Jobsanywhere
Senior Product Marketing Manager - Partners
Jobsanywhere, San Francisco, California, United States, 94199
About Us
At Cloudflare, we are on a mission to help build a better Internet. Cloudflare runs one of the world’s largest networks that powers millions of websites and Internet properties. We protect and accelerate Internet applications without requiring hardware, software installation, or changes to code. Our network routes web traffic and improves performance while reducing spam and attacks. Cloudflare has been recognized for culture and innovation by Entrepreneur Magazine and Fast Company. We value curiosity and empathy, and we support ongoing learning and development. We are committed to a diverse and inclusive team and hire based on potential while supporting team members throughout their time at Cloudflare. Come join us! Location
- Austin, TX About the Role
We are seeking an experienced Senior Product Marketing Manager to lead partner-focused go-to-market strategy with Global System Integrators (GSIs) such as Deloitte, Wipro, Cognizant, and other telecom service providers. You will shape and execute joint go-to-market motions, identify collaboration areas, build compelling “better together” narratives, and design revenue-driving sales plays. As the bridge between our product portfolio and these partners, you will craft differentiated joint value propositions, create integrated marketing plans that scale, and deliver messaging and enablement assets for technical and business audiences. You will work closely with core Product Marketing and Product Management teams to ensure partner-led messaging, positioning, and sales plays align with our broader GTM strategy. Key Responsibilities
Identify areas of collaboration Work with partners to define priority joint solution areas. Align partner capabilities with our portfolio to uncover new growth opportunities. Translate customer needs into repeatable joint offerings that deliver business outcomes. Build “Better Together” narratives Develop differentiated joint value propositions that highlight the combined strengths of our solutions and partner services. Create executive-ready stories and use cases for technical, business, and C‑level audiences. Ensure consistent partner messaging across campaigns, field programs, and sales engagements. Design sales plays that drive revenue Package repeatable sales plays aligned to industry use cases, security outcomes, and target accounts. Collaborate with sales, partner, and solutions engineering teams to operationalize these plays. Measure performance and optimize plays to increase pipeline contribution and win rates. Create and execute integrated marketing plans Build joint marketing plans with partners, including campaigns, events, digital programs, and account-based initiatives. Drive execution with field and partner marketing teams to ensure measurable demand generation and pipeline creation. Manage co-marketing investments to maximize impact and ROI. Deliver content and enablement assets Develop solution briefs, playbooks, competitive positioning documents, presentations, and thought leadership for partner-led GTM. Enable internal field teams and partner sales teams with tools to tell the joint story effectively. Scale enablement across regions to ensure consistent adoption. Provide security subject matter expertise Act as a trusted expert in application security, API security, Zero Trust, and network security. Provide credible perspectives in partner, analyst, and customer-facing settings. Ensure security innovation is central to all joint solution positioning. Market and Competitive Intelligence Monitor market shifts, customer needs, and competitive moves relevant to GSIs and telecoms. Provide insights that shape partner strategy, roadmap alignment, and GTM execution. Influence internal teams with partner-driven intelligence and customer feedback. Qualifications
8+ years in product, solutions, or partner marketing within cybersecurity or cloud infrastructure. Strong subject matter expertise in application security and network security; knowledge of Zero Trust and cloud-native security architectures. Proven experience building and executing partner-led motions with GSIs, consulting firms, or telecom providers, including co-selling and co-marketing. Demonstrated success developing joint GTM strategies, sales plays, and marketing plans that drove measurable pipeline and revenue. Excellent content creation skills for clear, compelling technical and business-facing materials. Strong relationship management and cross-functional collaboration skills, with the ability to influence PMM, product, sales, and partner teams. Experience working in complex, global environments with distributed stakeholders. What Makes Cloudflare Special?
We are a highly ambitious, large-scale technology company with a soul, committed to protecting the free and open Internet as part of our mission to build a better Internet. Project Galileo: Since 2014, we have equipped more than 2,400 journalism and civil society organizations in 111 countries with tools to defend against censorship, at no cost. Athenian Project: In 2017, we created the Athenian Project to protect state and local governments, helping constituents access election information and voter registration. We have provided services to more than 425 local government election websites in 33 states. 1.1.1.1: We released 1.1.1.1 to provide a faster, more secure DNS resolver. We do not store client IP addresses and adhere to our privacy commitments, ensuring that no user data is sold or used to target consumers. Sound like something you’d like to be part of? We’d love to hear from you! This position may require access to information protected under U.S. export control laws. Any offer of employment may be conditioned on authorization to receive software or technology controlled under U.S. export laws without sponsorship for an export license. Cloudflare is an equal opportunity employer. We value diversity and inclusiveness. All qualified applicants will be considered without regard to race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, disability, or any other protected status. We are an AA/Veterans/Disabled Employer. We provide reasonable accommodations to qualified individuals with disabilities during the application process. To request an accommodation, contact hr@cloudflare.com or mail at 101 Townsend St., San Francisco, CA 94107.
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At Cloudflare, we are on a mission to help build a better Internet. Cloudflare runs one of the world’s largest networks that powers millions of websites and Internet properties. We protect and accelerate Internet applications without requiring hardware, software installation, or changes to code. Our network routes web traffic and improves performance while reducing spam and attacks. Cloudflare has been recognized for culture and innovation by Entrepreneur Magazine and Fast Company. We value curiosity and empathy, and we support ongoing learning and development. We are committed to a diverse and inclusive team and hire based on potential while supporting team members throughout their time at Cloudflare. Come join us! Location
- Austin, TX About the Role
We are seeking an experienced Senior Product Marketing Manager to lead partner-focused go-to-market strategy with Global System Integrators (GSIs) such as Deloitte, Wipro, Cognizant, and other telecom service providers. You will shape and execute joint go-to-market motions, identify collaboration areas, build compelling “better together” narratives, and design revenue-driving sales plays. As the bridge between our product portfolio and these partners, you will craft differentiated joint value propositions, create integrated marketing plans that scale, and deliver messaging and enablement assets for technical and business audiences. You will work closely with core Product Marketing and Product Management teams to ensure partner-led messaging, positioning, and sales plays align with our broader GTM strategy. Key Responsibilities
Identify areas of collaboration Work with partners to define priority joint solution areas. Align partner capabilities with our portfolio to uncover new growth opportunities. Translate customer needs into repeatable joint offerings that deliver business outcomes. Build “Better Together” narratives Develop differentiated joint value propositions that highlight the combined strengths of our solutions and partner services. Create executive-ready stories and use cases for technical, business, and C‑level audiences. Ensure consistent partner messaging across campaigns, field programs, and sales engagements. Design sales plays that drive revenue Package repeatable sales plays aligned to industry use cases, security outcomes, and target accounts. Collaborate with sales, partner, and solutions engineering teams to operationalize these plays. Measure performance and optimize plays to increase pipeline contribution and win rates. Create and execute integrated marketing plans Build joint marketing plans with partners, including campaigns, events, digital programs, and account-based initiatives. Drive execution with field and partner marketing teams to ensure measurable demand generation and pipeline creation. Manage co-marketing investments to maximize impact and ROI. Deliver content and enablement assets Develop solution briefs, playbooks, competitive positioning documents, presentations, and thought leadership for partner-led GTM. Enable internal field teams and partner sales teams with tools to tell the joint story effectively. Scale enablement across regions to ensure consistent adoption. Provide security subject matter expertise Act as a trusted expert in application security, API security, Zero Trust, and network security. Provide credible perspectives in partner, analyst, and customer-facing settings. Ensure security innovation is central to all joint solution positioning. Market and Competitive Intelligence Monitor market shifts, customer needs, and competitive moves relevant to GSIs and telecoms. Provide insights that shape partner strategy, roadmap alignment, and GTM execution. Influence internal teams with partner-driven intelligence and customer feedback. Qualifications
8+ years in product, solutions, or partner marketing within cybersecurity or cloud infrastructure. Strong subject matter expertise in application security and network security; knowledge of Zero Trust and cloud-native security architectures. Proven experience building and executing partner-led motions with GSIs, consulting firms, or telecom providers, including co-selling and co-marketing. Demonstrated success developing joint GTM strategies, sales plays, and marketing plans that drove measurable pipeline and revenue. Excellent content creation skills for clear, compelling technical and business-facing materials. Strong relationship management and cross-functional collaboration skills, with the ability to influence PMM, product, sales, and partner teams. Experience working in complex, global environments with distributed stakeholders. What Makes Cloudflare Special?
We are a highly ambitious, large-scale technology company with a soul, committed to protecting the free and open Internet as part of our mission to build a better Internet. Project Galileo: Since 2014, we have equipped more than 2,400 journalism and civil society organizations in 111 countries with tools to defend against censorship, at no cost. Athenian Project: In 2017, we created the Athenian Project to protect state and local governments, helping constituents access election information and voter registration. We have provided services to more than 425 local government election websites in 33 states. 1.1.1.1: We released 1.1.1.1 to provide a faster, more secure DNS resolver. We do not store client IP addresses and adhere to our privacy commitments, ensuring that no user data is sold or used to target consumers. Sound like something you’d like to be part of? We’d love to hear from you! This position may require access to information protected under U.S. export control laws. Any offer of employment may be conditioned on authorization to receive software or technology controlled under U.S. export laws without sponsorship for an export license. Cloudflare is an equal opportunity employer. We value diversity and inclusiveness. All qualified applicants will be considered without regard to race, color, religion, sex, gender, gender identity, gender expression, sexual orientation, national origin, ancestry, citizenship, age, disability, or any other protected status. We are an AA/Veterans/Disabled Employer. We provide reasonable accommodations to qualified individuals with disabilities during the application process. To request an accommodation, contact hr@cloudflare.com or mail at 101 Townsend St., San Francisco, CA 94107.
#J-18808-Ljbffr