Gray Media
DIGITAL SOLUTIONS SPECIALIST - WBRC (GRAY DIGITAL MEDIA)
Gray Media, Birmingham, Alabama, United States, 35275
Gray Digital Media Birmingham is looking for a Digital Solutions Specialist to join our growing sales team. This role is ideal for someone who thrives at the intersection of strategy, execution, and client success. You’ll partner with media executives and digital support members to drive digital revenue, execute high-performing campaigns, deliver measurable results, and uncover opportunities to expand current client partnerships.
Responsibilities
Collaborate with the Multi-Media Sales Managers to maximize digital ad sales opportunities.
Assist Media Executives with media plan recommendations, performance recaps, and KPI alignment.
Cooperate with digital support members to ensure campaigns launch smoothly and deliver flawlessly.
Serve as a trusted client contact, translating objectives into actionable digital strategies.
Lead optimization and creative direction for active campaigns to maximize ROI.
Present campaign strategies, reporting, and insights in a clear, compelling way to clients.
Stay ahead of emerging digital marketing trends and continually build technical expertise.
Qualifications
2+ years of experience in digital sales, digital marketing, or related field.
Solid understanding of digital marketing channels: CTV, SEO, SEM/PPC, social, email, and programmatic advertising.
Strong collaborator with excellent multitasking and problem-solving skills.
Effective communicator, both written and verbal.
Comfortable in both B2B and B2C environments.
Proficiency in Microsoft Office; Google Analytics certification preferred.
Bonus: digital design or Adobe Creative Suite skills.
Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.
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Responsibilities
Collaborate with the Multi-Media Sales Managers to maximize digital ad sales opportunities.
Assist Media Executives with media plan recommendations, performance recaps, and KPI alignment.
Cooperate with digital support members to ensure campaigns launch smoothly and deliver flawlessly.
Serve as a trusted client contact, translating objectives into actionable digital strategies.
Lead optimization and creative direction for active campaigns to maximize ROI.
Present campaign strategies, reporting, and insights in a clear, compelling way to clients.
Stay ahead of emerging digital marketing trends and continually build technical expertise.
Qualifications
2+ years of experience in digital sales, digital marketing, or related field.
Solid understanding of digital marketing channels: CTV, SEO, SEM/PPC, social, email, and programmatic advertising.
Strong collaborator with excellent multitasking and problem-solving skills.
Effective communicator, both written and verbal.
Comfortable in both B2B and B2C environments.
Proficiency in Microsoft Office; Google Analytics certification preferred.
Bonus: digital design or Adobe Creative Suite skills.
Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray’s employees to perform their job duties may result in discipline up to and including discharge.
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