Amazon
Influencer Marketing Coordinator , Zappos Job at Amazon in New York
Amazon, New York, NY, US, 10261
Overview
Zappos is looking for a detail-oriented and enthusiastic Influencer Marketing Coordinator to support our influencer marketing strategy. The role assists in the execution of influencer-facing marketing programs that foster engagement, education, and content creation with lifestyle, fitness, and family-focused influencers. Success in this position requires strong organizational skills, attention to detail, and passion for influencer marketing and social media. The Influencer Engagement Coordinator supports the implementation of marketing initiatives that help influencers grow their business with Zappos, focusing on key categories including footwear, athletic, and kids. This position sits on the Influencer Marketing team reporting to the Zappos Head of Influencer.
Responsibilities
Support the onboarding of new influencer partners by coordinating welcome communications, maintaining onboarding documentation, and tracking completion of key partnership requirements
Assist in managing day-to-day influencer communications, including sharing promotional calendars, product opportunities, and campaign briefs with assigned influencer partners
Help maintain program management tools and compile weekly reporting data to track influencer performance and engagement
Coordinate with cross-functional teams (Buying, Merchandising, Social, Tech) to support influencer initiatives, including gathering product information, maintaining campaign calendars, and tracking deliverables
Support data collection and organization for program KPIs, helping prepare performance reports and tracking test-and-learn initiatives
Coordinate influencer gifting programs, including tracking inventory, managing shipping logistics, and documenting content delivery
Help organize and execute influencer events and activations
Basic Qualifications
2+ years of professional non-internship marketing experience
1+ years of Salesforce, Tableau, Vidyard, and Excel experience
1+ years of designing, building, and launching successful email engagement programs, specifically lifecycle/nurture programs experience
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Preferred Qualifications
Experience working with a major brand or entertainment company in project/production management
Experience in e-commerce, start ups, advertising, commercial
Experience using data visualization tools
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit the information page for more accommodations. If the country/region you're applying in isn't listed, please contact your Recruiting Partner.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $53,200/year in our lowest geographic market up to $113,700/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit the information page on employee benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.
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