Orchestra Co
Orchestra Co is hiring: Account Director, Gaming and Emerging Tech PR in New Yor
Orchestra Co, New York, NY, US, 10261
Account Director, Gaming and Emerging Tech PR
People of all backgrounds and abilities are strongly encouraged to apply. BerlinRosen is committed to building and maintaining a diverse staff and recognizes that its continued success depends on hiring and retaining high-quality, creative professionals with a variety of backgrounds and experiences. Opportunities for advancement exist, and we are committed to helping all staff develop and grow.
ABOUT THE DIGITECH TEAM
Our Gaming, Digital Entertainment and Emerging Tech division, known as the DigiTech team, has been growing steadily over the past three years, specializing in these dynamic sectors. With expertise across both B2B and B2C brands, the DigiTech team is part of our rapidly expanding Tech and Innovation practice, representing leading companies and organizations shaping the future of technology, entertainment and more. Specializing in gaming, entertainment and emerging tech, we work with a wide range of clients, from new gaming studios and emerging tech startups to established companies, delivering tailored PR strategies that help them grow and succeed in a rapidly evolving landscape.
ABOUT THIS ROLE
We are seeking an experienced Account Director with a passion for gaming and emerging technologies to join our team. The ideal candidate will have a strong background in PR agency work, a proven track record of securing top-tier media coverage and an entrepreneurial spirit to help grow our department. They should excel at managing multiple clients across dynamic industries, thrive in a fast‑paced environment and bring a strategic mindset that helps drive innovative, results‑driven PR campaigns.
Note: This role is available only to candidates based remotely in Los Angeles or in New York, where in-office attendance is required three days a week.
Note: This role is based remotely in Los Angeles C.A. or in our New York, N.Y. office on a hybrid basis.
ACCOUNTABILITIES AND QUALIFICATIONS
As an Account Director, Gaming and Emerging Tech PR, you will:
Lead PR campaigns for gaming clients, including video game launches and gaming‑adjacent sectors such as game development technology, digital entertainment (anime, manga, streaming services), licensed IP products and gaming/tech accessories
Drive PR strategies for emerging tech clients in areas like AI, Web3, VR/XR and other innovative fields
Develop and maintain strong relationships with top‑tier journalists and media outlets, ensuring consistent, high‑quality coverage for clients
Personally secure media placements, working directly with reporters, editors and influencers in the gaming and tech space
Oversee day‑to‑day client communications, ensuring expectations are managed and consistently exceeded
Work closely with clients to identify new opportunities for media coverage and thought leadership, continually positioning them as industry leaders
Manage the creation of press materials such as press releases, media alerts and pitches tailored to different media outlets
Act as a senior advisor to clients, providing strategic counsel on messaging, media strategy and brand positioning
Collaborate with the team's lead to proactively drive business development, identifying and pursuing new opportunities in the gaming and emerging tech sectors to help grow and expand the department
Mentor junior staff and collaborate cross‑functionally with internal teams to ensure seamless execution of campaigns
Analyze and report on the success of PR campaigns, using data to inform strategy and improve results
Stay informed about industry trends and competitor activities, providing insights to both clients and the internal team
Thrive under pressure and manage tight deadlines, delivering top‑notch results even in a fast‑paced, high‑stakes environment
Demonstrate a solution‑oriented mindset, thinking creatively and strategically to deliver out‑of‑the‑box ideas for clients
Essential skills:
Must have a minimum of 6+ years of PR agency experience in both the gaming and tech sectors (non‑negotiable; experience in both is required)
Must be passionate and interested in working on both gaming and tech accounts, demonstrating enthusiasm and expertise in both areas
Must have a well‑rounded PR expertise that goes beyond product launches, with experience in developing holistic PR strategies including thought leadership, corporate communications and reputation management
Prior experience as an Account Director at a PR agency, with a proven track record of leading and managing client accounts effectively, is highly preferred
A proven track record of securing top‑tier media coverage through personal effort, not just team management
Proven ability to lead brainstorms, develop comprehensive PR plans from start to finish, project key performance indicators (KPIs) and effectively present and guide clients through the plan’s execution
Strong media relations skills with an existing network of gaming, tech and entertainment media contacts
Experience developing and executing comprehensive PR strategies, from concept to execution, for both large‑scale and startup clients
Excellent written and verbal communication skills, with a talent for crafting compelling stories and pitches
Demonstrated ability to manage multiple projects and clients simultaneously, with strong organizational skills
Entrepreneurial spirit, with a track record of contributing to business development and department growth
A proactive and solution‑oriented attitude, always looking for ways to drive results and exceed client expectations
Ability to think creatively and strategically, offering innovative solutions to complex client challenges
Passion for emerging technologies and the ability to quickly learn and adapt to new industries and trends
Strong leadership skills, with experience mentoring and managing junior team members
Ability to thrive in a dynamic, fast‑paced environment, with strong problem‑solving skills and a positive attitude
Ability to make sound decisions independently while also having the judgment to know when to pull in senior leadership for guidance and support
Knowledge and working experience in social media, influencer marketing and other integrated marketing areas is a plus
Experience with media monitoring tools and analytics platforms to measure campaign success and make data‑driven decisions
Note: Interested in this role but it’s not quite the right match? Applicants who meet some but not all or exceed the above criteria are still encouraged to apply! We are eager to speak with candidates with diverse backgrounds and can assess role leveling on an individual basis.
WORKING AT BERLINROSEN
Compensation philosophy: BerlinRosen offers competitive industry rate salary bands with the goal of retaining and growing talented individuals. We regularly review and adjust our compensation structure as needed to ensure equity across teams and levels.
Salary range (commensurate with experience and skills): $110,000-$130,000
Account Directors are eligible for end of year bonuses based on firm, team and individual performance.
Medical, dental and vision insurance for employees and dependents
Pre‑tax Health Savings Account Savings Plan (HSA‑SP) or Flexible Spending Account (FSA)
401K with a 4% employer match and no vesting period
Generous paid time off (PTO)
20 vacation days, 10 wellness days, 1 day for your birthday, collective PTO between Christmas and New Year’s Day, plus 11 holidays
Mobile phone reimbursement for data and minutes
Employer‑funded life insurance
Discounted annual bikeshare membership
Corporate discounts through Tickets at Work
To ensure that applicants are matched with the job that best suits their qualifications and interests, information that you submit may be shared with our network agencies. By providing your information, you are consenting to allow us and our subsidiaries to keep your information on file and to contact you regarding job opportunities, recruitment events and other related updates.
Voluntary & Anonymous Custom Demographics Survey
We are continuously working to expand our work environment to be as diverse and inclusive of as many perspectives as possible. Below is a set of voluntary demographic questions. If you choose to fill out this survey, the responses will be collected in aggregate only to help us identify areas for improvement in our hiring process. Your responses, or lack thereof, will not in any way be associated with your application or candidate details, will not affect your opportunity for employment, or the terms or conditions of your employment, and will not in any way be used in the hiring decision.
I currently identify my gender as: Select...
I identify my ethnicity as (mark all that apply): Select...
Select...
I have a disability. Select...
I identify as currently living with the following disabilities: Select...
I identify as a first‑generation college graduate. Select...
#J-18808-Ljbffr
In Summary: BerlinRosen is looking for an Account Director, Gaming and Emerging Tech PR . The role is based remotely in Los Angeles or in New York, where in-office attendance is required three days a week . The ideal candidate will have a strong background in PR agency work, a proven track record of securing top-tier media coverage .
En Español: Acerca del equipo DIGITECH Nuestra división de juegos, entretenimiento digital y tecnología emergente, conocida como el equipo DigiTech, ha ido creciendo constantemente durante los últimos tres años, especializándose en estos sectores dinámicos. Con experiencia en las marcas B2B y B2C, el equipo digiTech forma parte de nuestras organizaciones que se expanden rápidamente, representan a compañías líderes y practican la innovación y buscan una amplia gama de tecnologías para el futuro. Deben sobresalir en la gestión de múltiples clientes a través de industrias dinámicas, prosperar en un entorno acelerado y aportar una mentalidad estratégica que ayude a impulsar campañas innovadoras de relaciones públicas basadas en resultados. Nota: Este papel solo está disponible para candidatos con sede remota en Los Ángeles o Nueva York, donde se requiere asistencia al despacho tres días por semana. CONTABILITADES Y CALIFICACIONES Como Director de Cuentas, Gaming y Emerging Tech PR, usted: Deberá liderar campañas de relaciones públicas para clientes de juegos, incluidos los lanzamientos de videojuegos y sectores adyacentes a los juegos como la tecnología de desarrollo del juego, el entretenimiento digital (anime, manga, servicios de transmisión), productos IP con licencia y accesorios tecnológicos para juegos/tecnología Demostrar estrategias de comunicación pública para clientes emergentes en áreas como AI, Web3, VR/XR y otros campos innovadores Desarrollar y mantener fuertes relaciones con periodistas y medios de comunicación de primera línea, asegurando una cobertura consistente y de alta calidad para los clientes. Debe proporcionar información personal segura sobre las redes sociales, trabajar directamente con reporteros, editores e influyentes tanto en el ámbito del juego como en el área del juego Supervisar cada día al cliente menor, garantizar que las expectativas sean gestionadas de forma estrecha y consistentemente excedida con resultados adecuados para cubrir las nuevas oportunidades de trabajo de los profesionales de la industria de las comunicaciones, desarrollar un enfoque estratégico y mejorar sus capacidades, así como crear conocimientos estratégicas y creatividad; Trabajo en BERLINROSEN Filosofía de compensación: BerlinRosen ofrece bandas salariales competitivas para los empleados y dependientes con el objetivo de retener y hacer crecer a individuos talentosos. Revisamos regularmente y ajustamos nuestra estructura de compensaciones según sea necesario para garantizar la equidad entre equipos y niveles. Rango salarial (compatible con experiencia y habilidades): $110,000-$130,000 Los directores de cuentas son elegibles para recibir bonificaciones al final del año basadas en su empresa, equipo e desempeño individual. Encuesta demográfica voluntaria y anónima Estamos trabajando continuamente para expandir nuestro entorno de trabajo para que sea lo más diverso e inclusivo posible. A continuación se muestra un conjunto de preguntas demográficas voluntarias. Si eliges completar esta encuesta, las respuestas serán recogidas en conjunto solo para ayudarnos a identificar áreas para mejorar nuestro proceso de contratación. Sus respuestos o su falta no estarán asociados de ninguna manera con tu solicitud o detalles de candidato, no afectarán tu oportunidad de empleo, ni los términos o condiciones de tu empleo, y no se utilizarán de ningún modo en la decisión de contratar.