Senior Creative Producer/Strategist, Growth Job at Jerry in Nashville
Jerry, Nashville, TN, United States, 37247
Overview
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What you’ll do
- Generate and shape creative concepts rooted in advertising fundamentals, optimized for paid social, CTV and emerging channels.
- Partner with media and growth teams to translate performance data into actionable creative direction.
- Lead production of high-performing ads (short-form video, UGC, influencer collabs, static, TV, etc.), ensuring both speed and quality.
- Develop creative briefs and testing frameworks that connect learnings with creative hypotheses across awareness, consideration, and conversion stages.
- Analyze and synthesize performance results, distilling insights into storytelling opportunities and drive iteration and scale.
- Lead agency relationships and channel partners to maximize creative output, collaboration, and efficiency — ensuring external teams are aligned with Jerry’s creative and performance goals.
- Stay on top of platform trends, formats, and cultural shifts, ensuring Jerry’s creative stays fresh, relevant, and effective.
- Build and manage a creative pipeline, balancing speed and craft while ensuring assets are aligned with growth goals.
- Leverage AI tools (for ideation, scripting, editing, analytics, etc.) to accelerate creative workflows and unlock new creative possibilities.
- Share learnings and best practices across the team — helping turn creative testing into a scalable, repeatable playbook through data-informed process.
What We’re Looking For
- 5+ years of experience in advertising, creative production and/or creative strategy — ideally within performance-driven environments (e.g. DTC brand in-house creative teams, or creative agencies with a strong performance focus).
- Proven track record producing or directing high-performing creative for paid channels (TikTok, Meta, YouTube, CTV, etc.).
- Strong grasp of what makes creative perform: hooks, pacing, iteration, testing frameworks.
- Experience leading agency and production partners to maximize output quality, collaboration, and performance alignment is a plus.
- Analytical comfort — you can interpret data and use it to refine creative direction.
- AI fluency — comfortable experimenting with generative tools to streamline workflows, analyze data, or expand creative possibilities.
- A deep passion for advertising and storytelling — you study brands, trends, and performance creative for fun.
- Understanding of full-funnel marketing, from brand awareness and consideration messaging to conversion-focused assets.
- Collaborative and entrepreneurial mindset — thrives in fast-paced environments, comfortable bridging creative, media, and analytics teams.
- Bonus: experience in both agency and growth contexts (especially at app-based or DTC brands)
Why This Role Matters
Jerry’s creative team has proven performance chops — but we’re ready to level up our creative engine. This role ensures we’re not just making more creative, but smarter creative: content that learns, adapts, and converts across channels. You’ll be the connective tissue between idea and impact, helping us build a scalable creative system that blends art, data, and media strategy.
We appreciate your interest and application; only applicants under consideration will be contacted.
About Jerry.ai
Jerry.ai is America’s first and only super app to radically simplify car ownership. We are redefining how people manage owning a car, one of their most expensive and time-consuming assets. Backed by artificial intelligence and machine learning, Jerry.ai simplifies and automates owning and maintaining a car while providing personalized services for all car owners’ needs. We spend every day innovating and improving our AI-powered app to provide the best possible experience for our customers. From car insurance and financing to maintenance and safety, Jerry.ai does it all. We are the #1 rated and most downloaded app in our category with a 4.7 star rating in the App Store. We have more than 5 million customers — and we’re just getting started. Jerry.ai was founded in 2017 by serial entrepreneurs and has raised more than $240 million in financing. Join our team and work with passionate, curious and egoless people who love solving real-world problems. Help us build a revolutionary product that’s disrupting a massive market.
Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Marketing, Public Relations, and Writing/Editing
Industries: Software Development
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