PURPLE
Description   PURPLE  is looking for an experienced  Account Manager  for its  Fashion  division to join the agency. This role supports the assigned Account Director in developing and executing activities to generate maximum brand exposure through creative product placement, profile features and launches. The Account Manager should have a genuine passion for developing brands, take initiative, and possess impeccable client liaison skills with an established network of key contacts (brands and press).
Department:  Fashion
Location:  PURPLE New York
Compensation:  $70,000 - $80,000 / year
Responsibilities   Reporting to the Account Director, increase awareness for all brands assigned to them and promote clients in all activities, campaigns, special projects, shows, presentations and events to the media
Develop and maintain relationships with key journalists and media within assigned markets, acting as an ambassador for PURPLE
Navigate partnership and collaboration opportunities
Lead event logistics support
Oversee development of weekly and monthly media reports for clients
Support Account Directors on communications with all clients, building trust and credibility
Manage product-related media requests from inquiry to coverage
General media monitoring across clients and competitors
Produce high-quality internal and external communications content
Oversee weekly client agendas and proactively pitch story ideas for editorial placement
Manage and motivate junior team members to ensure smooth operations and PR results
Support Account Directors and senior team members to ensure maximum coverage across levels
Understand paid, owned and earned media strategies and develop relationships with top influencers
Maintain strong editorial contacts in the UK and Europe
Manage Junior Account Executive/Account Executive to achieve targets
Contribute to agency new business efforts through proposals and pitches
Skills, Knowledge and Expertise   Proven experience in a senior fashion industry role
Proven commercial experience in fast-paced environments
Management experience is desirable
Track record of implementing PR strategies with positive business impact
Discreet, professional, well-spoken with excellent communication
Highly organized, methodical, efficient, with initiative
Proactive with ideas to promote PURPLE
Creative and strategic thinker with strong fashion press contacts
International press contacts desirable
Experience in event management
Strong presentation and writing skills
Ability to identify opportunities across multiple media platforms
Strong MS Word; working knowledge of PowerPoint and Excel
Seniority level   Seniority level:  Mid-Senior level
Employment type   Employment type:  Full-time
Job function   Job function:  Sales and Business Development
Industries   Industries:  Public Relations and Communications Services
#J-18808-Ljbffr