National Black MBA Association
Citi Velocity Marketing Execution Lead - AVP
National Black MBA Association, New York, New York, us, 10261
Overview
Join a high-performing team within a fintech environment at a leading global bank. As a Marketing Execution Lead, you’ll help support the execution of global multi-channel marketing campaigns, support content-driven and sales initiatives, and collaborate closely with cross-functional partners to deliver compelling, on-brand marketing materials that drive engagement and ultimately revenue.
This execution-focused role reports directly to the Global Head of Marketing and is ideal for a detail-oriented, design-savvy junior marketer who understands both traditional marketing and modern digital campaign execution. You’ll support content distribution, campaign rollouts, asset production, and sales enablement initiatives across regions and teams in a fast-paced, high-growth environment.
Citi Velocity is a web-based platform, delivering Citi Research, Market Commentary, proprietary models, data and analytical tools for the Citi Sales & Trading business. Citi Velocity has been ranked #1 in Web-Based Analytics by buy-side clients in the last six annual Institutional Investor surveys.
Key Responsibilities
Email & Campaign Execution
Support the overall marketing strategy and goals by executing global email marketing campaigns, including list segmentation, template design, copywriting, testing, deployment, and performance tracking.
Manage campaign calendars and timelines, ensuring alignment with product releases, thought leadership, and event schedules.
Creative Design & Branding
Create or update visual assets (e.g., email banners, infographics, ads, brochures, slides) using Adobe Creative Suite.
Uphold brand consistency across all materials while adapting designs to campaign-specific needs.
Content Marketing Campaign Support
Drafting, editing, formatting, and publishing campaigns across platforms (i.e., email marketing, display/web assets, video graphics/thumbnails).
Collaborate with internal stakeholders to align content with key product and messaging priorities.
Sales Enablement & Asset Development
Support the sales team with tailored collateral such as product one-pagers, infographics, product user guides, and FAQs.
Maintain and update a centralized repository of sales and marketing materials, ensuring all assets are on-brand and current.
Gather feedback from the sales team to continuously optimize content relevance and presentation.
Cross-Functional & Cross-Regional Collaboration
Ensure messaging is relevant and compliant across different jurisdictions and cultural contexts to a geographically diverse user base.
Required Skills & Qualifications
Education: Bachelor’s degree in Marketing, Communications, Business, or related field, or equivalent experience.
Experience: 3-5 years of relevant marketing experience, ideally in corporate, financial services, fintech, or B2B technology/content.
Marketing Knowledge: Solid understanding of both traditional marketing best practices (print collateral, sales materials, events) and digital marketing (email, social, web).
Design: Impeccable attention to detail. Strong knowledge of modern creative design principles with ability to adhere to corporate brand guidelines. Proficient with Figma, and Adobe Creative Suite (especially Illustrator, InDesign, Photoshop).
Writing & Editing: Strong copywriting and proofreading skills for professional, engaging communications.
Tech & Productivity: Proficiency in Microsoft Office Suite (especially PowerPoint and Excel). Basic HTML/CSS is a plus.
Project Management: Organized and able to manage multiple projects simultaneously with tight and moving deadlines.
Global Communication: Experience working with or coordinating across regions. Comfortable adapting tone and content for different markets and internal vs. external users.
Team Player: Positive attitude and collaborative approach. Comfortable taking direction, asking questions, and proactively contributing ideas. Ability to proactively anticipate needs.
Proficient with both Mac and Windows operating systems.
Preferred Experience
Experience creating marketing and sales materials for capital markets or fintech platforms.
Prior support of sales enablement or go-to-market campaigns.
Exposure to CRM systems.
Familiarity with compliance guidelines and marketing in a regulated environment.
Compensation & Benefits Primary Location:
New York, New York, United States
Time Type:
Full time
Salary Range:
$98,960.00 – $148,440.00
Citi offers competitive employee benefits, including medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs. Citi also offers paid time off packages, including vacation, sick leave, and paid holidays. For additional information regarding Citi employee benefits, please visit citibenefits.com. Available offerings may vary by jurisdiction, job level, and date of hire.
EEO & Accessibility Statement Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.
If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi. View Citi’s EEO Policy Statement and the Know Your Rights poster.
Closing Date Anticipated Posting Close Date: Oct 21, 2025
#J-18808-Ljbffr
This execution-focused role reports directly to the Global Head of Marketing and is ideal for a detail-oriented, design-savvy junior marketer who understands both traditional marketing and modern digital campaign execution. You’ll support content distribution, campaign rollouts, asset production, and sales enablement initiatives across regions and teams in a fast-paced, high-growth environment.
Citi Velocity is a web-based platform, delivering Citi Research, Market Commentary, proprietary models, data and analytical tools for the Citi Sales & Trading business. Citi Velocity has been ranked #1 in Web-Based Analytics by buy-side clients in the last six annual Institutional Investor surveys.
Key Responsibilities
Email & Campaign Execution
Support the overall marketing strategy and goals by executing global email marketing campaigns, including list segmentation, template design, copywriting, testing, deployment, and performance tracking.
Manage campaign calendars and timelines, ensuring alignment with product releases, thought leadership, and event schedules.
Creative Design & Branding
Create or update visual assets (e.g., email banners, infographics, ads, brochures, slides) using Adobe Creative Suite.
Uphold brand consistency across all materials while adapting designs to campaign-specific needs.
Content Marketing Campaign Support
Drafting, editing, formatting, and publishing campaigns across platforms (i.e., email marketing, display/web assets, video graphics/thumbnails).
Collaborate with internal stakeholders to align content with key product and messaging priorities.
Sales Enablement & Asset Development
Support the sales team with tailored collateral such as product one-pagers, infographics, product user guides, and FAQs.
Maintain and update a centralized repository of sales and marketing materials, ensuring all assets are on-brand and current.
Gather feedback from the sales team to continuously optimize content relevance and presentation.
Cross-Functional & Cross-Regional Collaboration
Ensure messaging is relevant and compliant across different jurisdictions and cultural contexts to a geographically diverse user base.
Required Skills & Qualifications
Education: Bachelor’s degree in Marketing, Communications, Business, or related field, or equivalent experience.
Experience: 3-5 years of relevant marketing experience, ideally in corporate, financial services, fintech, or B2B technology/content.
Marketing Knowledge: Solid understanding of both traditional marketing best practices (print collateral, sales materials, events) and digital marketing (email, social, web).
Design: Impeccable attention to detail. Strong knowledge of modern creative design principles with ability to adhere to corporate brand guidelines. Proficient with Figma, and Adobe Creative Suite (especially Illustrator, InDesign, Photoshop).
Writing & Editing: Strong copywriting and proofreading skills for professional, engaging communications.
Tech & Productivity: Proficiency in Microsoft Office Suite (especially PowerPoint and Excel). Basic HTML/CSS is a plus.
Project Management: Organized and able to manage multiple projects simultaneously with tight and moving deadlines.
Global Communication: Experience working with or coordinating across regions. Comfortable adapting tone and content for different markets and internal vs. external users.
Team Player: Positive attitude and collaborative approach. Comfortable taking direction, asking questions, and proactively contributing ideas. Ability to proactively anticipate needs.
Proficient with both Mac and Windows operating systems.
Preferred Experience
Experience creating marketing and sales materials for capital markets or fintech platforms.
Prior support of sales enablement or go-to-market campaigns.
Exposure to CRM systems.
Familiarity with compliance guidelines and marketing in a regulated environment.
Compensation & Benefits Primary Location:
New York, New York, United States
Time Type:
Full time
Salary Range:
$98,960.00 – $148,440.00
Citi offers competitive employee benefits, including medical, dental & vision coverage; 401(k); life, accident, and disability insurance; and wellness programs. Citi also offers paid time off packages, including vacation, sick leave, and paid holidays. For additional information regarding Citi employee benefits, please visit citibenefits.com. Available offerings may vary by jurisdiction, job level, and date of hire.
EEO & Accessibility Statement Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.
If you are a person with a disability and need a reasonable accommodation to use our search tools and/or apply for a career opportunity review Accessibility at Citi. View Citi’s EEO Policy Statement and the Know Your Rights poster.
Closing Date Anticipated Posting Close Date: Oct 21, 2025
#J-18808-Ljbffr