Humana
Senior Associate, Marketing Data Scientist (Integ. Health)
Humana, Louisville, Kentucky, us, 40201
Become a part of our caring community and help us put health first
As a Senior Associate, Integrated Health Analytics, you’ll play a strategic role in analyzing and interpreting data across Humana CenterWell’s integrated health services. You’ll help uncover insights that inform marketing strategies, improve member engagement, and support clinical and operational excellence. This role is ideal for someone who thrives in a data‑rich environment and enjoys connecting analytics to real‑world health outcomes.
Role Responsibilities
You’ll lead analytical efforts that support integrated health initiatives across Humana’s marketing and clinical teams. Design and execute complex analyses to evaluate marketing performance, member behavior, and health outcomes Leverage dashboards and reporting tools to provide actionable insights to stakeholders Collaborate with cross‑functional teams to align analytics with strategic goals Translate business questions into data‑driven approaches and present findings to leadership Ensure data integrity through rigorous validation, documentation, and quality control Identify opportunities for optimization and innovation in marketing and engagement strategies Develop custom machine learning models such as segmentation, multi‑touch attribution, churn models etc. Use predictive modeling to bring insights into Humana member experiences utilizing Regression, Random Forest, XG Boost models, clustering, text mining for revenue generation, and other business outcomes. Conduct a power analysis, hypothesis testing, develop marketing A/B test design, support implementation of the tests and present the statistical findings of the test to our business partners. Test Design and Analysis: responsible for valid test design, appropriate sample sizing and setup to ensure results are statistically significant and insights are generated. Responsible for advocating and building the discipline for continual testing, measurement, and iteration. Excellent communication skills and ability to present complex findings clearly Use mathematics, statistics, modeling, business analysis, and technology to transform high volumes of complex data into advanced analytic solutions Your work will help Humana deliver more personalized, effective care experiences by connecting data to strategy and execution. Required Qualifications
Bachelor’s degree in data analytics, Pharmacy, Business, healthcare, related quantitative field OR 3–5 years of data analytics or data science experience 3+ years of demonstrated proficiency in SQL, Python, or R for data analysis and modeling 3+ years, strong experience with data visualization tools (e.g., Tableau, Power BI) 3+ years of experience with setting up causal inference experiments Experience in developing, maintaining, and collecting structured and unstructured data sets for analysis and reporting Be able to create reports, projections, models, and presentations to support business strategy and tactics 3+ years and knowledge of predictive modeling and segmentation techniques Preferred Qualifications
Experience working with integrated health data (clinical + marketing) Master’s degree in a quantitative or healthcare‑related field Familiarity with HIPAA and healthcare compliance standards Experience with Snowflake/Databricks Marketing experience a plus Experience with Adobe Analytics Work at Home Information
At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is recommended; wireless, wired cable or DSL connection is suggested Satellite, cellular and microwave connection can be used only if approved by leadership Associates who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi‑weekly payment for their internet expense. Humana will provide Home or Hybrid Home/Office associates with telephone equipment appropriate to meet the business requirements for their position/job. Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information Travel
While this is a remote position, occasional travel to Humana’s offices for training or meetings may be required. Scheduled Weekly Hours
40 Pay Range
$117,600 – $161,700 per year Description of Benefits
Humana, Inc. and its affiliated subsidiaries (collectively, “Humana”) offers competitive benefits that support whole‑person well‑being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. About Us
Humana Inc. (NYSE: HUM) is committed to putting health first – for our teammates, our customers and our company. Through our Humana insurance services and CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health – delivering the care and service they need, when they need it. Equal Opportunity Employer
It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.
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You’ll lead analytical efforts that support integrated health initiatives across Humana’s marketing and clinical teams. Design and execute complex analyses to evaluate marketing performance, member behavior, and health outcomes Leverage dashboards and reporting tools to provide actionable insights to stakeholders Collaborate with cross‑functional teams to align analytics with strategic goals Translate business questions into data‑driven approaches and present findings to leadership Ensure data integrity through rigorous validation, documentation, and quality control Identify opportunities for optimization and innovation in marketing and engagement strategies Develop custom machine learning models such as segmentation, multi‑touch attribution, churn models etc. Use predictive modeling to bring insights into Humana member experiences utilizing Regression, Random Forest, XG Boost models, clustering, text mining for revenue generation, and other business outcomes. Conduct a power analysis, hypothesis testing, develop marketing A/B test design, support implementation of the tests and present the statistical findings of the test to our business partners. Test Design and Analysis: responsible for valid test design, appropriate sample sizing and setup to ensure results are statistically significant and insights are generated. Responsible for advocating and building the discipline for continual testing, measurement, and iteration. Excellent communication skills and ability to present complex findings clearly Use mathematics, statistics, modeling, business analysis, and technology to transform high volumes of complex data into advanced analytic solutions Your work will help Humana deliver more personalized, effective care experiences by connecting data to strategy and execution. Required Qualifications
Bachelor’s degree in data analytics, Pharmacy, Business, healthcare, related quantitative field OR 3–5 years of data analytics or data science experience 3+ years of demonstrated proficiency in SQL, Python, or R for data analysis and modeling 3+ years, strong experience with data visualization tools (e.g., Tableau, Power BI) 3+ years of experience with setting up causal inference experiments Experience in developing, maintaining, and collecting structured and unstructured data sets for analysis and reporting Be able to create reports, projections, models, and presentations to support business strategy and tactics 3+ years and knowledge of predictive modeling and segmentation techniques Preferred Qualifications
Experience working with integrated health data (clinical + marketing) Master’s degree in a quantitative or healthcare‑related field Familiarity with HIPAA and healthcare compliance standards Experience with Snowflake/Databricks Marketing experience a plus Experience with Adobe Analytics Work at Home Information
At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is recommended; wireless, wired cable or DSL connection is suggested Satellite, cellular and microwave connection can be used only if approved by leadership Associates who live and work from Home in the state of California, Illinois, Montana, or South Dakota will be provided a bi‑weekly payment for their internet expense. Humana will provide Home or Hybrid Home/Office associates with telephone equipment appropriate to meet the business requirements for their position/job. Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information Travel
While this is a remote position, occasional travel to Humana’s offices for training or meetings may be required. Scheduled Weekly Hours
40 Pay Range
$117,600 – $161,700 per year Description of Benefits
Humana, Inc. and its affiliated subsidiaries (collectively, “Humana”) offers competitive benefits that support whole‑person well‑being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of work. About Us
Humana Inc. (NYSE: HUM) is committed to putting health first – for our teammates, our customers and our company. Through our Humana insurance services and CenterWell healthcare services, we make it easier for the millions of people we serve to achieve their best health – delivering the care and service they need, when they need it. Equal Opportunity Employer
It is the policy of Humana not to discriminate against any employee or applicant for employment because of race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, genetic information, disability or protected veteran status. It is also the policy of Humana to take affirmative action, in compliance with Section 503 of the Rehabilitation Act and VEVRAA, to employ and to advance in employment individuals with disability or protected veteran status, and to base all employment decisions only on valid job requirements. This policy shall apply to all employment actions, including but not limited to recruitment, hiring, upgrading, promotion, transfer, demotion, layoff, recall, termination, rates of pay or other forms of compensation and selection for training, including apprenticeship, at all levels of employment.
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