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Compose.ly

Freelance Writer Job at Compose.ly in Indianapolis

Compose.ly, Indianapolis, IN, United States, 46262

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Objective

Support the relaunch of FreelanceWriting.com as a dual-purpose site that serves both writers and marketers seeking to hire freelance talent, through high-converting, SEO-informed website content.

Objective

Support the relaunch of FreelanceWriting.com as a dual-purpose site that serves both writers and marketers seeking to hire freelance talent, through high-converting, SEO-informed website content.

Profile Overview

We are seeking a seasoned website and brand copywriter with strong SEO expertise to support the revitalization of FreelanceWriting.com. The ideal candidate will be adept at crafting homepage copy, service pages, and other marketing-forward content with strategic keyword intent for marketer audiences (e.g., “hire a blog writer,” “technical writing services”).

Scope

  • Immediate engagement (starting August)
  • Project-based: Homepage and 20 marketing-focused pages (mix of service and blog content) with opportunity to expand
  • Close collaboration with internal SEO and strategy leads
  • Goal: optimize homepage, site structure, and develop top-priority content pillars

Responsibilities

  • Rewrite or reimagine homepage copy to align with marketing personas
  • Develop 5–10 service pages (e.g., "Hire a Technical Writer," "Blog Writing Services")
  • Write 5–10 SEO-supporting blog articles targeting mid-funnel search terms
  • Collaborate with SEO lead and designer to ensure copy aligns with evolving site structure and brand tone
  • Implement SEO best practices (headlines, metadata, readability)
  • Contribute to identifying and refining pillar content topics

Skills And Qualifications

  • Proven experience writing homepage and service-level website content
  • Strong grasp of SEO principles and keyword-intent mapping
  • Experience working in cross-functional teams (SEO, design, dev)
  • Ability to write for both technical and marketing-savvy audiences
  • Willingness to collaborate and bring ideas to improve the end output
  • Familiarity with WordPress is a plus

About FreelanceWriting.com

FreelanceWriting.com is a long-standing domain with high authority, now undergoing a strategic repositioning. The initiative is focused on optimizing its value as both a recruitment tool for hiring freelance writers and a resource hub for marketers seeking direct writing support. This project is spearheaded by the team at Compose.ly.

Seniority level

  • Seniority level

    Mid-Senior level

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Marketing, Public Relations, and Writing/Editing

  • Industries

    Technology, Information and Internet

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