Docusign
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
Industries
Software Development
Company Overview Docusign brings agreements to life. Over 1.5 million customers and more than a billion people in over 180 countries use Docusign solutions to accelerate the process of doing business and simplify people’s lives. With intelligent agreement management, Docusign unleashes business-critical data that is trapped inside of documents. Until now, these were disconnected from business systems of record, costing businesses time, money, and opportunity. Using Docusign’s Intelligent Agreement Management platform, companies can create, commit, and manage agreements with solutions created by the #1 company in e-signature and contract lifecycle management (CLM).
What you’ll do Docusign is looking for a highly driven, data and results oriented Field Marketing Manager to join our Marketing team. This role will be responsible for the planning, implementation and execution of integrated demand programs designed to drive engagement and pipeline through multiple channels.
Responsibility
Develop and execute comprehensive marketing initiatives in close collaboration with Marketing and Sales stakeholders to drive demand.
Manage integrated marketing programs across various channels, including email, content, social media, webinars, and events (regional and third-party industry events).
Analyze campaign performance to identify optimization opportunities and continuously refine the marketing mix for maximum impact.
Manage budget and resources effectively to achieve business objectives.
Collaborate closely with the Sales organization to optimize account targeting, ensure efficient lead follow-up, and provide necessary enablement.
Monitor program performance, communicate results, and adjust strategies as needed to address pipeline gaps and optimize outcomes.
Job Designation Hybrid: Employee divides their time between in-office and remote work. Access to an office location is required. (Frequency: Minimum 2 days per week; may vary by team but will be weekly in-office expectation)
What you bring Basic
8+ years experience managing demand and customer engagement programs for technology or software companies with a track record of successful results.
Experience with multiple demand channels, including digital, paid social, field events, and email marketing to drive pipeline.
Experience reporting and using analytical skills to determine campaign effectiveness and optimization for generating pipeline.
Experience building cross-functional relationships and alignment, particularly with Sales leadership and Sales Development organizations.
Preferred
Strong situational awareness and tact, proactively addressing challenging problems, proposing solutions, and driving resolution with a high degree of initiative.
Exceptional written, verbal, and visual presentation skills.
Metric-driven mindset focused on setting and measuring KPIs.
Excellent project management skills and ability to work cross-departmentally.
Creative, collaborative, and resourceful.
Ability to multi-task and prioritize in a fast-paced and dynamic work environment.
Familiarity with Salesforce, Tableau, Outreach, Folloze, and other marketing technologies.
Wage Transparency
California: $126,900.00 - $197,800.00 base salary
Washington, Maryland, New Jersey and New York (including NYC metro area): $120,800.00 - $174,525.00 base salary
Benefits
Paid Time Off: earned time off, as well as paid company holidays based on region
Paid Parental Leave: take up to six months off with your child after birth, adoption or foster care placement
Full Health Benefits Plans: options for 100% employer paid and minimum employee contribution health plans from day one of employment
Retirement Plans: select retirement and pension programs with potential for employer contributions
Learning and Development: options for coaching, online courses and education reimbursements
Compassionate Care Leave: paid time off following the loss of a loved one and other life-changing events
Life at Docusign Docusign is committed to building trust and making the world more agreeable for our employees, customers and the communities in which we live and work. You can count on us to listen, be honest and try our best to do the work of our daily life. At Docusign, everything is equal.
Accommodation Docusign is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need such an accommodation, or a religious accommodation, during the application process, please contact us at accommodations@docusign.com.
Applicant and Candidate Privacy Notice States Not Eligible for Employment: This position is not eligible for employment in the following states: Alaska, Hawaii, Maine, Mississippi, North Dakota, South Dakota, Vermont, West Virginia and Wyoming.
Equal Opportunity Employer Docusign is an Equal Opportunity Employer and makes hiring decisions based on experience, skill, aptitude and a can-do approach. We will not discriminate based on race, ethnicity, color, age, sex, religion, national origin, ancestry, pregnancy, sexual orientation, gender identity, gender expression, genetic information, physical or mental disability, registered domestic partner status, caregiver status, marital status, veteran or military status, or any other legally protected category.
#J-18808-Ljbffr
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
Industries
Software Development
Company Overview Docusign brings agreements to life. Over 1.5 million customers and more than a billion people in over 180 countries use Docusign solutions to accelerate the process of doing business and simplify people’s lives. With intelligent agreement management, Docusign unleashes business-critical data that is trapped inside of documents. Until now, these were disconnected from business systems of record, costing businesses time, money, and opportunity. Using Docusign’s Intelligent Agreement Management platform, companies can create, commit, and manage agreements with solutions created by the #1 company in e-signature and contract lifecycle management (CLM).
What you’ll do Docusign is looking for a highly driven, data and results oriented Field Marketing Manager to join our Marketing team. This role will be responsible for the planning, implementation and execution of integrated demand programs designed to drive engagement and pipeline through multiple channels.
Responsibility
Develop and execute comprehensive marketing initiatives in close collaboration with Marketing and Sales stakeholders to drive demand.
Manage integrated marketing programs across various channels, including email, content, social media, webinars, and events (regional and third-party industry events).
Analyze campaign performance to identify optimization opportunities and continuously refine the marketing mix for maximum impact.
Manage budget and resources effectively to achieve business objectives.
Collaborate closely with the Sales organization to optimize account targeting, ensure efficient lead follow-up, and provide necessary enablement.
Monitor program performance, communicate results, and adjust strategies as needed to address pipeline gaps and optimize outcomes.
Job Designation Hybrid: Employee divides their time between in-office and remote work. Access to an office location is required. (Frequency: Minimum 2 days per week; may vary by team but will be weekly in-office expectation)
What you bring Basic
8+ years experience managing demand and customer engagement programs for technology or software companies with a track record of successful results.
Experience with multiple demand channels, including digital, paid social, field events, and email marketing to drive pipeline.
Experience reporting and using analytical skills to determine campaign effectiveness and optimization for generating pipeline.
Experience building cross-functional relationships and alignment, particularly with Sales leadership and Sales Development organizations.
Preferred
Strong situational awareness and tact, proactively addressing challenging problems, proposing solutions, and driving resolution with a high degree of initiative.
Exceptional written, verbal, and visual presentation skills.
Metric-driven mindset focused on setting and measuring KPIs.
Excellent project management skills and ability to work cross-departmentally.
Creative, collaborative, and resourceful.
Ability to multi-task and prioritize in a fast-paced and dynamic work environment.
Familiarity with Salesforce, Tableau, Outreach, Folloze, and other marketing technologies.
Wage Transparency
California: $126,900.00 - $197,800.00 base salary
Washington, Maryland, New Jersey and New York (including NYC metro area): $120,800.00 - $174,525.00 base salary
Benefits
Paid Time Off: earned time off, as well as paid company holidays based on region
Paid Parental Leave: take up to six months off with your child after birth, adoption or foster care placement
Full Health Benefits Plans: options for 100% employer paid and minimum employee contribution health plans from day one of employment
Retirement Plans: select retirement and pension programs with potential for employer contributions
Learning and Development: options for coaching, online courses and education reimbursements
Compassionate Care Leave: paid time off following the loss of a loved one and other life-changing events
Life at Docusign Docusign is committed to building trust and making the world more agreeable for our employees, customers and the communities in which we live and work. You can count on us to listen, be honest and try our best to do the work of our daily life. At Docusign, everything is equal.
Accommodation Docusign is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need such an accommodation, or a religious accommodation, during the application process, please contact us at accommodations@docusign.com.
Applicant and Candidate Privacy Notice States Not Eligible for Employment: This position is not eligible for employment in the following states: Alaska, Hawaii, Maine, Mississippi, North Dakota, South Dakota, Vermont, West Virginia and Wyoming.
Equal Opportunity Employer Docusign is an Equal Opportunity Employer and makes hiring decisions based on experience, skill, aptitude and a can-do approach. We will not discriminate based on race, ethnicity, color, age, sex, religion, national origin, ancestry, pregnancy, sexual orientation, gender identity, gender expression, genetic information, physical or mental disability, registered domestic partner status, caregiver status, marital status, veteran or military status, or any other legally protected category.
#J-18808-Ljbffr