Overview
Join to apply for the Head of Digital Marketing role at Conduktor .
This role is based in our midtown Manhattan office, with a hybrid schedule of in-office collaboration on Mondays, Wednesdays, and Thursdays.
About Conduktor
We build tools that truly unleash the power of Apache Kafka. Since getting started in 2020 we’ve been growing fast and we are already aiding thousands of developers to harness the power of their real-time data through supercharging productivity, driving efficiency, and accelerating project delivery. We’re scaling globally and looking for people passionate about our mission to join us.
What will you be doing?
- Design, execute, and optimize demand generation programs from start to finish
- Own campaign execution, ICP targeting, and conversion optimization
- Collaborate with CEO, product, sales, and RevOps to drive measurable pipeline
- Target ICP accounts and personas across campaigns
- Design and execute account-based marketing programs that engage ICP accounts and drive pipeline
- Plan, launch, and optimize multi-channel campaigns (content, digital ads, webinars, outbound support)
- Work with sales & BDRs to align marketing and outbound processes
- Deliver content and campaigns that resonate with ICP personas (developers, engineering leaders, CTOs) and align with buyer journeys
- Track MQL → SQL → Opportunity conversion and contribute to real pipeline
- Own lead scoring, attribution models, and dashboards in collaboration with RevOps
- Develop strategies to improve Conduktor’s visibility in AI-driven search and in SEO/SEM
- Drive GTM campaigns for new product launches, coordinating across product, sales, and marketing
- Collaborate with sales and BDRs to refine outbound processes and cadences
What experience are we looking for?
- 5–8 years of B2B SaaS marketing experience, with at least 3+ years in demand generation or digital marketing
- Proven track record of owning campaigns end-to-end and driving measurable pipeline
- Hands-on experience with ABM platforms (6sense, Demandbase, Clearbit) and marketing automation (HubSpot, Marketo, Pardot, etc.)
- Strong knowledge of CRM systems (HubSpot CRM) and attribution reporting
- Experience building MQL → SQL conversion processes and aligning with BDR teams
- Excellent project management skills and ability to drive multiple initiatives simultaneously
- Strong content instinct: ability to identify and deliver content that moves ICPs
- Familiarity with AI search visibility (ChatGPT, Gemini, Perplexity) is a strong plus
- Startup/scale-up experience; comfortable wearing many hats and moving fast
What Success Looks Like (First 12 Months)
- All campaigns and outbound efforts are laser-focused on ICP accounts
- Multiple ABM campaigns launched and contributing pipeline
- Conduktor’s visibility improved in AI search and digital channels
- Marketing-to-sales handoff process improved with better conversion rates
- Product launches executed with measurable impact on adoption and revenue
- A repeatable outbound + marketing playbook in place for BDRs
Perks And Benefits
- Stock options
- 15 days PTO + public holidays
- Top-tier private health insurance package
- Learning and development allowance
- Employee referral program
- ClassPass membership
- Company-wide events and team socials
- Dog-friendly office
Equal Opportunity
Conduktor is an Equal Opportunity Employer. All applicants are considered without regard to race, ethnicity, national origin, religion, sex, gender identity, sexual orientation, age, disability, marital status, protected veteran status, or parental status.
Learn more about our values through our careers page, and find our latest news on X and LinkedIn.
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