Marketing Coordinator Job at Davey Coach - Bus Sales in Sedalia

2 days ago Be among the first 25 applicants The Marketing Coordinator is responsible for assisting with the execution of the Davey Coach Sales marketing strategy, policies, and objectives, which position Davey as the leader in small to mid-size bus sales. This includes developing individual marketing plans for specific divisions of the company, focusing on products, services, and offers. Essential Job Duties and Responsibilities: Contribute to marketing effectiveness by identifying issues, providing relevant information and commentary, recommending options, and implementing directives. Assist in updating the Davey Coach Sales website, ensuring functionality, proper vehicle postings, job postings, and an appealing overall look. Gain knowledge of current industry segments (Assisted Living, Energy and Mining, Hospitality, College/University, C-DOT/government markets) and create strategies to generate more business in these areas. Create content for social media, email marketing, blogs, and websites. Conduct market research and competitor analysis. Manage and monitor social media accounts, including scheduling posts and engaging followers. Support planning and execution of marketing campaigns and promotional events. Analyze performance metrics and prepare reports. Maintain marketing materials and assist with administrative tasks. Participate in management strategy, business growth, and Sales department meetings. Define and communicate the “Davey Difference” through marketing materials. Develop and implement marketing plans to promote our Parts and Service, Cornerstone Leasing, and Graphics departments, with a focus on Transit business opportunities. Knowledge, Skills, and Experience: Bachelor’s degree in Business Administration, Marketing, Communications, or relevant experience. Motivated, hardworking individual with retail marketing experience. Strong written, verbal, and presentation skills. Basic knowledge of website and social media content management platforms. Ability to manage multiple projects independently. Excellent prioritization and decision-making skills with attention to detail. Automotive/Bus Sales industry experience is a plus. Channel marketing experience is a plus. Experience with marketing automation software (e.g., Act-On, Hubspot) is a plus. Pay Range: $20.00 - $25.00 per hour Powered by JazzHR Seniority level Entry level Employment type Internship Job function Marketing and Sales Industries Internet Publishing This job is active and accepting applications. #J-18808-Ljbffr