Logo
Ascensus

Content Specialist, Marketing

Ascensus, Florida, New York, United States

Save Job

Overview

The Content Specialist will be responsible for content development, execution, and oversight of marketing campaigns and initiatives for the assigned line of business. Through consultation, creativity, and a focus on the user experience, this individual will collaborate with marketing and business stakeholders to implement effective communications and craft copy that drives business growth, client retention and desired outcomes. This includes developing content within Ascensus brand standards for a variety of touchpoints with a focus on writing for digital experiences such as web, email, video, and social media. Responsibilities

Turn strategic initiatives and industry trends into tactical solutions Understand and assess business needs in order to craft clear, concise, and effective messaging Manage all aspects of complex communications, including content development, project planning, and the creation of multiple versions based on data, logic, and branding Represent marketing at key meetings to provide status updates, consultation, general project support, and innovative solutions Establish strong relationships with business stakeholders by delivering on project specifications and deadlines Create meaningful content leveraging AI tools that is clear, actionable, and engaging—converting leads to clients and turning clients into loyal fans Fluid in copywriting for a wide variety of marketing mediums across web, email, print, video scripting, presentations, articles, white papers and more Use Microsoft Office suite (Word, PowerPoint and Excel) as well as project management and CMS software tools to assist in the management of workflow, content, planning, and other marketing operations Participate in and adhere to quality control best practices related to proofreading, reviews, and securing approvals Measure effectiveness of communications using methods such as A/B testing Protect, secure, and properly handle all confidential data held by Ascensus to ensure against unauthorized access, improper transmission, and/or unapproved disclosure of information that could result in harm to Ascensus or our clients Experience, Skills, Knowledge Requirements

Excellent writing, editing, and presentation skills Ability to write and communicate effectively and professionally across multiple mediums, including digital, social and print, and considering SEO, SEO strategy and optimization tactics Experience with AI copywriting tools Excellent decision-making, communication, critical thinking, project management and follow-through skills Ability to perform duties with accuracy, strong attention to detail, and meet deadlines consistently Self-motivated team player who is comfortable working in a collaborative, fast-paced environment Minimum of 5 years of related experience. Samples and portfolio are required Four-year college degree, marketing/communications or related field An understanding of a regulated industry; financial services experience a plus For all virtual remote positions, there is an expectation of maintaining an uninterrupted virtual workspace and, where applicable, family care during business hours. An internet speed requirement of 25 Mbps or better is requested for individual use. If more than one person uses the same internet connection, a stronger connection may be required. Call center roles may require hardwiring equipment to the router or placement near the router. Please ensure you can meet these expectations before applying. The national average salary range for this role is $80-100k in base pay, exclusive of bonuses and benefits. This base salary range represents the low and high end of the salary range for this position. Actual salary offered will vary based on location, experience, performance, and internal pay alignment. Other rewards and benefits may include 401(k) match, medical, dental, vision, paid time off, etc. For more information, please visit careers.ascensus.com/#Benefits. We are proud to be an Equal Opportunity Employer. Be aware of employment fraud. All email communications from Ascensus or its hiring managers originate from @ascensus.com or @futureplan.com email addresses. We will never ask you for payment or require you to purchase any equipment. If you are suspicious or unsure about the validity of a job posting, we strongly encourage you to apply directly through our website.

#J-18808-Ljbffr