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WorkGenius Group

**Salesforce Marketing Cloud Analyst**

WorkGenius Group, San Mateo, California, United States, 94409

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This range is provided by WorkGenius Group. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range

$79.31/hr - $79.31/hr Title:

Salesforce Marketing Cloud Analyst

Industry:

Technology

Location:

Foster City, CA

Duration:

~6 months Responsibilities

Lead discovery sessions with stakeholders to gather business requirements, pain points, and campaign goals. Design end-to-end customer engagement solutions using SFMC modules (Email, SMS, MobilePush, Mobile SDK, Journey Builder, Automation Studio). Architect personalization strategies across digital touchpoints using dynamic content, data extensions, and behavioral triggers. Define solution scope and translate business needs into actionable user stories and functional and technical specifications. Lead integration discussions with upstream systems and develop integration contracts. Requirements

10+ years in CRM/Marketing technology with deep expertise in Salesforce Marketing Cloud (SFMC) as a solution designer and cross-functional lead. 5+ years in Salesforce Marketing Cloud. Proven experience designing cross-channel marketing solutions: email, SMS, mobile push, and personalized content. Strong understanding of SFMC features: Journey Builder, Contact Builder, Mobile Studio, Personalization Builder, etc. Salesforce certifications in Marketing Cloud Consultant or Administrator preferred. Skills

Salesforce Marketing Cloud Digital Engagement Personalization Cross-Channel Marketing Campaign Strategies

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