BridgeBio
Associate Director, Digital Marketing
BridgeBio, San Francisco, California, United States, 94199
Director, Head of Talent Acquisition at BridgeBio
Skills, Experience, Qualifications, If you have the right match for this opportunity, then make sure to apply today. Mavericks Wanted When was the last time you achieved the impossible? If that thought feels overwhelming, you might want to pause here, but if it sparks excitement...read on
In 2015, we pioneered a “moneyball for biotech” approach, pooling projects and promising early‑stage research from academia together under one financial umbrella to reduce risk and unleash innovation. This model allows science and small teams of experts to lead the way. We build bridges to groundbreaking advancements in rare disease, and develop life‑changing medicines for patients with unmet needs as fast as humanly possible.
Together we define white space, push boundaries and empower people to solve problems. If you're someone who defies convention, join us and work alongside some of the most respected minds in the industry. Together, we'll ask "why not?" and help reengineer the future of biopharma.
What You’ll Do We are seeking a strategist to spearhead Digital & Media efforts for three pre‑commercial therapies. Reporting to the Senior Director, Digital Marketing, this person will run point for the Digital & Media team working to shape and grow Digital’s pipeline team. The role is ideal for someone who thrives at the intersection of science, strategy, and storytelling, and has experience in consumer research, channel planning, product launches, media investment and on‑the‑ground media execution. You will be responsible for the evolution of media, content, and channels for each pipeline therapy—ensuring strategies are tailored to healthcare professionals, patients, and scientific audiences. You’ll partner closely with existing media, social, audience, and analytics SMEs, as well as cross‑functional teams including medical affairs, brand marketing, and communications.
Responsibilities
Develop and implement digital and media strategies across channels, including websites, email, SEO, organic social platforms and all paid media channels
Monitor trends, community feedback, and industry developments to inform content and positioning
Define and track owned channel KPIs using tools like Google Analytics, Search Console, and other platforms
Represent client‑side perspectives and strategies while working with agency partners to craft, finalize and approve media plans
Ensure all digital touchpoints reflect scientific accuracy, brand integrity, privacy policies and are optimized for target audiences
Advise brand marketing leads on translating complex scientific and clinical content into engaging and accessible digital formats
Regularly test and optimize paid and owned UX based on performance data and behavioral insights
Who You Are
6+ years of relevant experience with a strong focus on paid media channels in the biotech, healthcare, or life sciences sectors
Strong understanding of the scientific communication landscape and ability to work with technical content
Experience managing SEO programs, content strategy, and website optimization in regulated environments
Familiarity with healthcare compliance, privacy (e.g., HIPAA), and digital accessibility best practices
Skilled in analytics platforms and CMS systems; strong project management and cross‑functional collaboration capabilities
Where You’ll Work This is a hybrid role and requires in‑office collaboration 2x per week in our San Francisco Office and 1x per week in our Palo Alto office.
Benefits Financial Benefits
Market leading compensation
401K with 100% employer match on first 3% & 50% on the next 2%
Employee stock purchase program
Pre‑tax commuter benefits
Referral program with $2,500 award for hired referrals
Health & Wellbeing
Comprehensive health care with 100% premiums covered - no cost to you and dependents
Mental health support via Spring Health (6 therapy sessions & 6 coaching sessions)
Hybrid work model - employees have the autonomy in where and how they do their work
Unlimited flexible paid time off - take the time that you need
Paid parental leave - 4 months for birthing parents & 2 months for non‑birthing parents
Flex spending accounts & company‑provided group term life & disability
Subsidized lunch via Forkable on days worked from our office
Skill Development & Career Paths
People are part of our growth and success story – from discovery to active drug trials and FDA pipelines, there are endless opportunities for skill development and internal mobility
We provide career pathing through regular feedback, continuous education and professional development programs via LinkedIn Learning, LifeLabs, Spring Health & BetterUp Coaching
We celebrate strong performance with financial rewards, peer‑to‑peer recognition, and growth opportunities
Salary Base pay range: $170,000.00/yr - $220,000.00/yr
Note: The final salary offered to a successful candidate will depend on several factors… (additional compensation description)
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Skills, Experience, Qualifications, If you have the right match for this opportunity, then make sure to apply today. Mavericks Wanted When was the last time you achieved the impossible? If that thought feels overwhelming, you might want to pause here, but if it sparks excitement...read on
In 2015, we pioneered a “moneyball for biotech” approach, pooling projects and promising early‑stage research from academia together under one financial umbrella to reduce risk and unleash innovation. This model allows science and small teams of experts to lead the way. We build bridges to groundbreaking advancements in rare disease, and develop life‑changing medicines for patients with unmet needs as fast as humanly possible.
Together we define white space, push boundaries and empower people to solve problems. If you're someone who defies convention, join us and work alongside some of the most respected minds in the industry. Together, we'll ask "why not?" and help reengineer the future of biopharma.
What You’ll Do We are seeking a strategist to spearhead Digital & Media efforts for three pre‑commercial therapies. Reporting to the Senior Director, Digital Marketing, this person will run point for the Digital & Media team working to shape and grow Digital’s pipeline team. The role is ideal for someone who thrives at the intersection of science, strategy, and storytelling, and has experience in consumer research, channel planning, product launches, media investment and on‑the‑ground media execution. You will be responsible for the evolution of media, content, and channels for each pipeline therapy—ensuring strategies are tailored to healthcare professionals, patients, and scientific audiences. You’ll partner closely with existing media, social, audience, and analytics SMEs, as well as cross‑functional teams including medical affairs, brand marketing, and communications.
Responsibilities
Develop and implement digital and media strategies across channels, including websites, email, SEO, organic social platforms and all paid media channels
Monitor trends, community feedback, and industry developments to inform content and positioning
Define and track owned channel KPIs using tools like Google Analytics, Search Console, and other platforms
Represent client‑side perspectives and strategies while working with agency partners to craft, finalize and approve media plans
Ensure all digital touchpoints reflect scientific accuracy, brand integrity, privacy policies and are optimized for target audiences
Advise brand marketing leads on translating complex scientific and clinical content into engaging and accessible digital formats
Regularly test and optimize paid and owned UX based on performance data and behavioral insights
Who You Are
6+ years of relevant experience with a strong focus on paid media channels in the biotech, healthcare, or life sciences sectors
Strong understanding of the scientific communication landscape and ability to work with technical content
Experience managing SEO programs, content strategy, and website optimization in regulated environments
Familiarity with healthcare compliance, privacy (e.g., HIPAA), and digital accessibility best practices
Skilled in analytics platforms and CMS systems; strong project management and cross‑functional collaboration capabilities
Where You’ll Work This is a hybrid role and requires in‑office collaboration 2x per week in our San Francisco Office and 1x per week in our Palo Alto office.
Benefits Financial Benefits
Market leading compensation
401K with 100% employer match on first 3% & 50% on the next 2%
Employee stock purchase program
Pre‑tax commuter benefits
Referral program with $2,500 award for hired referrals
Health & Wellbeing
Comprehensive health care with 100% premiums covered - no cost to you and dependents
Mental health support via Spring Health (6 therapy sessions & 6 coaching sessions)
Hybrid work model - employees have the autonomy in where and how they do their work
Unlimited flexible paid time off - take the time that you need
Paid parental leave - 4 months for birthing parents & 2 months for non‑birthing parents
Flex spending accounts & company‑provided group term life & disability
Subsidized lunch via Forkable on days worked from our office
Skill Development & Career Paths
People are part of our growth and success story – from discovery to active drug trials and FDA pipelines, there are endless opportunities for skill development and internal mobility
We provide career pathing through regular feedback, continuous education and professional development programs via LinkedIn Learning, LifeLabs, Spring Health & BetterUp Coaching
We celebrate strong performance with financial rewards, peer‑to‑peer recognition, and growth opportunities
Salary Base pay range: $170,000.00/yr - $220,000.00/yr
Note: The final salary offered to a successful candidate will depend on several factors… (additional compensation description)
#J-18808-Ljbffr