Lenovo
AI Solutions Marketing Manager -Retail and Manufacturing Verticals
Lenovo, New York, New York, us, 10261
AI Solutions Marketing Manager - Retail and Manufacturing Verticals
Lenovo Services and Solutions Group (SSG) is seeking a motivated and organized AI Vertical Solutions Marketing Manager to join our Product Marketing team and oversee the development of product marketing assets and demand generation content with our partner NVIDIA.
In this role, you’ll support the development of content customized for target verticals and key accounts. You’ll create and distribute relevant content for AI solutions, contribute to strategic vision for marketing assets, elevate demand generation, and gather insights to enhance sales methodology. You will collaborate with global campaigns, product marketing, events, brand, communications, and counterparts across Lenovo and NVIDIA. This role bridges Lenovo and NVIDIA to deliver high-quality deliverables tailored to partner preferences.
We are looking for someone strategic, agile, and driven to craft and execute impactful content strategies in a fast-paced environment with growth opportunities.
Key Responsibilities
Contribute to development of marketing strategies for the AI vertical solutions category.
Partner with offering leads to position new and existing AI vertical solutions and capabilities.
Own the content strategy for key accounts in key verticals, understanding business objectives, buyer journeys, and audience needs.
Write and produce content across the customer journey from awareness to advocacy.
Support other content needs such as speech writing, campaign documents, or thought leadership.
Create and manage a content calendar ensuring consistency, quality, and timely delivery.
Partner with retail and manufacturing subject matter experts in Lenovo and NVIDIA to produce accurate, insightful, and timely content.
Stay current on industry trends, competitive landscape, and audience behavior in each vertical.
Collaborate with SEO, social, campaigns, events, and demand-gen teams to maximize impact.
Partner with sales and customer success to identify content gaps and create assets for the full customer lifecycle.
Monitor content performance using analytics tools and optimize based on data.
Bring creative inspiration to team discussions and contribute to innovative campaigns and formats.
Sit in on client meetings to understand tone and feedback informing writing.
Work with Geo marketing and enablement teams to drive content forward.
Track and analyze KPIs for content initiatives.
Basic Qualifications
Bachelor’s degree in Marketing, Communications, Journalism, or related field or equivalent work experience.
8+ years of experience in marketing content strategy, executive communications, and/or thought leadership in the technology services industry.
Preferred Qualifications
Experience working with cross-functional teams and producing industry-specific content, preferably for retail and/or manufacturing customers.
Knowledge of content, digital marketing, and branding best practices.
Experience creating content and marketing material focused on AI solutions.
Track record of developing and executing innovative vertical campaigns.
Experience with agencies, consultancies, or technology alliance partners is a plus.
Key Skills
Strong project management and multitasking abilities.
Excellent storytelling and writing abilities.
Ability to work under tight deadlines and adapt to changing priorities.
Analytical mindset with experience in performance tracking.
Executive presence and strong interpersonal skills with the ability to influence partners.
The base salary range budgeted for this position is $145,000 - $180,000. Individuals may also be considered for bonuses and/or commissions. Lenovo’s benefits can be found at www.lenovobenefits.com.
In compliance with applicable laws, the expected application deadline is 11/28/2025 for internal and external candidates.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, veteran status, disability, or any protected class.
#J-18808-Ljbffr
In this role, you’ll support the development of content customized for target verticals and key accounts. You’ll create and distribute relevant content for AI solutions, contribute to strategic vision for marketing assets, elevate demand generation, and gather insights to enhance sales methodology. You will collaborate with global campaigns, product marketing, events, brand, communications, and counterparts across Lenovo and NVIDIA. This role bridges Lenovo and NVIDIA to deliver high-quality deliverables tailored to partner preferences.
We are looking for someone strategic, agile, and driven to craft and execute impactful content strategies in a fast-paced environment with growth opportunities.
Key Responsibilities
Contribute to development of marketing strategies for the AI vertical solutions category.
Partner with offering leads to position new and existing AI vertical solutions and capabilities.
Own the content strategy for key accounts in key verticals, understanding business objectives, buyer journeys, and audience needs.
Write and produce content across the customer journey from awareness to advocacy.
Support other content needs such as speech writing, campaign documents, or thought leadership.
Create and manage a content calendar ensuring consistency, quality, and timely delivery.
Partner with retail and manufacturing subject matter experts in Lenovo and NVIDIA to produce accurate, insightful, and timely content.
Stay current on industry trends, competitive landscape, and audience behavior in each vertical.
Collaborate with SEO, social, campaigns, events, and demand-gen teams to maximize impact.
Partner with sales and customer success to identify content gaps and create assets for the full customer lifecycle.
Monitor content performance using analytics tools and optimize based on data.
Bring creative inspiration to team discussions and contribute to innovative campaigns and formats.
Sit in on client meetings to understand tone and feedback informing writing.
Work with Geo marketing and enablement teams to drive content forward.
Track and analyze KPIs for content initiatives.
Basic Qualifications
Bachelor’s degree in Marketing, Communications, Journalism, or related field or equivalent work experience.
8+ years of experience in marketing content strategy, executive communications, and/or thought leadership in the technology services industry.
Preferred Qualifications
Experience working with cross-functional teams and producing industry-specific content, preferably for retail and/or manufacturing customers.
Knowledge of content, digital marketing, and branding best practices.
Experience creating content and marketing material focused on AI solutions.
Track record of developing and executing innovative vertical campaigns.
Experience with agencies, consultancies, or technology alliance partners is a plus.
Key Skills
Strong project management and multitasking abilities.
Excellent storytelling and writing abilities.
Ability to work under tight deadlines and adapt to changing priorities.
Analytical mindset with experience in performance tracking.
Executive presence and strong interpersonal skills with the ability to influence partners.
The base salary range budgeted for this position is $145,000 - $180,000. Individuals may also be considered for bonuses and/or commissions. Lenovo’s benefits can be found at www.lenovobenefits.com.
In compliance with applicable laws, the expected application deadline is 11/28/2025 for internal and external candidates.
We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, veteran status, disability, or any protected class.
#J-18808-Ljbffr