Empowered Staffing is hiring: Specialist, Marketing Automation in Hoffman Estate

About the Company Empowered Staffing is partnered with a top digital marketing agency recognized as one of the most respected and long-standing in the industry. Our client specializes in paid search, paid social, Amazon advertising, SEO, and is expanding into website performance. They help clients grow their businesses through data-driven, expertly managed digital campaigns that deliver measurable results. Our client is seeking a PPC Specialist who is eager to make an impact in a fast-paced, collaborative environment. You’ll manage and optimize paid search campaigns across multiple client accounts, working alongside experienced digital marketers to deliver outstanding results. This role is ideal for someone with a strong foundation in Google Ads, a sharp analytical mindset, and a desire to grow within a supportive, high-performing agency environment. Plan, execute, monitor, and optimize paid search campaigns across Google Ads and related platforms. Conduct keyword research, audience targeting, and A/B testing to improve campaign performance and ROI. Analyze campaign data to identify trends and develop actionable insights. Collaborate with Account Managers to prioritize deliverables and ensure client goals are met. Stay up to date on industry trends, new platform features, and emerging technologies in digital marketing and AI. Bachelor’s degree in Marketing, Business, or a related field. ~1–3 years of paid search (PPC/SEM) experience — agency or in-house. ~ Solid understanding of PPC fundamentals including bidding, keyword strategy, and analytics. ~ Google Ads Certification preferred. ~