Associate Marketing Manager, Consumer Marketing Job at Fortune in New York

Overview

Associate Marketing Manager, Consumer Marketing – Fortune Media

Fortune is seeking an Associate Marketing Manager to join the Consumer Marketing team. This role will be a key contributor in driving subscription and newsletter growth, as well as improving retention through lifecycle marketing initiatives such as cancel/save flows and post-purchase journeys. The Associate Manager will report to the Growth Marketing Manager and work cross-functionally with Product, Audience Development, Editorial, Creative, and Business Intelligence to execute high-impact marketing campaigns across the subscriber funnel. The ideal candidate will be organized, analytical, and detail-oriented, with an interest in testing, optimizing, and scaling consumer revenue programs.

Responsibilities

• Own end-to-end execution of site and email marketing campaigns for subscription and newsletter acquisition, from set-up through QA.
• Leverage Fortune’s editorial campaigns and marquee franchises (e.g., Fortune 500, Global 500, Most Powerful Women, events) to drive subscription acquisition, newsletter sign-ups, and engagement.
• Support development and management of retention programs, including cancel/save flows, winback campaigns, and post-purchase journeys.
• Track and analyze performance against KPIs (conversion, engagement, retention, revenue), delivering actionable insights and clear reporting to stakeholders.
• Contribute to A/B and multivariate testing strategies for pricing, messaging, creative, paywall experiences, and order flow.
• Partner with Growth Manager and Creative teams to brief, manage, and deliver digital campaign assets aligned with Fortune’s brand voice and standards.
• Monitor competitive landscape and industry trends to surface new opportunities for acquisition and retention marketing.
• Maintain marketing calendars, campaign timelines, and operational processes to keep projects on track.

Requirements

• 1–3 years of experience in digital, growth, or subscription marketing (publishing, e-commerce, or related industry preferred).
• Strong understanding of direct response marketing and lifecycle tactics that drive conversions and renewals.
• Analytical mindset with ability to translate performance data into insights and recommendations.
• Familiarity with A/B testing methodologies and marketing analytics platforms (Google Analytics, Adobe Analytics, etc.).
• Excellent communication, organization, and project management skills with a strong attention to detail.
• Comfort navigating multiple systems (CMS, ESP, paywall/order platforms, workflow tools like Asana).
• Proficiency with Google Suite or MS Office; experience with Salesforce Marketing Cloud or Recurly a plus.

Salary

$80,000 – $95,000

Benefits

• 20 vacation days and 2 personal days on top of 11 company holidays and an honor-based sick leave policy
• Health, dental, and vision coverage (90% paid for individuals and families), along with flexible spending accounts where Fortune contributes to your HSA
• 401(k) plan
• Generous parental leave
• Dependent care, commuter, and cell phone benefits
• Tuition reimbursement program
• A commitment to an open, inclusive, and diverse work culture

Location

This role will be based in NYC with 5 days/week in the office.

FORTUNE Media is a global media organization dedicated to helping its readers succeed in business through storytelling. Our mission is to drive the conversation about business and to provide tools to make business better.