Supportherstory
Supportherstory is hiring: Marketing Coordinator in Friendly
Supportherstory, Friendly, MD, US
HerStory is seeking a marketing coordinator who will manage all social platforms (Instagram, Facebook, Pinterest, and TikTok), email marketing, and influencer partnerships. We are looking for the right individual who shares a passion for the brand's mission and the fashion industry, as well as is up to date on current marketing and social trends in order to properly message HerStory's mission and platform. Additionally, creating engaging content, graphic design, copywriting, and strong organizational skills are equally as important to succeed in this role.
Responsibilities Create a social calendar each month based on company goals and marketing strategy
Upload imagery/videos, write captions, and tag all social content in a scheduling tool
Manage social accounts daily by engaging with followers, brand partners, influencers
Frequently monitor Instagram for tagged content to repost, replying to DMs, etc.
Create graphics in Canva for social, website, email, and events
Source content from brand partners, photoshoots, influencers to repost
Create content for social while in the HerStory gallery, traveling, etc.
Capture and upload content to social at events
Create email newsletters weekly in Klaviyo
Curate collections, style guides, and edits for social and email strategy
Manage Pinterest by creating pins and updating boards
Manage TikTok by posting content that's relevant to the marketing strategy and current trends
Assist with website content management
Create marketing collateral for the Gallery and events in Canva
Manage relationships with influencer partners
Create and execute seasonal and evergreen influencer gifting campaigns
Education and Experience Requirements College Bachelors Degree
At least 1 year of social media or mail marketing management
Required Skills Self-motivated
Friendly and collaborative
Highly organized with good time management skills
Excellent verbal and written communication skills
Interpersonal skills
Expert in Instagram, Facebook, TikTok, and Pinterest
Preferred Skills Fashion or retail experience
Critical thinking, evaluation and analytical skills
This role is hybrid in the DFW area that offers remote working as well as on-site collaboration at our Gallery in Fort Worth and Dallas each week.
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