Creative Content Specialist Job at Americaneagle.com in Des Plaines
Americaneagle.com, Des Plaines, IL, United States, 60019
Creative Content Specialist
Americaneagle.com is a family‑owned web design, development, and digital marketing agency. Our focus is on helping customers grow and achieve success in the digital space across a variety of industries.
Americaneagle.com is looking for a strategic and versatile Creative Content Specialist to develop and execute content initiatives that support our clients and prospects. This highly creative role will work with the Marketing & Sales team to produce original, SEO‑driven, sales‑friendly content across multiple channels.
Responsibilities
- Own and develop the overall content strategy and plan, ensuring alignment with marketing and business objectives.
- Work with internal platform teams to develop creative and compelling messaging for sales and marketing teams.
- Write for various channels (email, social, blog, web pages, ads, white papers, case studies, info sheets).
- Oversee the review process for all blog posts and manage the editorial calendar to ensure consistent, high‑quality publication.
- Plan new and engaging pieces of content by analyzing needs and staying abreast of industry news.
- Develop SEO‑optimized content that drives organic traffic and supports conversion goals.
- Write and coordinate press releases to maintain company visibility and announce key developments.
- Interview internal team members and clients to create case studies, testimonials and informational sheets; repurpose content to amplify the message.
- Proof content and collateral for accuracy, including spelling, grammar and product/service information.
- Participate in creative discussions with marketing and sales teams to determine necessary content for collateral and fulfillment of marketing requests.
- Collaborate with the marketing team to provide feedback on existing content, contribute ideas in brainstorming sessions and offer suggestions for improving campaigns, procedures, and other business‑related activity.
- Monitor content performance metrics and optimize based on data‑driven insights.
Qualifications
- Bachelor's degree in marketing, journalism, communications, English or related field.
- 4+ years of professional writing experience, preferably in an agency or technology environment.
- Experience writing copy for a mid‑market to enterprise audience; strong plus.
- Demonstrated expertise in crafting attention‑grabbing headlines and compelling sales copy that drives conversions.
- Proficiency in Microsoft Office (Word, PowerPoint, Excel) required; Photoshop and Illustrator skills are a plus.
- Strong problem‑solving and creative concept skills with ability to work independently and as part of a team environment.
- Driven individual who is able to work in a fast‑paced, high‑pressure dynamic environment and carry out responsibilities with minimal direction.
- Good eye for layout and design of content pieces a plus.
- Strong organizational and follow‑up skills required.
- Proven experience writing for a variety of communication channels and audiences, including strong understanding of SEO best practices and experience implementing them.
- Comfortable on video and able to convey tips, best practices, and concepts both in writing and verbally.
- Pick up on technical topics quickly, enjoy learning new skills and staying ahead of the curve on relevant industry knowledge.
Benefits
The US‑based salary range is $60,000‑$80,000 per year. Additional benefits include medical and vision insurance, 401(k) matching, paid maternity and paternity leave, disability insurance, and a comprehensive benefits package.
Seniority level
Entry level
Employment type
Full‑time
Job function
Art/Creative, Writing/Editing, and Information Technology
Americaneagle.com is committed to providing a positive work environment and inclusive hiring practices. Equal Employment Opportunity is an American employer that complies with all applicable laws.