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BioSpace

Marketing Director, U.S. VOXZOGO marketing Job at BioSpace in San Rafael

BioSpace, San Rafael, CA, US, 94911

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Overview Marketing Director, U.S. VOXZOGO Marketing — BioSpace BioMarin is a global biotechnology company that relentlessly pursues bold science to translate genetic discoveries into new medicines that advance the future of human health. The Commercial organization leads our global sales and marketing strategies around the world and is rapidly growing in multiple regions. This role supports the launch of VOXZOGO in hypochondroplasia (HCH) in the U.S. and represents a strategic driver and cross-functional integrator to ensure the market is prepared for launch. Responsibilities Lead development of U.S. brand positioning and messaging for the HCH indication, ensuring alignment with global strategy and resonance with key stakeholders. Collaborate with Global Marketing on launch planning; strongly advocate for and represent the U.S. point of view based on strategic market insights. Drive strategic planning and execution of U.S. pre-launch and launch activities, including disease education, stakeholder engagement, and field readiness. Serve as the U.S. commercial launch lead in cross-functional launch teams; lead strategic discussions and decision-making forums (e.g., launch-readiness reviews). Collaborate with key functional partners (Sales, Medical, Access, Corporate Communications) to drive alignment on strategy and key messages. Analyze the competitive environment to support launch planning and integrate competitive intelligence into marketing and commercialization strategies. Regularly engage with key customers at medical congresses, advisory boards, advocacy events, and other settings. Champion the voice of the customer, leveraging insights from HCPs, patients, and advocacy groups to inform strategy and tactics. Collaborate with U.S. marketing team members on insights-gathering, campaign and tactic development, and field communication. Ensure compliance with regulatory and legal standards, partnering with the promotional review team to deliver high-impact, compliant materials. Oversee budget planning and vendor management, ensuring efficient resource allocation and high-quality execution across agencies and partners. Develop, track, and monitor the impact of key brand performance metrics. Minimum Requirements Bachelor’s degree in Business, Life Sciences, or related field (MBA strongly preferred) 10+ years of experience Proven track record in in-line brand management and launch planning (global or local) Experience across multiple major pharmaceutical markets Other Qualifications Strategic & Operational Expertise: demonstrated ability to develop and execute strategic marketing plans; strong analytical skills; experience with market access and medical strategy integration Cross-functional Collaboration: skilled in working with creative agencies, medical/regulatory/legal review teams, and other stakeholders; success in matrixed organizations Leadership & Communication: exceptional communication skills; ability to lead teams and drive decision-making Personal Attributes: self-starter with high energy, passion for improving patient outcomes, willingness to travel up to 25% Preferred Requirements Management or strategy consulting experience preferred Rare disease experience is a plus Prior sales experience is a plus Note: This description is not intended to be all-inclusive, or a limitation of the duties of the position. It is intended to describe the general nature of the job that may include other duties as assumed or assigned. Equal Opportunity Employer/Veterans/Disabled. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability. #J-18808-Ljbffr