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Zoetis

Lead Analyst, US Petcare Promotion Analytics Job at Zoetis in Parsippany-Troy Hi

Zoetis, Parsippany-Troy Hills, NJ, United States

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SUMMARY

Establish rigorous promotional analytics for the U.S. Companion Animal portfolio. Define KPIs and hypotheses pre-launch, ensure GTN-aligned designs and guardrails, measure incremental impact with appropriate methods, and deliver insights that improve share, trial, compliance, and price realization.

POSITION RESPONSIBILITIES

  • Translate marketing objectives into measurable KPIs and testable hypotheses; ensure GTN promo strategy aligns with pricing guardrails and value narrative; advise on stacking risk.
  • Maintain portfolio GTN merchandising calendar; de‑conflict promotions; validate intake completeness; coordinate approvals and execution readiness.
  • Collaborate with Business Analytics team to direct data assembly and analysis; apply experimental or quasi‑experimental methods to isolate incremental impact; quantify outcomes beyond ROI (volume, share, placements, retention, mix).
  • Maintain promo playbook, guardrails, KPI standards, and reporting cadence; partner with Data & Analytics on dashboards; educate stakeholders.

ORGANIZATIONAL RELATIONSHIPS

  • Reports to: Senior Manager, U.S. Petcare Pricing & Promotions.
  • Partners: Marketing/Brand, Sales/Key Accounts, Pricing Strategy, Finance, Customer Operations/Trade, Legal/Compliance, Data & Analytics.

EDUCATION AND EXPERIENCE REQUIREMENTS

  • Bachelor’s in Business, Economics, Statistics, Analytics, Finance, Engineering, or related. Advanced degree preferred.
  • 6+ years in commercial analytics, pricing/promotion analytics, revenue management, or similar roles in life sciences/regulated B2B; demonstrated KPI design and measurement methodology expertise.

TECHNICAL SKILLS REQUIREMENTS

  • Strong quantitative skills; proficiency in SQL, Excel, BI tools; excellent communication and stakeholder influence.

PHYSICAL SKILLS REQUISITIONS

  • Office‑based position.
  • Parsippany preferred.
  • Hybrid role.

COMPENSATION

The U.S. base salary range for this full‑time position is $103,000 – $148,000.

BENEFITS

Zoetis offers a comprehensive benefits package that includes health and insurance benefits starting day one, a 401(k) plan with company match and profit‑sharing, paid vacation, and additional perks to support the wellbeing of employees and their families.

EQUAL OPPORTUNITY EMPLOYER

Zoetis is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected characteristic.

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