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Cousin Labs

Performance Designer (New York)

Cousin Labs, New York, New York, United States, 10261

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About Cousin Labs Cousin Labs is a creator-led growth agency that builds creative engines for modern consumer brands. We work with some of the fastest-growing companies in health, wellness, tech, and lifestyleproducing high-impact creative that blends strategy, platform fluency, and great design.

The Role Were looking for a

Performance Designer

to create and refine high-performing ads across TikTok, Meta, and YouTube. This role is for a designer who understands how creative drives resultssomeone who can combine visual craft with direct-response thinking. Youll translate performance data and audience insights into creative thats clear, scroll-stopping, and built to convert. Youll collaborate closely with strategists, editors, and creative directors to concept, test, and scale ad creative across multiple brands and categories. The ideal candidate is fast, thoughtful, and deeply fluent in the language of paid social.

What you'll be doing Design and adapt static and motion ads for paid-social campaigns optimized for clarity and conversion. Turn creative briefs and performance data into strong, test-ready visual concepts. Build and maintain scalable design systems to speed up iteration and testing. Collaborate with strategists and editors to evolve creative based on insights and performance trends. Ensure every ad meets Cousin Labs standards for taste, clarity, and performance. Experiment with new design workflowsincluding AI and automationto push creative velocity.

Ideal Qualifications 46 years

of experience designing for paid social, performance marketing, or high-growth consumer brands. Strong grasp of

direct-response principles how framing, pacing, and hierarchy influence results. Proficiency in

Figma ,

Photoshop , and

Illustrator ; familiarity with

After Effects ,

CapCut , or

Premiere

is a plus. Clear, iterative design thinking and comfort working from both data and instinct. Excellent organization, communication, and follow-through in fast-paced environments. Experience with

AI design tools

(Midjourney, ChatGPT, Runway) and emerging workflows.

Info Hours:

2025 hours per week Compensation:

Competitive hourly rate up to

$60/hour , depending on experience

HOW TO APPLY:

Please send your portfolio featuring Paid Social Ads to

info@cousinlabs.com