Logo
The Trade Desk

Director, Business Development, Advertiser (Retail)

The Trade Desk, New York

Save Job

Overview

The Trade Desk is changing the way global brands and their agencies advertise to audiences around the world. We value the unique experiences and perspectives that each person brings and foster inclusive spaces where everyone can be authentic at work. If you are talented, driven, creative, and eager to join a dynamic, globally-connected team, we want to talk.

What You’ll Do

  • Take North America/global assigned account responsibility for representing The Trade Desk’s growing retail category, including ownership of The Trade Desk’s most strategic partnerships with retailers – liaising with C-Level stakeholders at both the retail brand marketing organization and their affiliated retail media business
  • Drive revenue growth on the Trade Desk platform aligned to the objectives of Retail Media Businesses and Retail Brand Marketing
  • Architect and drive large Business Partnership agreements across both Retail Media and Retail Marketing organizations
  • Work directly with existing platform solutions clients and consult on the development of GTM strategies for their product offerings built on top of TTD’s platform
  • Collaborate with our data partnerships team to create a total solution that will drive data revenue across assigned Retail Accounts
  • Develop a deep technical understanding of The Trade Desk platform, competitive positioning, and an informed view of the value chain within programmatic advertising
  • Partner and collaborate across internal Trade Desk teams aligned towards growth of the retail business as a whole
  • Create and drive a strategic account plan to achieve revenue goals through existing business growth
  • Work cross-functionally with The Trade Desk’s client services, data partnerships, marketing, and product/engineering teams to guide product roadmap prioritization and successful customer integrations
  • Facilitate communication internally and externally related to partnerships (demands, strategies, roadmaps, operational requirements, etc.)

Who You Are

  • You are an entrepreneur at heart and are intrigued by the opportunity to directly influence the entire landscape of programmatic advertising. You’re comfortable selling concepts to client-side and internal executives, enjoy new product offerings, and are a masterful relationship builder
  • 8+ years of experience creating and building differentiated relationships with retailers
  • Experience in a platform-oriented business development or solution selling role, ideally within AdTech or MarTech industries
  • 10+ years of experience in business development, sales, or partnerships roles, at a programmatic agency, retailer client-side investment team, Retail Media Network, or DSP
  • Brand and/or Shopper marketing experience at a Consumer Packaged Goods company is a plus
  • Comprehensive working knowledge of the retail media ecosystem and the value chains in shopper marketing and brand marketing, media investment, and measurement
  • Excel in collaboration across internal teams and stakeholders with proven results
  • Strategic and analytical approach to selling concepts with a focus on building relationships with internal and external leadership
  • Proven track record of: annual/quarterly revenue growth across various industries and clients; driving brand investment and growth strategies to capture share of wallet; exceeding revenue targets consistently
  • C-level engagement: able to articulate a strategic narrative to drive long-term growth; engage beyond the CMO with data and analytics; own execution of C-level vision across client stakeholders
  • Experience driving shopper and merchant investment shifts to programmatic from traditional channels; thought leadership in combining National & Shopper spend; navigating ambiguity to reshape media practices
  • Ability to work on complex partnerships with alignment across GTM, product, engineering, legal, finance, and leadership to achieve revenue goals

Compensation and Benefits

The Trade Desk is an equal opportunity employer. Base salary range for this role is $146,000—$267,700 USD, with eligibility for stock-based compensation and a comprehensive benefits package including health, retirement, disability coverage, and paid time off. Details may vary by location and experience.

Note: Interns are not eligible for variable incentive awards such as stock-based compensation, retirement plan, vacation, tuition reimbursement or parental leave. The company is committed to accessible hiring processes and reasonable accommodations for applicants with disabilities.

What We’re Looking For in Your Application

EOE statements and accommodations contact information are provided to ensure an accessible application process. If you require an accommodation, please email with your request.

#J-18808-Ljbffr