PR Freelancer (8-10HRS P/M) Job at Gotyu Underwear in Germantown

We’re looking for a senior-level freelance PR professional to support us on an ongoing, flexible basis with PR and editorial content focused on the DACH market. The role is results-driven: we’re specifically looking for someone with strong journalist connections in lifestyle, fashion, and women’s media across Germany, Austria, and Switzerland. Scope of Work Securing unpaid media coverage (print, digital, TV, radio) via personal network Developing compelling PR angles and pitches around period underwear innovation, female entrepreneurship, sustainability in fashion, founder story / taboo-breaking content (Optional) Writing blog or editorial content for our website Requirements 5+ years of PR experience in the DACH market (fashion/lifestyle/beauty sector preferred) Proven track record of Tier 1 media placements – include portfolio or examples Fluent German speaker and writer (native or near-native level) Confident with brand voice and reputation management Basic copywriting skills for blog posts or founder content Nice to Have Experience with DTC or taboo-breaking brands (period care, femtech, wellness) Background in low-budget, high-ROI PR strategies Influencer/celebrity PR experience (optional) Soft Skills Proactive and self-sufficient Strong journalist relationships Clear and concise communicator Culturally aware of when to push bold messaging versus subtle positioning Compensation and Work Arrangement Budget: Up to €1,000/month Engagement: Hourly (€50–€60/hour) or monthly retainer (~8–10 hours/month) Payment: Monthly invoice, flexible hours — focus is on results #J-18808-Ljbffr