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VML

Senior Media Manager, Paid Search

VML, Cleveland, Ohio, us, 44101

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Senior Media Manager, Paid Search VML is seeking a Senior Media Manager responsible for the implementation and management of Paid Search for a key pharmaceutical client.

Responsibilities

Maintain control of the advertising budget, ensuring execution of all client plans and monitoring performance.

Implement and develop department best practices.

Develop POVs/position papers on key client or industry issues.

Maintain effective communication within and outside the agency to ensure accuracy and timeliness and that all campaign KPIs are met.

Create, implement, track, analyze, and optimize Paid Search campaigns in all major search engines.

Leverage site analytics programs for actionable insights.

Create and utilize successful bid strategies and keyword management.

Continually test all facets of a successful Paid Search campaign to hit all client KPIs.

Communicate effectively with all essential team members.

Set and manage client expectations.

Qualifications

3-5 years of experience with digital media and paid search (SEM).

Certifications in Google Ads & Bing Ads, Google Analytics, a plus.

Strong Excel, Keynote, and PPT skills.

Passionate about and interested in digital and emerging media.

Able to learn new skills and tools quickly.

Familiar with all major search engines (Google Ads, Yahoo!, Bing, and other search engines).

A strong communicator.

Able to maintain good relationships with outside vendors and clients as well as within the agency.

Able to work well under pressure with attention to detail.

Benefits

Competitive benefits package including medical, dental, vision, 401k match, and paid time off.

Growth-minded opportunities and real-time feedback.

Hybrid work model – office average four days a week.

Salary $45,000 - $100,000 USD.

Location Hybrid – office average four days a week; within 90 miles of Cleveland, OH.

EEO Statement VML is an equal opportunity employer and considers applicants for all positions without regard to race, color, religion or belief, sex, age, national origin, citizenship status, marital status, military/veteran status, genetic information, sexual orientation, gender identity, physical or mental disability, or other protected group status. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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