ExecutivePlacements.com - The JOB Portal
Paid Media Strategist Remote
ExecutivePlacements.com - The JOB Portal, Chicago, Illinois, United States, 60290
About the Role
2 days ago Be among the first 25 applicants.
Get AI‑powered advice on this job and more exclusive features.
Why Work With Us
Manage strategy at scale: Our portfolio gives you access to hundreds of campaigns and performance data points, offering unique opportunities to test, learn, and optimize faster than most organizations can.
Fully remote: We fully believe in hiring the best people for the job, regardless of where they live in the US. You’ll be able to work fully remote with only two trips per year – one to our annual company‑wide summit and the other for our annual team offsite.
Upward mobility: We have a tight‑knit team of marketing rockstars and are always looking to reward high‑impact teammates with leadership and growth opportunities. Every single member of our marketing leadership team has been sourced from internal hires.
Outstanding team support: Our performance marketing team has built strong cross‑functional relationships with regional marketing, operations, and clinic support teams so you’ll have the support you need to understand what’s going on at the practice and how to best drive volume for them.
Join an established, high‑performing team: You’ll work alongside teammates who have been in the trenches and who are eager to share best practices, insights, and strategies to help you sharpen your skills and grow faster.
Equipment provided: Laptop with built‑in camera, dual monitors, keyboard, mouse, and docking station.
Qualifications
Sharp attention to detail: Highly analytical and detail oriented, able to identify trends as they’re unfolding and spot a needle in a haystack at a glance.
Problem solver: When performance looks off, you’re not satisfied with surface‑level answers. You want to know the why behind it and will dig into the data to find the insights you need.
Highly experienced in Google Ads: 3–5 years of hands‑on experience directly managing search, Pmax, LSA, and demand‑gen campaigns while successfully reaching performance targets.
Comfortable working at scale: Successfully managed 30+ accounts while achieving campaign and growth goals. Agency and/or multi‑unit experience is preferred.
Subject‑matter expert: Deep understanding of metrics like CPC, CVR, CPA, and the levers you need to pull to impact CPL, CAC, and ROAS.
Multi‑channel specialist: You also have hands‑on experience with additional paid channels like Bing Ads and Meta Ads, and are comfortable leading performance management across channels.
What You’ll Be Doing
Managing paid media for 30+ practices across our clinic partner network.
Ensuring the regular and seamless onboarding of practices onto paid media.
Measuring and optimizing campaigns to beat internal KPI benchmarks and program goals.
Implementing and configuring conversion tracking and attribution across multiple conversion paths for single and multi‑location practices.
Providing feedback on all stages of our paid media funnels to relevant stakeholders.
Contributing to our A/B testing pipeline to brainstorm and help implement a robust testing strategy to ensure we’re maximizing campaign performance.
Brainstorming new and innovative ways to target the clients who are most valuable to our practices to drive additional volume.
Regularly analyzing campaign performance, identifying potential trends as they occur, and working with stakeholders to encourage positive trends while course‑correcting negative trends.
Identifying potential pain points and barriers to conversion and brainstorming innovative ways to overcome them.
Collecting lead‑quality feedback from regional marketing leads and distilling it into an actionable plan to improve performance.
Working closely with our data & analytics team to validate campaign performance data.
Preparing weekly and monthly reports and presentations for internal and external stakeholders.
Growing to understand macro and micro search demand, seasonality, and business trends, then developing campaigns and strategies to capitalize on them.
Collaborating with our regional marketing and operations teams to better understand each practice’s individual needs, and how to leverage paid media to support them.
WE ARE A DRUG‑FREE, EQUAL OPPORTUNITY EMPLOYER.
Company Policy & Federal & State Laws Forbid Discrimination Because of Age, Color, Race, Religion, Sex, Disability, Sexual Orientation or National Origin.
#J-18808-Ljbffr
Get AI‑powered advice on this job and more exclusive features.
Why Work With Us
Manage strategy at scale: Our portfolio gives you access to hundreds of campaigns and performance data points, offering unique opportunities to test, learn, and optimize faster than most organizations can.
Fully remote: We fully believe in hiring the best people for the job, regardless of where they live in the US. You’ll be able to work fully remote with only two trips per year – one to our annual company‑wide summit and the other for our annual team offsite.
Upward mobility: We have a tight‑knit team of marketing rockstars and are always looking to reward high‑impact teammates with leadership and growth opportunities. Every single member of our marketing leadership team has been sourced from internal hires.
Outstanding team support: Our performance marketing team has built strong cross‑functional relationships with regional marketing, operations, and clinic support teams so you’ll have the support you need to understand what’s going on at the practice and how to best drive volume for them.
Join an established, high‑performing team: You’ll work alongside teammates who have been in the trenches and who are eager to share best practices, insights, and strategies to help you sharpen your skills and grow faster.
Equipment provided: Laptop with built‑in camera, dual monitors, keyboard, mouse, and docking station.
Qualifications
Sharp attention to detail: Highly analytical and detail oriented, able to identify trends as they’re unfolding and spot a needle in a haystack at a glance.
Problem solver: When performance looks off, you’re not satisfied with surface‑level answers. You want to know the why behind it and will dig into the data to find the insights you need.
Highly experienced in Google Ads: 3–5 years of hands‑on experience directly managing search, Pmax, LSA, and demand‑gen campaigns while successfully reaching performance targets.
Comfortable working at scale: Successfully managed 30+ accounts while achieving campaign and growth goals. Agency and/or multi‑unit experience is preferred.
Subject‑matter expert: Deep understanding of metrics like CPC, CVR, CPA, and the levers you need to pull to impact CPL, CAC, and ROAS.
Multi‑channel specialist: You also have hands‑on experience with additional paid channels like Bing Ads and Meta Ads, and are comfortable leading performance management across channels.
What You’ll Be Doing
Managing paid media for 30+ practices across our clinic partner network.
Ensuring the regular and seamless onboarding of practices onto paid media.
Measuring and optimizing campaigns to beat internal KPI benchmarks and program goals.
Implementing and configuring conversion tracking and attribution across multiple conversion paths for single and multi‑location practices.
Providing feedback on all stages of our paid media funnels to relevant stakeholders.
Contributing to our A/B testing pipeline to brainstorm and help implement a robust testing strategy to ensure we’re maximizing campaign performance.
Brainstorming new and innovative ways to target the clients who are most valuable to our practices to drive additional volume.
Regularly analyzing campaign performance, identifying potential trends as they occur, and working with stakeholders to encourage positive trends while course‑correcting negative trends.
Identifying potential pain points and barriers to conversion and brainstorming innovative ways to overcome them.
Collecting lead‑quality feedback from regional marketing leads and distilling it into an actionable plan to improve performance.
Working closely with our data & analytics team to validate campaign performance data.
Preparing weekly and monthly reports and presentations for internal and external stakeholders.
Growing to understand macro and micro search demand, seasonality, and business trends, then developing campaigns and strategies to capitalize on them.
Collaborating with our regional marketing and operations teams to better understand each practice’s individual needs, and how to leverage paid media to support them.
WE ARE A DRUG‑FREE, EQUAL OPPORTUNITY EMPLOYER.
Company Policy & Federal & State Laws Forbid Discrimination Because of Age, Color, Race, Religion, Sex, Disability, Sexual Orientation or National Origin.
#J-18808-Ljbffr