Senior Director of Marketing Operations and Analytics
Senior Director, Marketing Operations & Analytics
Our client is hiring a Senior Director of Marketing Operations & Analytics to build the systems, processes, and insights that make marketing more intelligent, efficient, and accountable to growth.
This is a newly created role for a strategic yet hands‑on leader who can connect marketing, data, and business performance. The ideal candidate thrives at the intersection of strategy and analytics — translating numbers into decisions, designing processes that scale, and ensuring marketing investments deliver measurable impact.
What You’ll Do
- Establish the foundation: Create a unified marketing operations and analytics function that connects data, tools, and performance measurement.
- Develop insights that drive action: Build dashboards, KPIs, and frameworks that reveal what’s working, what’s not, and where to scale.
- Enable smarter investment decisions: Partner with stakeholders across marketing, revenue, and analytics teams to guide where to spend and how to optimize.
- Own the marketing tech stack: Oversee key tools such as Salesforce Marketing Cloud, Google Analytics, and BI platforms to ensure accuracy and visibility.
- Streamline operations: Design processes that improve data quality, reporting consistency, and cross‑team collaboration.
- Influence at the executive level: Present clear, data‑backed insights that shape marketing and business strategy.
What You’ll Bring
- 10+ years in marketing operations, analytics, or performance marketing strategy within tech, SaaS, or consumer‑driven companies.
- Expertise in marketing automation, CRM, and analytics platforms (Salesforce Marketing Cloud, Google Analytics, Tableau/Power BI, etc.).
- Strong track record using analytics to inform strategic marketing and investment decisions.
- Proven ability to design and implement scalable processes across complex organizations.
- Strategic thinker who’s comfortable working hands‑on with data, dashboards, and tools.
- Excellent communication skills — able to translate insights into clear business recommendations.
- Highly analytical, collaborative, and commercially minded.
Why This Role
This is a rare opportunity to shape how an organization measures, manages, and maximizes marketing performance. You’ll create the operational and analytical backbone that helps leadership make smarter decisions, scale efficiently, and accelerate growth.
If you’re a marketing operations and analytics leader who thrives on building clarity from complexity — this is the role for you.
Seniority level
Director
Employment type
Full‑time
Job function
Marketing
Industries
Staffing and Recruiting
#J-18808-Ljbffr