Peskind Executive Search
Senior Product Marketing Manager (Public Sector)
Peskind Executive Search, Arlington, Virginia, United States, 22201
Senior Product Marketing Manager (Public Sector)
About Us
Our mission is to enable our customers to protect and save lives, accelerate justice, and preserve privacy in communities around the world. We are a global leader in Digital Intelligence solutions for the public and private sectors, empowering organizations to master the complexities of legally sanctioned digital investigations by streamlining intelligence processes. Trusted by thousands of leading agencies and companies in more than 140 countries, our Digital Intelligence platform and solutions transform how customers collect, review, analyze and manage data in legally sanctioned investigations. We’re a fast-growing company that operates within an exciting market. We’re looking for someone who is eager to be a part of our growth story, is passionate about our product, creative, and empowered by having a mission-critical role. You have the potential, now you have the opportunity. As a Senior Product Marketing Manager, you’ll drive the product marketing strategy for key company offerings, boosting customer acquisition and ever-green retention activities. You’ll build strong internal relationships with sales, product management, and marketing to drive successful product marketing GTM and account-based marketing. Hybrid:
2-3 days a week in the office What You’ll be doing:
Digital Intelligence solutions Positioning, Messaging, Collateral & Sales Enablement Bill of Materials development (BOM). Partnering actively with your marketing colleagues to develop campaign concept, digital marketing planning, content strategy, and creative to support ABM and 1:Many marketing tactics Partner with Sales and Product House colleagues to align on key messaging, tactics and activities. Work closely with Sales to map and identify key persona in the buying process to develop marketing plan accordingly Drive all launches and updates for solutions and products. Drive activities KPI’s and own the measurement and performance analysis process. Requirements
Is This You? 5-7 yrs. (overall) experience in multi-channel B2B marketing Significant advantage:
product & content marketing High tech & public sector experience – an advantage Sales Enablement Experience: you provide the training and sales tools to our sales organization that drive awareness and demand Experience creating and delivering field marketing campaigns, events, executive and key account programs, and partner activity Communication: you’re a master communicator (verbal/written); what’s more, you embrace public presentations Able to travel up to 20%
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About Us
Our mission is to enable our customers to protect and save lives, accelerate justice, and preserve privacy in communities around the world. We are a global leader in Digital Intelligence solutions for the public and private sectors, empowering organizations to master the complexities of legally sanctioned digital investigations by streamlining intelligence processes. Trusted by thousands of leading agencies and companies in more than 140 countries, our Digital Intelligence platform and solutions transform how customers collect, review, analyze and manage data in legally sanctioned investigations. We’re a fast-growing company that operates within an exciting market. We’re looking for someone who is eager to be a part of our growth story, is passionate about our product, creative, and empowered by having a mission-critical role. You have the potential, now you have the opportunity. As a Senior Product Marketing Manager, you’ll drive the product marketing strategy for key company offerings, boosting customer acquisition and ever-green retention activities. You’ll build strong internal relationships with sales, product management, and marketing to drive successful product marketing GTM and account-based marketing. Hybrid:
2-3 days a week in the office What You’ll be doing:
Digital Intelligence solutions Positioning, Messaging, Collateral & Sales Enablement Bill of Materials development (BOM). Partnering actively with your marketing colleagues to develop campaign concept, digital marketing planning, content strategy, and creative to support ABM and 1:Many marketing tactics Partner with Sales and Product House colleagues to align on key messaging, tactics and activities. Work closely with Sales to map and identify key persona in the buying process to develop marketing plan accordingly Drive all launches and updates for solutions and products. Drive activities KPI’s and own the measurement and performance analysis process. Requirements
Is This You? 5-7 yrs. (overall) experience in multi-channel B2B marketing Significant advantage:
product & content marketing High tech & public sector experience – an advantage Sales Enablement Experience: you provide the training and sales tools to our sales organization that drive awareness and demand Experience creating and delivering field marketing campaigns, events, executive and key account programs, and partner activity Communication: you’re a master communicator (verbal/written); what’s more, you embrace public presentations Able to travel up to 20%
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