U.S. Bank
Marketing Specialist – Paid Media (Affiliate + Paid Search Marketing)
U.S. Bank, Chicago, Illinois, United States, 60290
Marketing Specialist – Paid Media (Affiliate + Paid Search Marketing)
Join to apply for the
Marketing Specialist – Paid Media (Affiliate + Paid Search Marketing)
role at
U.S. Bank
At U.S. Bank, we’re on a journey to do our best. Helping the customers and businesses we serve to make better and smarter financial decisions and enabling the communities we support to grow and succeed. We believe it takes all of us to bring our shared ambition to life, and each person is unique in their potential. A career with U.S. Bank gives you a wide, ever-growing range of opportunities to discover what makes you thrive at every stage of your career. Try new things, learn new skills and discover what you excel at—all from Day One.
Job Description
This role is responsible for the development and implementation of marketing strategies via the affiliate and paid search marketing channels in support of critical business line growth goals. Delivers measurable, customer‑centric marketing programs to maximize customer engagement and growth. Evaluates and measures program results to optimize investment. Works with agencies and cross‑functional teams to produce materials that are branded and compliant. Collaborates with internal partners to ensure that all marketing programs are in accordance with all laws, regulations and bank policies.
Essential Function
Working closely with third party affiliate and paid search marketing agencies to assess and optimize performance of critical acquisition marketing channels with the goal of maximizing new account production while ensuring that we’re operating as efficiently as possible.
Location Expectations
The role offers a hybrid/flexible schedule, which means there's an in‑office expectation of 3 or more days per week.
Basic Qualifications
Bachelor's degree, or equivalent work experience
Two to four years of experience in marketing industry
Preferred Skills/Experience
Hands‑on experience working with affiliate partners
Ability to lead projects and provide marketing that is data‑driven, customer‑centric, and relevant
Ability to work independently and have proven ability to complete projects on target, on time, and on budget
Able to adapt based on data/research and learnings from prior campaigns
Organizational, interpersonal, and relationship building skills
Well‑developed written and oral communication skills, including presentation skills
Ability to multi‑task and manage multiple partners and projects at one time
Analytically and data focused with the ability to assess campaign performance
If there’s anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our disability accommodations for applicants.
Benefits
Healthcare (medical, dental, vision)
Basic term and optional term life insurance
Short‑term and long‑term disability
Pregnancy disability and parental leave
401(k) and employer‑funded retirement plan
Paid vacation (from two to five weeks depending on salary grade and tenure)
Up to 11 paid holiday opportunities
Adoption assistance
Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law
U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law.
U.S. Bank participates in the U.S. Department of Homeland Security E‑Verify program in all facilities located in the United States and certain U.S. territories. The E‑Verify program is an Internet‑based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the E‑Verify program.
Pay Range: $75,905.00 – $89,300.00
Applicants must be able to comply with U.S. Bank policies and procedures including the Code of Ethics and Business Conduct and related workplace conduct and safety policies.
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Marketing Specialist – Paid Media (Affiliate + Paid Search Marketing)
role at
U.S. Bank
At U.S. Bank, we’re on a journey to do our best. Helping the customers and businesses we serve to make better and smarter financial decisions and enabling the communities we support to grow and succeed. We believe it takes all of us to bring our shared ambition to life, and each person is unique in their potential. A career with U.S. Bank gives you a wide, ever-growing range of opportunities to discover what makes you thrive at every stage of your career. Try new things, learn new skills and discover what you excel at—all from Day One.
Job Description
This role is responsible for the development and implementation of marketing strategies via the affiliate and paid search marketing channels in support of critical business line growth goals. Delivers measurable, customer‑centric marketing programs to maximize customer engagement and growth. Evaluates and measures program results to optimize investment. Works with agencies and cross‑functional teams to produce materials that are branded and compliant. Collaborates with internal partners to ensure that all marketing programs are in accordance with all laws, regulations and bank policies.
Essential Function
Working closely with third party affiliate and paid search marketing agencies to assess and optimize performance of critical acquisition marketing channels with the goal of maximizing new account production while ensuring that we’re operating as efficiently as possible.
Location Expectations
The role offers a hybrid/flexible schedule, which means there's an in‑office expectation of 3 or more days per week.
Basic Qualifications
Bachelor's degree, or equivalent work experience
Two to four years of experience in marketing industry
Preferred Skills/Experience
Hands‑on experience working with affiliate partners
Ability to lead projects and provide marketing that is data‑driven, customer‑centric, and relevant
Ability to work independently and have proven ability to complete projects on target, on time, and on budget
Able to adapt based on data/research and learnings from prior campaigns
Organizational, interpersonal, and relationship building skills
Well‑developed written and oral communication skills, including presentation skills
Ability to multi‑task and manage multiple partners and projects at one time
Analytically and data focused with the ability to assess campaign performance
If there’s anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our disability accommodations for applicants.
Benefits
Healthcare (medical, dental, vision)
Basic term and optional term life insurance
Short‑term and long‑term disability
Pregnancy disability and parental leave
401(k) and employer‑funded retirement plan
Paid vacation (from two to five weeks depending on salary grade and tenure)
Up to 11 paid holiday opportunities
Adoption assistance
Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law
U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law.
U.S. Bank participates in the U.S. Department of Homeland Security E‑Verify program in all facilities located in the United States and certain U.S. territories. The E‑Verify program is an Internet‑based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the E‑Verify program.
Pay Range: $75,905.00 – $89,300.00
Applicants must be able to comply with U.S. Bank policies and procedures including the Code of Ethics and Business Conduct and related workplace conduct and safety policies.
#J-18808-Ljbffr