Senior UX Designer Job at Launch Potato in West Palm Beach

Compensation: $150,000 - $180,000 per year

THE COMPANY

Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState. We are a data‑driven Discovery and Conversion Company whose mission is to connect consumers with the world’s leading brands through technology and content.

WHY JOIN US

As a remote‑first global team headquartered in South Florida, we deliver a high‑growth, high‑performance culture where speed, ownership, and measurable impact drive success.

COMPENSATION

Contract to Hire. Base salary is set according to market rates. Future increases will be based on performance, not annual cost‑of‑living adjustments. In addition to base salary, compensation includes profit‑sharing bonus and competitive benefits.

MUST HAVE

• 8+ years of UX/UI experience in performance marketing, lead generation, or a similar data‑driven environment.
• Expertise in data‑informed design focused on optimizing key metrics such as conversion rate (CVR) and revenue per session.
• Mastery of Figma or similar wireframing/prototyping tools; fluency with Adobe Creative Suite.
• Hands‑on experience collaborating with developers and executing A/B tests for CRO.
• Excellent communicator who can present design rationale across technical and non‑technical audiences.

EXPERIENCE

8+ years of UX/UI experience within performance marketing, lead generation, or conversion rate optimization environments.

YOUR ROLE

Drive measurable revenue and performance gains by creating data‑informed, CRO‑optimized user experiences across Launch Potato web properties.

OUTCOMES

• Deliver complete, test‑ready user experiences—from concept and ideation through high‑fidelity prototypes and dev hand‑off—backed by A/B test results and user insights.
• Lead design projects across all stages: stakeholder alignment, UX strategy, UI development, and post‑test iteration.
• Generate UX insights by analyzing behavioral data, metrics (CVR, RPS), heatmaps, and user recordings to inform and validate design direction.
• Identify and proactively improve underperforming experiences through iterative UX/CRO design.
• Collaborate closely with product, engineering, and stakeholders to ensure design solutions align with business goals and technical constraints.
• Champion and mentor design best practices, sharing knowledge and driving UX strategy across the organization.
• Propose and implement design process improvements that enhance experimentation velocity and design scalability.

COMPETENCIES

• Performance‑Minded: Designs with a CRO‑first lens, balancing business goals with user needs to drive measurable outcomes.
• Analytical: Relies on data and behavioral patterns to uncover insights and validate hypotheses through experimentation and iteration.
• Initiative‑Driven: Identifies design gaps and proactively proposes and executes UX solutions without waiting for direction.
• Clear Communicator: Effectively tailors communication to engineers, product managers, and stakeholders, ensuring alignment and clarity.
• Collaborative: Thrives in cross‑functional environments, building productive relationships across design, product, and engineering teams.
• Mentorship‑Oriented: Shares expertise, coaches peers, and fosters a high‑performance UX culture.
• Strategic Thinker: Understands how UX decisions impact broader business objectives and prioritizes solutions accordingly.

TOTAL COMPENSATION

Base salary, profit‑sharing bonus, competitive benefits. Performance‑driven increases.

EEO STATEMENTS

We are an Equal Employment Opportunity company. We value diversity, equity, and inclusion. We do not discriminate based on any protected characteristic.

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LOCATION

• West Palm Beach, FL
• Delray Beach, FL