Blacksmith
This range is provided by Blacksmith. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range $200,000.00/yr - $270,000.00/yr
Overview At Blacksmith, we provide cloud infra to help companies run their CI (GitHub Actions) substantially faster and cheaper. Our mission is to build a CI cloud. Our bet is that CI, as a class of workloads, is ready to be unbundled from the hyperscaler clouds (AWS/GCP/Azure). This is a bold statement, and we have an ambitious roadmap ahead.
What You’ll Own
Product Marketing
Translate complex technical features into clear customer value.
Build collateral (case studies, decks, one-pagers) that help prospects and customers understand why they should choose Blacksmith.
Drive customer education through docs, email campaigns, and onboarding guides.
Growth & Demand Generation
Define and track core growth metrics: weekly inbound leads, pipeline created, and conversion rates.
Build repeatable demand channels beyond launches (ads, content distribution, email campaigns, partnerships).
Experiment with paid acquisition and measure ROI rigorously.
Brand & Content
Carry forward a high bar for quality, creativity, and personality in our brand.
Own social presence (X, LinkedIn) and ensure consistency with our voice.
Drive thought leadership: blogs, podcasts, PR placements, and founder amplification.
Create compelling customer stories, launch videos, and product announcements.
Events & Partnerships
Run high-ROI events and conferences with a tighter filter on spend vs. return.
Build relationships with influencers, creators, and ecosystem partners where it makes sense.
Collaborate with design and creative partners on swag, landing pages, and experiences.
Team & Leadership
Build and lead a small but high-leverage marketing team across product marketing, events, growth, and content.
Set up clear goals, reporting, and accountability (weekly lead tracking, campaign ROI, etc.).
Partner with founders on GTM, sales, and fundraising announcements.
What We Value
Taste and quality: You believe that details matter, from landing pages to launch videos.
Bias to action: You proactively identify problems and take them to the finish line.
Originality: You’re not here to copy what everyone else is doing. You bring creativity and bold ideas.
Team player: You can lead with conviction but also collaborate, listen, and adapt. Marketing is a team sport, not a solo performance.
Data-driven: You can back up intuition with metrics and know how to measure what matters.
Compensation And Benefits
Medical, Vision, and Dental insurance.
Competitive base + equity.
Unlimited PTO.
Quarterly offsite.
Early-exercise stock options.
12 weeks fully paid parental leave (US).
Compensation Range: $200K - $270K
Seniority level
Executive
Employment type
Full-time
Job function
Marketing and Sales
Industries
Software Development
Referrals increase your chances of interviewing at Blacksmith by 2x
Get notified about new Head of Marketing jobs in
San Francisco, CA .
#J-18808-Ljbffr
Base pay range $200,000.00/yr - $270,000.00/yr
Overview At Blacksmith, we provide cloud infra to help companies run their CI (GitHub Actions) substantially faster and cheaper. Our mission is to build a CI cloud. Our bet is that CI, as a class of workloads, is ready to be unbundled from the hyperscaler clouds (AWS/GCP/Azure). This is a bold statement, and we have an ambitious roadmap ahead.
What You’ll Own
Product Marketing
Translate complex technical features into clear customer value.
Build collateral (case studies, decks, one-pagers) that help prospects and customers understand why they should choose Blacksmith.
Drive customer education through docs, email campaigns, and onboarding guides.
Growth & Demand Generation
Define and track core growth metrics: weekly inbound leads, pipeline created, and conversion rates.
Build repeatable demand channels beyond launches (ads, content distribution, email campaigns, partnerships).
Experiment with paid acquisition and measure ROI rigorously.
Brand & Content
Carry forward a high bar for quality, creativity, and personality in our brand.
Own social presence (X, LinkedIn) and ensure consistency with our voice.
Drive thought leadership: blogs, podcasts, PR placements, and founder amplification.
Create compelling customer stories, launch videos, and product announcements.
Events & Partnerships
Run high-ROI events and conferences with a tighter filter on spend vs. return.
Build relationships with influencers, creators, and ecosystem partners where it makes sense.
Collaborate with design and creative partners on swag, landing pages, and experiences.
Team & Leadership
Build and lead a small but high-leverage marketing team across product marketing, events, growth, and content.
Set up clear goals, reporting, and accountability (weekly lead tracking, campaign ROI, etc.).
Partner with founders on GTM, sales, and fundraising announcements.
What We Value
Taste and quality: You believe that details matter, from landing pages to launch videos.
Bias to action: You proactively identify problems and take them to the finish line.
Originality: You’re not here to copy what everyone else is doing. You bring creativity and bold ideas.
Team player: You can lead with conviction but also collaborate, listen, and adapt. Marketing is a team sport, not a solo performance.
Data-driven: You can back up intuition with metrics and know how to measure what matters.
Compensation And Benefits
Medical, Vision, and Dental insurance.
Competitive base + equity.
Unlimited PTO.
Quarterly offsite.
Early-exercise stock options.
12 weeks fully paid parental leave (US).
Compensation Range: $200K - $270K
Seniority level
Executive
Employment type
Full-time
Job function
Marketing and Sales
Industries
Software Development
Referrals increase your chances of interviewing at Blacksmith by 2x
Get notified about new Head of Marketing jobs in
San Francisco, CA .
#J-18808-Ljbffr