Circle K
Field Marketing Specialist – Circle K
Join the opportunity to work as a Field Marketing Specialist at Circle K.
Job Description The Field Marketing Specialist is responsible for supporting the implementation of the business unit’s Fuel & Merchandise Marketing strategy to attain key business objectives. The role works with the Field Marketing Manager, Marketing & Merchandising Departments at National and Regional levels to develop localized marketing and advertising campaigns to support product promotions and overall store exposure.
Oversees and supports strategic decisions from the National and Regional level and local, ensuring the sales plan and signage is executed at site level.
Assists the organization with scaling to common sign types and coordinates all printed and digital sign programming.
Ensures operation of digital assist in stores and on forecourts and provides content for external digital channels when needed locally (web site, social media).
Plans and implements local public relations campaigns (grand openings, post renovation), maintains localized social media marketing campaign needs, and manages the business unit marketing/advertising budget.
Conducts, summarizes, and presents local market research and manages internal communications content.
Manages social investment programs, crisis communication planning, and participates in weekly communications reporting.
Monitors media and maintains professional and technical knowledge through educational workshops, publications, and professional societies.
Contributes to team effort by accomplishing financial and key result area targets pursuant to Company Plan guidelines.
Qualifications
Bachelor’s degree in communications, marketing, or related field preferred; other combinations of experience may substitute.
Two or more years of experience working in marketing, merchandising, and communication or related field.
Proficient in Microsoft Office Suite (Word/Excel/PowerPoint) and Adobe Creative Suite (Photoshop/InDesign/Illustrator).
Well‑developed verbal and written communication skills and excellent interpersonal skills.
Proven success record with media relations/PR campaigns.
Excellent project management skills with ability to collaborate across departments.
Highly organized, able to handle multiple responsibilities under constant deadlines with high attention to detail.
Track record of managing third‑party relationships and/or direct reports.
Customer focus, commercial mindset, creative thinker with proficient design and organizational skills.
May require up to 50% travel. Retail experience preferred.
Physical Requirements
Sit for long periods of time.
Operate computer keyboard and mouse for data entry.
View computer monitor and hear/spk via telephone.
Reach forward and/or overhead.
Occasionally lift up to 20 pounds.
Occasionally lift and/or carry up to 60 pounds from ground to waist level for up to 30 minutes.
Occasionally lift and/or carry up to 30 pounds from ground to overhead for up to 30 minutes.
Occasionally lift and/or carry up to 40 pounds from ground to waist for up to 30 minutes.
Push and pull with arms up to a force of 20 pounds.
Climb a ladder to retrieve materials or replace signage.
Work Environment
Noise level usually moderate at a normal range.
Lighting includes natural light and fluorescent lighting.
Temperatures usually moderate to a normal range; occasional exposure to extreme temperatures while supervising in walk‑in cooler/freezer.
Work with minimum direction and periodic supervision.
EEO and ADA Statement Circle K is an Equal Opportunity Employer. The Company complies with the Americans with Disabilities Act (the ADA) and all state and local disability laws. Applicants with disabilities may be entitled to a reasonable accommodation under the terms of the ADA and certain state or local laws as long as it does not impose an undue hardship on the Company. We use the federal E‑Verify program to check work eligibility.
#J-18808-Ljbffr
Job Description The Field Marketing Specialist is responsible for supporting the implementation of the business unit’s Fuel & Merchandise Marketing strategy to attain key business objectives. The role works with the Field Marketing Manager, Marketing & Merchandising Departments at National and Regional levels to develop localized marketing and advertising campaigns to support product promotions and overall store exposure.
Oversees and supports strategic decisions from the National and Regional level and local, ensuring the sales plan and signage is executed at site level.
Assists the organization with scaling to common sign types and coordinates all printed and digital sign programming.
Ensures operation of digital assist in stores and on forecourts and provides content for external digital channels when needed locally (web site, social media).
Plans and implements local public relations campaigns (grand openings, post renovation), maintains localized social media marketing campaign needs, and manages the business unit marketing/advertising budget.
Conducts, summarizes, and presents local market research and manages internal communications content.
Manages social investment programs, crisis communication planning, and participates in weekly communications reporting.
Monitors media and maintains professional and technical knowledge through educational workshops, publications, and professional societies.
Contributes to team effort by accomplishing financial and key result area targets pursuant to Company Plan guidelines.
Qualifications
Bachelor’s degree in communications, marketing, or related field preferred; other combinations of experience may substitute.
Two or more years of experience working in marketing, merchandising, and communication or related field.
Proficient in Microsoft Office Suite (Word/Excel/PowerPoint) and Adobe Creative Suite (Photoshop/InDesign/Illustrator).
Well‑developed verbal and written communication skills and excellent interpersonal skills.
Proven success record with media relations/PR campaigns.
Excellent project management skills with ability to collaborate across departments.
Highly organized, able to handle multiple responsibilities under constant deadlines with high attention to detail.
Track record of managing third‑party relationships and/or direct reports.
Customer focus, commercial mindset, creative thinker with proficient design and organizational skills.
May require up to 50% travel. Retail experience preferred.
Physical Requirements
Sit for long periods of time.
Operate computer keyboard and mouse for data entry.
View computer monitor and hear/spk via telephone.
Reach forward and/or overhead.
Occasionally lift up to 20 pounds.
Occasionally lift and/or carry up to 60 pounds from ground to waist level for up to 30 minutes.
Occasionally lift and/or carry up to 30 pounds from ground to overhead for up to 30 minutes.
Occasionally lift and/or carry up to 40 pounds from ground to waist for up to 30 minutes.
Push and pull with arms up to a force of 20 pounds.
Climb a ladder to retrieve materials or replace signage.
Work Environment
Noise level usually moderate at a normal range.
Lighting includes natural light and fluorescent lighting.
Temperatures usually moderate to a normal range; occasional exposure to extreme temperatures while supervising in walk‑in cooler/freezer.
Work with minimum direction and periodic supervision.
EEO and ADA Statement Circle K is an Equal Opportunity Employer. The Company complies with the Americans with Disabilities Act (the ADA) and all state and local disability laws. Applicants with disabilities may be entitled to a reasonable accommodation under the terms of the ADA and certain state or local laws as long as it does not impose an undue hardship on the Company. We use the federal E‑Verify program to check work eligibility.
#J-18808-Ljbffr