Confidential is hiring: Vice President of Brand & Creative in New York City

Vice President of Brand & Creative

About the Company

Innovative provider of wireless outdoor security systems

Industry
Security and Investigations

Type
Privately Held, VC-backed

Founded
2017

Employees
1001-5000

Funding
$200+ million

Business Classifications

• B2C

About the Role

The Company is seeking a Vice President of Brand & Creative to take on the pivotal role of owning and evolving the brand strategy and platform. This executive will be responsible for architecting the next-generation brand system, leading an in-house studio, and ensuring that the brand's identity and creative output are in line with the company's mission and values. The successful candidate will be a key partner to the CMO, product marketing, demand generation, events, and the executive team, driving the brand to support business goals and category leadership. Key responsibilities include leading end-to-end production for various creative assets, driving integrated brand campaigns, and overseeing the web brand experience. The role demands an exceptional leader with a strong background in brand and creative leadership, particularly in high-growth tech or design-forward environments. Applicants for the VP, Brand & Creative role at the company should have a minimum of 15 years' experience in brand and creative leadership, with a proven track record in both in-house studio and agency settings. The ideal candidate will be an expert in brand architecture, narrative design, and visual systems, with a portfolio that demonstrates their ability to deliver high-impact campaigns across various mediums. An operator's mindset, strong collaboration skills, and a data-driven approach to brand management are essential. The role also requires experience in B2B/B2G or regulated spaces, with a focus on sensitive communications and public scrutiny. The company values diversity and encourages individuals who are excited about the role to apply, even if they do not meet every single qualification.

Travel Percent
Less than 10%

Functions

• Marketing
• Design

In Summary: Company is seeking a Vice President of Brand & Creative to take on the pivotal role of owning and evolving the brand strategy and platform . The role demands an exceptional leader with a strong background in brand and creative leadership, particularly in high-growth tech or design-forward environments . The successful candidate will be a key partner to the CMO, product marketing, demand generation and demand generation . En Español: Vicepresidente de Brand & Creative Sobre la compañía Proveedor innovador de sistemas de seguridad al aire libre inalámbrico IndustriaSeguridad e Investigaciones TipoHeldPrivately, VC-backedFounded2017 Empleados1001-5000 Financiamiento200+ millones$ Clasificaciones empresariales B2C Sobre el papel La empresa está buscando un vice presidente de Brand&Creative para asumir el rol fundamental en poseer y evolucionar la estrategia y la plataforma de marca. Este ejecutivo será responsable de diseñar el sistema de marca de próxima generación, liderar una agencia interna, y garantizar que la identidad de la marca exitosa y su producción creativa estén alineadas con la misión y los valores de la compañía. El candidato será un socio clave en la categoría de marketing de productos, generación de demanda, eventos y el equipo ejecutivos creativos, la marca para lograr objetivos comerciales mínimos y liderazgo. El candidato ideal será un experto en arquitectura de marca, diseño narrativo y sistemas visuales, con una cartera que demuestre su capacidad para ofrecer campañas de alto impacto a través de varios medios. La mentalidad del operador, las fuertes habilidades de colaboración y un enfoque basado en datos para la gestión de la marca son esenciales.