Brand Designer Job at MoonBrew in New York

MoonBrew – Brand Designer – Job Description Company: MoonBrew (formerly NoonBrew), a melatonin-free sleep supplement company headquartered in New York City, is dedicated to enhancing people’s well-being through optimized sleep and recovery. Recognizing the significance of quality sleep, we are on a mission to empower individuals to achieve their best selves, starting with the night before. We launched in September of 2021 and have since sold over 25+ million servings nationwide. This is a compelling opportunity to be a part of an exciting team disrupting the sleep supplement industry. Today, 1 in 3 Americans struggle with sleep. According to McKinsey’s Future of Wellness Research in 2024, consumers consistently rank sleep as a top health and wellness priority but also view the wellness category as having the most unmet needs. MoonBrew is here to change that. Role and Responsibilities: We are looking for a Brand Designer with a strong background in strategy-driven packaging design to help bring our brand to life, particularly in a retail environment. This role blends strategic thinking with hands-on design execution to deliver visually compelling and commercially successful brand experiences - on the shelf, online, and in the customer’s hands. You will collaborate cross-functionally with marketing, product, operations, and brand teams to ensure that every element—from product packaging to point-of-sale and out-of-home displays—aligns with our brand identity and enhances the customer journey. This role reports to the VP of Product and the Director of Brand. What you’ll do: Packaging Design Design and develop retail packaging for new and existing products, across multiple product and packaging formats Approach copy and design with a highly strategic eye, prioritizing clear communication and thoughtful positioning Develop graphical assets, illustrations, and iconography for use on products and packaging Ensure designs are eye-catching, flawless, and resonant with our demographic Use best practices for packaging design, both strategically and for compliance with legal and regulatory requirements Collaborate with structural engineers, print vendors, and production teams to bring packaging to life Conceptualize and design in-store experiences including retail shelving, point-of-sale displays, signage, and fixture systems as needed Work with retail partners and internal teams to tailor designs for various environments and formats Brand Consistency & Innovation Mock up product designs for digital channels (e.g., product page images on DTC website) Maintain and evolve the brand’s visual language across all touchpoints Present and defend creative concepts internally and externally Stay current on design trends, retail innovations, and competitor activity Design branded campaigns, such as OOH marketing (billboard, poster, vehicle, etc.) What you’ll bring: 3+ years of professional design experience in packaging & product design Strong portfolio showcasing a range of physical product and packaging work Proficiency in Adobe Creative Suite and prototyping tools for production-ready designs A proactive attitude with a passion for bringing creative visions to life through strong execution. Ability to execute and pivot with tight timelines Thrives in a fast-paced environment and can work independently to achieve goals. Demonstrates humility, self-awareness, and a continuous curiosity for learning. A collaborative spirit and enthusiasm for contributing to an early-stage brand's growth. Thrives in a startup environment – is the ‘CEO’ of product design and gets it done scrappily Low ego - puts the needs of the business ahead of personal interests. Practicalities: This is a full-time role Salary: Base salary range $90,000 - $130,000 + potential equity package Unlimited PTO policy We work in the office 5 days per week in New York City - working together is actually a lot of fun if you enjoy working with a great team! Application Process: Please send your CV and an email with subject line, “APPLICATION – Brand Designer”, describing your interest in the role to ronak@moonbrew.co. Only applications directly emailed will be considered for this position. Applications will be evaluated on a rolling basis - target start date is immediate #J-18808-Ljbffr