Alkira, Inc.
Sr. Manager of Global Channel and Field Marketing
Alkira, Inc., San Jose, California, United States, 95199
Sr. Manager of Global Channel and Field Marketing
Alkira is transforming the way enterprises build and manage their global networks. Our Network Infrastructure as-a-Service platform delivers a simple, on‑demand, and fully managed network solution that connects users, sites, and clouds with integrated security and operational visibility. We partner with leading cloud providers, service integrators, and technology vendors to help customers accelerate digital transformation.
The Role We are seeking a dynamic and strategic manager of Global Field and Channel Marketing. This role will be responsible for driving brand awareness, supporting sales enablement, and building strategic channel relationships that foster long‑term growth and advocacy for Alkira’s network infrastructure as‑a‑service solutions. This is a hands‑on leadership role that requires both strategic thinking and tactical execution in a fast‑paced startup environment.
Location This position is a hybrid role and requires onsite collaboration with the team at San Jose, CA office.
Key Responsibilities
Develop and execute comprehensive channel marketing strategies to support and grow our partner ecosystem
Create joint marketing programs, campaigns, and enablement materials for channel partners
Manage allocation and utilization of marketing development funds (MDF) with partners
Collaborate with sales and partner teams to drive pipeline and revenue
Track and analyze the effectiveness of channel marketing initiatives
Support the development and execution of partner and customer advocacy programs, including securing references, testimonials, and case studies
Field Marketing Leadership and Execution
Design and implement field marketing programs that directly support channel and sales teams and pipeline generation
Plan and execute regional events, trade shows, webinars, and customer meetups
Develop territory‑specific marketing strategies and tactics in partnership with regional channel and sales leadership
Create and manage field marketing tools and collateral for channel and sales teams
Establish metrics and reports to measure field marketing effectiveness and sales impact
Manage budget allocation and ROI optimization
Required Qualifications
Bachelor’s degree in Marketing, Business, Communications, or related field
8+ years of marketing experience with at least 3 years in a leadership role
Proven track record in B2B technology marketing, preferably in networking, cloud computing or enterprise software
Strong experience in field marketing and event management programs
Demonstrated success in developing channel marketing programs
Experience managing global marketing initiatives and cross‑cultural teams
Excellent analytical skills with ability to translate data into actionable insights
Outstanding communication and presentation skills
Experience with marketing automation platforms, CRM systems, and analytics tools
Experience with account‑based marketing (ABM) strategies and execution
Startup experience with ability to thrive in fast‑paced, resource‑constrained environments
About Alkira Alkira was founded in 2018 by Amir and Atif Khan, the visionary computer networking team that created the multi‑billion‑dollar SD‑WAN market with the founding of Viptela. Now, we have reinvented networking for the AI era by delivering Networking Infrastructure as‑a‑service, the first global unified network infrastructure with on‑demand hybrid and multi‑cloud connectivity, integrated network and security services, end‑to‑end visibility, controls and governance, all delivered as‑a‑service.
What We Offer
Based on California pay transparency law the salary range for this position is $120,000 —$170,000
This is a great opportunity to be part of a high‑growth company pioneering the future of network infrastructure as a service
Comprehensive benefits including health, dental, and vision insurance
Flexible work arrangements and professional development opportunities
Opportunity to work with cutting‑edge networking technology
Collaborative and innovative work environment
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The Role We are seeking a dynamic and strategic manager of Global Field and Channel Marketing. This role will be responsible for driving brand awareness, supporting sales enablement, and building strategic channel relationships that foster long‑term growth and advocacy for Alkira’s network infrastructure as‑a‑service solutions. This is a hands‑on leadership role that requires both strategic thinking and tactical execution in a fast‑paced startup environment.
Location This position is a hybrid role and requires onsite collaboration with the team at San Jose, CA office.
Key Responsibilities
Develop and execute comprehensive channel marketing strategies to support and grow our partner ecosystem
Create joint marketing programs, campaigns, and enablement materials for channel partners
Manage allocation and utilization of marketing development funds (MDF) with partners
Collaborate with sales and partner teams to drive pipeline and revenue
Track and analyze the effectiveness of channel marketing initiatives
Support the development and execution of partner and customer advocacy programs, including securing references, testimonials, and case studies
Field Marketing Leadership and Execution
Design and implement field marketing programs that directly support channel and sales teams and pipeline generation
Plan and execute regional events, trade shows, webinars, and customer meetups
Develop territory‑specific marketing strategies and tactics in partnership with regional channel and sales leadership
Create and manage field marketing tools and collateral for channel and sales teams
Establish metrics and reports to measure field marketing effectiveness and sales impact
Manage budget allocation and ROI optimization
Required Qualifications
Bachelor’s degree in Marketing, Business, Communications, or related field
8+ years of marketing experience with at least 3 years in a leadership role
Proven track record in B2B technology marketing, preferably in networking, cloud computing or enterprise software
Strong experience in field marketing and event management programs
Demonstrated success in developing channel marketing programs
Experience managing global marketing initiatives and cross‑cultural teams
Excellent analytical skills with ability to translate data into actionable insights
Outstanding communication and presentation skills
Experience with marketing automation platforms, CRM systems, and analytics tools
Experience with account‑based marketing (ABM) strategies and execution
Startup experience with ability to thrive in fast‑paced, resource‑constrained environments
About Alkira Alkira was founded in 2018 by Amir and Atif Khan, the visionary computer networking team that created the multi‑billion‑dollar SD‑WAN market with the founding of Viptela. Now, we have reinvented networking for the AI era by delivering Networking Infrastructure as‑a‑service, the first global unified network infrastructure with on‑demand hybrid and multi‑cloud connectivity, integrated network and security services, end‑to‑end visibility, controls and governance, all delivered as‑a‑service.
What We Offer
Based on California pay transparency law the salary range for this position is $120,000 —$170,000
This is a great opportunity to be part of a high‑growth company pioneering the future of network infrastructure as a service
Comprehensive benefits including health, dental, and vision insurance
Flexible work arrangements and professional development opportunities
Opportunity to work with cutting‑edge networking technology
Collaborative and innovative work environment
#J-18808-Ljbffr