Boehringer Ingelheim is hiring: Sr AD, Marketing - VicaEmpa (Heart Failure) in R

Overview

Join to apply for the Sr AD, Marketing - VicaEmpa (Heart Failure) role at Boehringer Ingelheim

This position offers a base salary typically between $170,000 and $269,000. The position may be eligible for a role specific variable or performance based bonus and or other compensation elements. For an overview of our benefits please click here.

Duties & Responsibilities

• Manages and coordinates the development, implementation and monitoring of core elements of the brand plans
• Leads the development and implementation of marketing tactics to ensure attainment of goals related to these core elements
• Oversees development and implementation of relevant tactical plans (i.e., sales/promotional tools, samples, PR/media, websites, market research, etc.)
• Represent brand with internal and external stakeholders
• Plays a lead role in the development and execution of brand positioning and messaging to achieve goals
• Collaborates with and coordinates with other brand team members, external agencies and BIPI extended team members\' alignment of marketing tactics with overall strategy
• Monitors/analyzes product and market performance, competitive intelligence, market research to identify key growth opportunities and challenges facing the brand to define actions/tactics to advance brand toward its strategic objectives.
• Assists in the development and monitoring of product forecasts and brand expense budgets
• Meets financial targets for the brand including net sales, discounts, market share and expenses
• Supports annual business planning process as per schedule
• Presents to Senior Management as needed
• Manages and implements Phase IV and Life Cycle Management Plans to optimize brand\'s long-term commercial value

Requirements

• Bachelor’s degree required; MBA preferred
• Eight-plus (8+) years’ experience in the pharmaceutical industry or marketing, including five (5) years US pharmaceutical marketing or related pharma experience
• Experience working directly with digital partners to develop and execute initiatives strongly preferred (e.g., Google, third party media providers, social media community platforms, etc.)
• Experience in guiding and integrating digital analytics and driving metrics-based optimization strongly preferred
• Demonstrated leadership skills
• Previous supervisory experience preferred
• Demonstrated project management skills
• Demonstrated ability to manage budget and resources
• Demonstrated ability to achieve results in a highly matrixed organization
• History of successful performance
• Demonstrates acceptable level of performance for all Sr. AD, Marketing competencies/capabilities and AAI Behaviors
• Proficiency in MS Office, Outlook and database applications
• Ability to travel (may include overnight travel)

Eligibility

• Must be legally authorized to work in the United States without restriction
• Must be willing to take a drug test and post-offer physical (if required)
• Must be 18 years of age or older

Why Boehringer Ingelheim?

With us, you can develop your own path in a company with a culture that knows our differences are our strengths - and break new ground in the drive to make millions of lives better.

Here, your development is our priority. Supporting you to build a career as part of a workplace that is independent, authentic and bold, while tackling challenging work in a respectful and friendly environment where everyone is valued and welcomed.

Alongside, you have access to programs and groups that ensure your health and wellbeing are looked after - as we make major investments to drive global accessibility to healthcare. By being part of a team that is constantly innovating, you\'ll be helping to transform lives for generations.

Want to learn more? Visit https://www.boehringer-ingelheim.com