Heaton Eye Associates
Job Summary
The Marketing Assistant supports the creation of marketing content including social media posts, graphic and digital design, promotional materials, and administrative tasks. They manage and monitor social media accounts, posting content, and engaging with followers to enhance brand presence. They aid in planning and executing marketing campaigns, newsletters, digital ads, events, and sales initiatives, collaborating with other departments to ensure cohesive efforts.
About the Practice The physicians of Heaton Eye Associates have served East Texas’ vision needs for over 40 years, offering state‑of‑the‑art technology and services from primary eye care to world‑class laser surgery. They pioneered LASIK in East Texas and offer premium lenses including Symfony, PanOptix®, Vivity®, and RxSight Light Adjustable Lens.
About the Area East Texas locations in Tyler, Longview, Athens & Gun Barrel City offer year‑round family activities. Tyler boasts lakes, fishing, boating, spring flowers; Athens has a small‑town charm and a botanical society.
Certifications None required
Experience Entry‑level with graphic design and web management experience preferred
Education High School diploma or equivalent
Primary Job Duties
Maintain HEA social media channels and coordinate website updates
Update social media regularly with approved content
Work with Marketing Manager, Business Development, and other managers to curate photos, videos, and other materials to post on social media
Work with website management group to update the website when appropriate
Design marketing materials for patient education, including flyers, billboards, online ads, brochures
Brainstorm new campaigns and marketing initiatives with the Marketing Manager
Assist with employee relations events/initiatives and plan periodic employee events
Manage inventory of print materials for all clinic and ASC locations
Maintain attendance, punctuality, and reliability
Fulfillment of Core Values
All other duties as assigned
Performance Standards / Responsibilities
Excellent communication skills
Top‑notch organization skills
Creative
Multi‑task oriented
Works well in a team/collaborative setting
Takes initiative and doesn’t require constant supervision
Seniority level Associate
Employment type Part‑time
Job function Marketing and Sales
Industries Medical Practices
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About the Practice The physicians of Heaton Eye Associates have served East Texas’ vision needs for over 40 years, offering state‑of‑the‑art technology and services from primary eye care to world‑class laser surgery. They pioneered LASIK in East Texas and offer premium lenses including Symfony, PanOptix®, Vivity®, and RxSight Light Adjustable Lens.
About the Area East Texas locations in Tyler, Longview, Athens & Gun Barrel City offer year‑round family activities. Tyler boasts lakes, fishing, boating, spring flowers; Athens has a small‑town charm and a botanical society.
Certifications None required
Experience Entry‑level with graphic design and web management experience preferred
Education High School diploma or equivalent
Primary Job Duties
Maintain HEA social media channels and coordinate website updates
Update social media regularly with approved content
Work with Marketing Manager, Business Development, and other managers to curate photos, videos, and other materials to post on social media
Work with website management group to update the website when appropriate
Design marketing materials for patient education, including flyers, billboards, online ads, brochures
Brainstorm new campaigns and marketing initiatives with the Marketing Manager
Assist with employee relations events/initiatives and plan periodic employee events
Manage inventory of print materials for all clinic and ASC locations
Maintain attendance, punctuality, and reliability
Fulfillment of Core Values
All other duties as assigned
Performance Standards / Responsibilities
Excellent communication skills
Top‑notch organization skills
Creative
Multi‑task oriented
Works well in a team/collaborative setting
Takes initiative and doesn’t require constant supervision
Seniority level Associate
Employment type Part‑time
Job function Marketing and Sales
Industries Medical Practices
#J-18808-Ljbffr