Social Media Manager Job at Oli at Home LLC in Detroit

Benefits:

Bonus based on performance

Competitive salary

Opportunity for advancement

About Oli at Home Oli at Home is a concierge medical practice that delivers aesthetic treatments — including Botox, Jeuveau, microneedling and chemical peels — directly to patients’ homes. Our team of board-certified providers focuses on personalized care, transparency, and long-term relationships that put patients first.

We’re growing quickly across Michigan and expanding into new states. We’re looking for a Social Media Manager who understands how to tell stories that build connection, trust, and brand awareness — and who knows how to translate that attention into growth.

The Role

As Social Media Manager, you’ll be responsible for shaping Oli’s digital presence across Instagram, TikTok, and Meta. You’ll lead content planning, oversee posting and engagement, support provider social growth, and help turn social attention into new patient leads.

This role blends creative direction with analytics — ideal for someone who lives and breathes social, stays on top of trends, and understands both brand and performance.

What You’ll Do

Plan, create, and schedule daily content across Instagram, TikTok, and Meta

Manage content calendars, captions, hashtags, and community engagement

Collaborate with leadership and providers to ensure content aligns with brand voice and goals

Support providers in growing their own accounts through content coaching and guidance

Work with our paid media team to align organic content with active ad campaigns

Track performance metrics and optimize content based on engagement and growth data

Identify and pitch new trends, formats, or collaborations that align with Oli’s brand

What You Bring

3+ years of experience managing social media for a brand, preferably in aesthetics, wellness, or healthcare

Strong understanding of short-form video, content strategy, and storytelling

Proven success growing accounts and driving measurable engagement

Skilled in Canva, CapCut, or other editing tools

Ability to write clear, brand-aligned captions with attention to tone and detail

Data-driven mindset with creative instinct — you can analyze performance and know when to trust your gut

Excellent communication and organization skills

Why Join Oli

Competitive pay and performance-based incentives

Hybrid flexibility (Metro Detroit preferred)

Collaborative, creative environment with direct access to leadership

Opportunity to shape one of the fastest-growing brands in concierge aesthetics

Flexible work from home options available.