Franki is hiring: Social Media Manager in Los Angeles

Join to apply for the Social Media Manager role at Franki . Get AI-powered advice on this job and more exclusive features. This range is provided by Franki. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range $80,000.00/yr - $100,000.00/yr About Franki Franki is an AI-powered startup transforming how people discover and choose where to eat, drink, and explore. The team is fast-moving and high-ownership, values creativity and execution, and is building a brand with energy. If you have strong ideas and make them happen, we’d love to hear from you. About The Role We’re looking for a highly creative Social Media Manager to lead and grow Franki’s organic social presence across TikTok, Instagram, and other relevant platforms. This is a high-ownership role—you’ll own this function end-to-end and be responsible for building the systems, content, and momentum that make Franki stand out. You’ll be equal parts creator and operator. You bring strong ideas to the table, know how to execute them, and have the discipline to keep the content engine running. From shaping our visual presence to driving creator partnerships and producing content that performs, you’ll play a key role in how Franki shows up and scales across social. Note: Candidates residing in our preferred location: Southern California, will be given first consideration. What you’ll do Own and grow Franki’s social media presence, with a focus on TikTok and Instagram Own Franki’s influencer program, guiding strategy, messaging, briefs, and partner selection—while working with agency and freelance support to bring campaigns to life Build and manage the organic content calendar, balancing campaigns, influencer content, trends, and brand voice Develop high-impact short-form content—concept, script, film, edit, and publish videos that reflect the brand and drive growth Build and scale our organic content engine, managing the full process from ideation to publishing, while using insights to iterate and optimize Collaborate with internal team members, creators, and freelancers to bring content to life quickly and efficiently Lead day-to-day production and publishing operations, ensuring consistency, quality, and alignment with brand goals Stay ahead of platform trends and cultural shifts—and know when to ride them or intentionally stand apart Track performance and report on insights to inform strategy and creative direction You’re a good fit if you have 5+ years managing and growing social for consumer-facing brands, ideally in the app, dining, or travel space (experience beyond CPG required) Strong experience creating short-form content, especially for TikTok and Instagram Experience developing and overseeing influencer strategy and partnerships Excellent creative instincts and a sharp eye for what performs Able to evaluate content for both storytelling quality and performance impact Proven ability to lead end-to-end production, from idea to execution Comfortable on camera when needed, and confident directing creators or freelancers Proactive and resourceful—you figure things out and move fast Collaborative, self-directed, and comfortable owning big outcomes Why Join Franki Own a high-impact function within a growing startup Help shape how the brand connects with users, creators, and restaurant partners Move fast, test ideas, and lead with creativity Join a collaborative, ambitious team that values autonomy and original thinking Competitive compensation and 100% covered healthcare, dental, and vision benefits for employees Perks & Benefits Remote work: Our team works remotely across the US but primarily PST time zone; travel for company kick-offs and mid-year meetings PTO: 15 days per year, plus additional PTO between Christmas and the end of the year; 11 public holidays per year Medical, dental & vision: 100% covered for employees 401(k) Equipment: Computer and technology equipment applicable to your role Monthly Stipend: $40 (tax-free) to cover home office expenses Statement of Equal Opportunity Franki values diversity and is an Equal Opportunity Employer. No matter race, color, religion, sex, sexual orientation, gender identification, national origin, age, marital status, ancestry, disability, or veteran status, you’re welcome at Franki. Compensation Range: $80K - $100K Referrals increase your chances of interviewing at Franki. Get notified about new Social Media Manager jobs in Los Angeles, CA. #J-18808-Ljbffr