Pws
Overview
Under the general direction of the Edward Jones Dean, the Marketing and Communications Manager for the Chaifetz School of Business will collaborate on the development of the School's unique brand while executing internal and external communications strategies with stakeholders to elevate the organization's profile. The Manager will work collaboratively with faculty, staff, students, alumni, and corporate partners on behalf of the School and, in conjunction with the Saint Louis University Division of Marketing and Communications, to ensure consistency in all marketing and communications properties that maximize impact. The manager will be responsible for implementing marketing strategies developed in conjunction with CSB staff and University Marketing, team management, and direct tactical execution to ensure comprehensive and high-quality marketing and communications initiatives that advance Chaifetz School priorities.
General Responsibilities
Proactively develop multi-channel marketing and communication plans, partnering with Marcom division and the Chaifetz School Units and divisions, including market and competitive insights, brand strategy, audience/persons, key messages, channels, timing and measurement
Oversee all external and internal marketing and communications, including web pages, social media, presentations, program collateral, signage, annual reports, newsletters, print and digital advertising and other marketing materials
Lead the Chaifetz School's marketing and communications team, including the marketing specialist, prioritizing and delegating work, monitoring progress and evaluating outcomes to ensure the team produces a high-volume of high-quality work products
Manage executive communication for Chaifetz School leadership, authoring of public remarks, presentations and written communications for internal and external stakeholders
Direct media buying and paid advertising strategy and execution on behalf of the School, in conjunction with the University MarCom Division
Oversee strategy and content development on 400+ webpages on slu.edu/business by working with Marcom and within the existing University content management system and web page templates
Support event promotion and execution, including the Edward Jones Deans Breakfast Series and other School-wide and Center events
Coordinate with external vendors, negotiating contracts, managing budgets and overseeing projects for adherence to University and School brand standards
Work with the Chaifetz School Business Manager to manage the Chaifetz School budget for advertising, marketing and communications, directing, evaluating and prioritizing spending
Serve as a member of the Chaifetz School leadership team, advising senior leadership on best practices in marketing and communication on behalf of the organization
Fulfill other duties as assigned
Minimum Skills and Qualifications
Bachelor's degree in marketing, communications or similar discipline with 5-7 years of experience
1 year of supervisory experience
Strong written communication skills
Knowledge of best practices in marketing and communication across various mediums and channels
Outstanding attention to detail
Strong ability to coordinate multiple projects, prioritize work and direct employees in a rapidly-changing workplace
Organizational and time-management skills for meeting deadlines in a fast-pace environment
Preferred Qualifications
Prior experience working in higher education
3+ years of management experience in progressively responsible roles
MBA or Masters degree in communications, marketing or related field
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General Responsibilities
Proactively develop multi-channel marketing and communication plans, partnering with Marcom division and the Chaifetz School Units and divisions, including market and competitive insights, brand strategy, audience/persons, key messages, channels, timing and measurement
Oversee all external and internal marketing and communications, including web pages, social media, presentations, program collateral, signage, annual reports, newsletters, print and digital advertising and other marketing materials
Lead the Chaifetz School's marketing and communications team, including the marketing specialist, prioritizing and delegating work, monitoring progress and evaluating outcomes to ensure the team produces a high-volume of high-quality work products
Manage executive communication for Chaifetz School leadership, authoring of public remarks, presentations and written communications for internal and external stakeholders
Direct media buying and paid advertising strategy and execution on behalf of the School, in conjunction with the University MarCom Division
Oversee strategy and content development on 400+ webpages on slu.edu/business by working with Marcom and within the existing University content management system and web page templates
Support event promotion and execution, including the Edward Jones Deans Breakfast Series and other School-wide and Center events
Coordinate with external vendors, negotiating contracts, managing budgets and overseeing projects for adherence to University and School brand standards
Work with the Chaifetz School Business Manager to manage the Chaifetz School budget for advertising, marketing and communications, directing, evaluating and prioritizing spending
Serve as a member of the Chaifetz School leadership team, advising senior leadership on best practices in marketing and communication on behalf of the organization
Fulfill other duties as assigned
Minimum Skills and Qualifications
Bachelor's degree in marketing, communications or similar discipline with 5-7 years of experience
1 year of supervisory experience
Strong written communication skills
Knowledge of best practices in marketing and communication across various mediums and channels
Outstanding attention to detail
Strong ability to coordinate multiple projects, prioritize work and direct employees in a rapidly-changing workplace
Organizational and time-management skills for meeting deadlines in a fast-pace environment
Preferred Qualifications
Prior experience working in higher education
3+ years of management experience in progressively responsible roles
MBA or Masters degree in communications, marketing or related field
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