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VPESS

Social Media Marketing Executive Job at VPESS in Indiana

VPESS, Indiana, PA, US, 15705

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VPESS is looking for a creative and data-driven Social Media Marketing Executive to manage, grow, and enhance our brand presence across digital platforms . If you have a passion for content creation, audience engagement, and performance marketing , this is your opportunity to join an innovative, fast-growing company! 1. Key Responsibilities Social Media Strategy & Management: Develop and execute social media marketing strategies across platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube, etc.). Manage daily posting schedules and maintain brand consistency. Stay updated with the latest trends, tools, and platform updates to enhance engagement. Create engaging content , including graphics, videos, reels, and stories to attract and retain audiences. Collaborate with the design and content teams to produce high-quality visuals and copies. Ensure all content aligns with VPESS’s brand voice, mission, and goals . Plan and run Facebook, Instagram, LinkedIn, and Google Ads to drive leads, conversions, and engagement. Optimize ad campaigns for better ROI, reach, and audience targeting . Monitor performance analytics and make data-driven improvements . Engagement & Community Building: Interact with followers, respond to comments, and foster a strong online community . Run interactive campaigns like polls, contests, and giveaways to boost engagement. Track customer sentiments and address queries efficiently. Performance Tracking & Reporting: Analyze social media metrics and prepare weekly/monthly reports on performance. Use tools like Google Analytics, Facebook Insights, and SEO tools to track engagement and growth. Suggest improvements based on data insights to optimize reach and conversions. 2. Candidate Requirements: Education: Bachelor’s degree in Marketing, Mass Communication, Digital Media, or a related field. Experience: 1-3 years of experience in social media marketing, digital advertising, or content creation . Skills & Expertise: Facebook, Instagram, LinkedIn, Twitter, and YouTube marketing Hands-on experience with SEO, content marketing, and social media ad platforms . Proficiency in Canva, Adobe Photoshop, Illustrator, and video editing tools is a plus. Familiarity with Google Analytics, Meta Business Suite, and marketing automation tools . Creativity & Innovation: Ability to come up with unique content ideas and run engaging campaigns. Analytical Thinking: Experience in tracking performance metrics, audience behavior, and ad optimization . Excellent Communication: Strong command over English & Hindi for content writing and engagement. Go-Getter Attitude: A self-motivated professional who thrives in a fast-paced, results-driven environment . 3. SALARY: Negotiable (Based on experience & skills) 4. VACANCY POSTS: 1 5. Location: LUCKNOW Apply Now! Send your resume to HR@VPESS.IN About VPESS: VPESS ( Virtual Platform for Electronics Security Solutions ) is a leading platform revolutionizing the e-surveillance industry across India. We specialize in providing instant, reliable, and cost-effective service solutions for OEMs and system integrators, covering everything from Tier-1 cities to the most remote locations. Our mission is to ensure seamless service experiences through a network of skilled service partners, real-time tracking, and single-visit resolutions —saving time and cost for our clients. At VPESS, we thrive on innovation, efficiency, and customer satisfaction . If you are looking for a dynamic, fast-paced work environment with opportunities to grow and lead in the ELV and security solutions industry, this is the place for you! Work Culture at VPESS: Fast-Paced & Innovative: We believe in solving problems quickly and using technology to improve efficiency. Team-Oriented Environment: Collaboration is key! Our teams work closely to execute projects successfully and support one another. Growth & Learning: We invest in employee development through training, mentorship, and exposure to cutting-edge security technology . Customer-Centric Approach: We prioritize quality service, client satisfaction, and proactive solutions . On-the-Move Experience: Be prepared for on-site project handling, client interactions, and multi-location management . #J-18808-Ljbffr