased community engagement and impact, as well as working across internal and external teams.
• Knowledge of online marketing and good understanding of major marketing channels.
• Independent self-starter; ability to multi-task; enthusiastic, positive and detail-oriented.
• Fluency in English

We are an equal opportunities employer and welcome applications from all qualified candidates.