JLL
Marketing Director
JLL empowers you to shape a brighter way.
Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong.
Key Responsibilities
Lead a team of marketing managers with expertise across asset classes.
Partner with senior business line leadership to strategize, plan, and execute high‑performing marketing programs that differentiate JLL and support the unique objectives of the property management business line.
Establish objectives and inspect performance through the Lead and manage analysis of sales and statistical data, financial reporting, public relations, media buying, traditional and digital media management.
Budget ownership with performance accountability – Maintain full P&L responsibility for marketing investments with measurable ROI targets of 3:1 minimum return.
Revenue attribution and pipeline tracking – Establish clear linkage between marketing initiatives and closed business, with comprehensive campaign‑to‑revenue reporting.
Performance‑driven budget allocation – Make strategic investment decisions based on data analytics and proven performance metrics rather than assumptions.
Create an environment where knowledge of the trade area in competitive properties is embedded in the strategic plan.
Ensure the Regional Marketing Managers are supporting the properties’ strategic goals along with developing annual marketing plans and budgets for properties.
Manage direct reports to ensure effective execution of business plans and budgets, emphasize creative, proactive behavior, and ensure they are meeting and exceeding expectations.
Takes a leadership role in driving best practices and bringing new capabilities to the marketing team.
Manages stakeholder relationships, ensuring we are delivering business value and meeting/exceeding internal and external client expectations.
Actively engage in business development, proposal creation, and effective articulation of strategic plans to existing clients and potential clients.
Integrated marketing strategy execution – Deploy coordinated campaigns across digital and traditional channels with consistent brand messaging and unified customer experience.
Lead nurturing automation systems – Implement marketing automation platforms to systematically guide prospects through the sales funnel with targeted content delivery.
End‑to‑end customer journey mapping – Track and analyze the complete prospect lifecycle from initial awareness through contract execution.
Cross‑business line marketing coordination – Ensure seamless integration of marketing efforts across all JLL service lines to maximize cross‑selling opportunities.
Predictive market intelligence – Utilize advanced analytics and industry research to identify emerging trends and market opportunities ahead of competitors.
Innovation initiative leadership – Pioneer new marketing methodologies and technologies through structured testing and early adoption programs.
Strategic scenario planning – Develop adaptive marketing strategies with contingency plans for various market conditions and economic cycles.
MarTech and AI optimization – Deploy state‑of‑the‑art marketing technology platforms and artificial intelligence to enhance campaign effectiveness and operational efficiency.
Competitive intelligence monitoring – Maintain systematic analysis of competitor activities and market disruptions to inform strategic positioning.
Strategic partnership development – Cultivate relationships with emerging technology companies and industry innovators to maintain competitive advantage.
Support yearly site marketing plan development, budgeting and metric reporting while working with digital, content, PR, demand generation, design, and sales enablement colleagues.
Nurture client relationships through signature programming – whether it be events or research‑driven content.
Identify KPIs, new revenue opportunities, and client relationships.
Regularly report on the impact of marketing efforts and impact on business profitability.
Participate in membership and sponsorship strategy with industry organizations. Support differentiating brand activation efforts tied to conferences and trade shows.
Collaborate with JLL’s events team and stakeholders to develop external client events campaign that align with business strategy and placemaking objectives.
Socialize our ONE JLL story and client stories through mediums such as LinkedIn, Twitter, .com, advertising, etc.
Work with Property Management, Sales Enablement, Research and Property Marketing to ensure that all marketing activities are aligned with the broader firm’s vision, priorities, and marketing efforts.
Qualifications
Proven experience acting as a proactive business partner.
Outstanding relationship building and influencing skills; able to lead without authority.
Budget‑management skills and proficiency.
Professional judgment and discretion.
Excellent writing, editing, critical thinking skills.
Exceptional verbal communication and presentation skills.
Team player with an assertive work style, but can also work independently.
Detail‑oriented with the ability to manage multiple projects and people simultaneously.
A minimum of ten years of progressive marketing and project management experience.
Experience in commercial real estate or professional services is preferred.
Compensation Estimated compensation for this position: 160,000.00 – 200,000.00 USD per year. This range is an estimate and actual compensation may differ. Final compensation packages are determined by various considerations including but not limited to candidate qualifications, location, market conditions, and internal considerations.
Location On‑site – Atlanta, GA, Boston, MA, Charlotte, NC, Chicago, IL, Dallas, TX, Los Angeles, CA, Miami, FL, New York, NY, San Francisco, CA, Seattle, WA, Washington, DC
Personalized Benefits
401(k) plan with matching company contributions
Comprehensive Medical, Dental & Vision Care
Paid parental leave at 100% of salary
Paid Time Off and Company Holidays
JLL Privacy Notice
Jones Lang LaSalle (JLL), together with its subsidiaries and affiliates, is a leading global provider of real estate and investment management services. We take our responsibility to protect the personal information provided to us seriously. Generally, the personal information we collect from you is for the purposes of processing in connection with JLL’s recruitment process. We endeavour to keep your personal information secure with appropriate level of security and keep it for as long as we need it for legitimate business or legal reasons. We will then delete it safely and securely.
For more information about how JLL processes your personal data, please view our Candidate Privacy Statement.
For additional details please see our career site pages for each country.
For candidates in the United States, please see a full copy of our Equal Employment Opportunity policy here.
Jones Lang LaSalle (“JLL”) is an Equal Opportunity Employer and is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process – including the online application and/or overall selection process – you may email us at accomodationrequest@am.jll.com. This email is only to request an accommodation. Please direct any other general recruiting inquiries to our Contact Us page.
Pursuant to the Arizona Civil Rights Act, criminal convictions are not an absolute bar to employment.
Pursuant to Illinois Law, applicants are not obligated to disclose sealed or expunged records of conviction or arrest.
Pursuant to Columbia, SC ordinance, this position is subject to a background check for any convictions directly related to its duties and responsibilities. Only job‑related convictions will be considered and will not automatically disqualify the candidate.
California Residents only
If you are a California resident as defined in the California Consumer Privacy Act (CCPA) please view our Supplemental Privacy Statement which describes your rights and disclosures about your personal information. If you are viewing this on a mobile device you may want to view the CCPA version on a larger device.
Pursuant to the Los Angeles Fair Chance Initiative for Hiring Ordinance, JLL will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Accepting applications on an ongoing basis until candidate identified.
How to Apply If this job description resonates with you, we encourage you to apply, even if you don’t meet all the requirements. We’re interested in getting to know you and what you bring to the table!
Applicant Disclosure I want to work for JLL.
#J-18808-Ljbffr
Our people at JLL and JLL Technologies are shaping the future of real estate for a better world by combining world class services, advisory and technology for our clients. We are committed to hiring the best, most talented people and empowering them to thrive, grow meaningful careers and to find a place where they belong.
Key Responsibilities
Lead a team of marketing managers with expertise across asset classes.
Partner with senior business line leadership to strategize, plan, and execute high‑performing marketing programs that differentiate JLL and support the unique objectives of the property management business line.
Establish objectives and inspect performance through the Lead and manage analysis of sales and statistical data, financial reporting, public relations, media buying, traditional and digital media management.
Budget ownership with performance accountability – Maintain full P&L responsibility for marketing investments with measurable ROI targets of 3:1 minimum return.
Revenue attribution and pipeline tracking – Establish clear linkage between marketing initiatives and closed business, with comprehensive campaign‑to‑revenue reporting.
Performance‑driven budget allocation – Make strategic investment decisions based on data analytics and proven performance metrics rather than assumptions.
Create an environment where knowledge of the trade area in competitive properties is embedded in the strategic plan.
Ensure the Regional Marketing Managers are supporting the properties’ strategic goals along with developing annual marketing plans and budgets for properties.
Manage direct reports to ensure effective execution of business plans and budgets, emphasize creative, proactive behavior, and ensure they are meeting and exceeding expectations.
Takes a leadership role in driving best practices and bringing new capabilities to the marketing team.
Manages stakeholder relationships, ensuring we are delivering business value and meeting/exceeding internal and external client expectations.
Actively engage in business development, proposal creation, and effective articulation of strategic plans to existing clients and potential clients.
Integrated marketing strategy execution – Deploy coordinated campaigns across digital and traditional channels with consistent brand messaging and unified customer experience.
Lead nurturing automation systems – Implement marketing automation platforms to systematically guide prospects through the sales funnel with targeted content delivery.
End‑to‑end customer journey mapping – Track and analyze the complete prospect lifecycle from initial awareness through contract execution.
Cross‑business line marketing coordination – Ensure seamless integration of marketing efforts across all JLL service lines to maximize cross‑selling opportunities.
Predictive market intelligence – Utilize advanced analytics and industry research to identify emerging trends and market opportunities ahead of competitors.
Innovation initiative leadership – Pioneer new marketing methodologies and technologies through structured testing and early adoption programs.
Strategic scenario planning – Develop adaptive marketing strategies with contingency plans for various market conditions and economic cycles.
MarTech and AI optimization – Deploy state‑of‑the‑art marketing technology platforms and artificial intelligence to enhance campaign effectiveness and operational efficiency.
Competitive intelligence monitoring – Maintain systematic analysis of competitor activities and market disruptions to inform strategic positioning.
Strategic partnership development – Cultivate relationships with emerging technology companies and industry innovators to maintain competitive advantage.
Support yearly site marketing plan development, budgeting and metric reporting while working with digital, content, PR, demand generation, design, and sales enablement colleagues.
Nurture client relationships through signature programming – whether it be events or research‑driven content.
Identify KPIs, new revenue opportunities, and client relationships.
Regularly report on the impact of marketing efforts and impact on business profitability.
Participate in membership and sponsorship strategy with industry organizations. Support differentiating brand activation efforts tied to conferences and trade shows.
Collaborate with JLL’s events team and stakeholders to develop external client events campaign that align with business strategy and placemaking objectives.
Socialize our ONE JLL story and client stories through mediums such as LinkedIn, Twitter, .com, advertising, etc.
Work with Property Management, Sales Enablement, Research and Property Marketing to ensure that all marketing activities are aligned with the broader firm’s vision, priorities, and marketing efforts.
Qualifications
Proven experience acting as a proactive business partner.
Outstanding relationship building and influencing skills; able to lead without authority.
Budget‑management skills and proficiency.
Professional judgment and discretion.
Excellent writing, editing, critical thinking skills.
Exceptional verbal communication and presentation skills.
Team player with an assertive work style, but can also work independently.
Detail‑oriented with the ability to manage multiple projects and people simultaneously.
A minimum of ten years of progressive marketing and project management experience.
Experience in commercial real estate or professional services is preferred.
Compensation Estimated compensation for this position: 160,000.00 – 200,000.00 USD per year. This range is an estimate and actual compensation may differ. Final compensation packages are determined by various considerations including but not limited to candidate qualifications, location, market conditions, and internal considerations.
Location On‑site – Atlanta, GA, Boston, MA, Charlotte, NC, Chicago, IL, Dallas, TX, Los Angeles, CA, Miami, FL, New York, NY, San Francisco, CA, Seattle, WA, Washington, DC
Personalized Benefits
401(k) plan with matching company contributions
Comprehensive Medical, Dental & Vision Care
Paid parental leave at 100% of salary
Paid Time Off and Company Holidays
JLL Privacy Notice
Jones Lang LaSalle (JLL), together with its subsidiaries and affiliates, is a leading global provider of real estate and investment management services. We take our responsibility to protect the personal information provided to us seriously. Generally, the personal information we collect from you is for the purposes of processing in connection with JLL’s recruitment process. We endeavour to keep your personal information secure with appropriate level of security and keep it for as long as we need it for legitimate business or legal reasons. We will then delete it safely and securely.
For more information about how JLL processes your personal data, please view our Candidate Privacy Statement.
For additional details please see our career site pages for each country.
For candidates in the United States, please see a full copy of our Equal Employment Opportunity policy here.
Jones Lang LaSalle (“JLL”) is an Equal Opportunity Employer and is committed to working with and providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process – including the online application and/or overall selection process – you may email us at accomodationrequest@am.jll.com. This email is only to request an accommodation. Please direct any other general recruiting inquiries to our Contact Us page.
Pursuant to the Arizona Civil Rights Act, criminal convictions are not an absolute bar to employment.
Pursuant to Illinois Law, applicants are not obligated to disclose sealed or expunged records of conviction or arrest.
Pursuant to Columbia, SC ordinance, this position is subject to a background check for any convictions directly related to its duties and responsibilities. Only job‑related convictions will be considered and will not automatically disqualify the candidate.
California Residents only
If you are a California resident as defined in the California Consumer Privacy Act (CCPA) please view our Supplemental Privacy Statement which describes your rights and disclosures about your personal information. If you are viewing this on a mobile device you may want to view the CCPA version on a larger device.
Pursuant to the Los Angeles Fair Chance Initiative for Hiring Ordinance, JLL will consider for employment all qualified Applicants, including those with Criminal Histories, in a manner consistent with the requirements of applicable state and local laws, including the City of Los Angeles’ Fair Chance Initiative for Hiring Ordinance.
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
Accepting applications on an ongoing basis until candidate identified.
How to Apply If this job description resonates with you, we encourage you to apply, even if you don’t meet all the requirements. We’re interested in getting to know you and what you bring to the table!
Applicant Disclosure I want to work for JLL.
#J-18808-Ljbffr