Public Relations Account Manager (B2B Technology, Cybersecurity) Job at Highwire
Highwire, Salt Lake City, UT, United States, 84193
Public Relations Account Manager (B2B Technology, Cybersecurity)
We are seeking a visionary, creative PR professional with 5+ years of experience growing teams and delighting clients. As an Account Manager, you will lead 3 to 4 teams developing high-level strategy with clients and executing media, influencer and social programs. Rock-solid writing skills, in-depth knowledge of the technology industry and proficiency with all things digital and social are required. You should have a track record of leading edge thinking to develop programs that have a meaningful and relevant business impact, and be able to inspire and energize teams to take Highwire to new heights. A technology background and established relationships with consumer tech media are preferred.
Key Responsibilities
- Media/Influencer relations; strong relationships with business, broadcast and influencer media; direct staff to develop the same.
- Strong grasp and creative use of social media channels to engage and support efforts.
- Ongoing engagement of media for the agency (e.g., blog Q&A, lunch talks, etc.).
- Experience measuring the ROI of communications activities.
- Experience with social media influencer engagement, content campaigns, and media coverage amplification.
- Client service/management; manage PR programs from kickoff through goal achievement.
- Set aggressive but achievable goals based on generating news and ongoing coverage.
- Exceptional client management skills and deep personal investment in client success.
- Ability to manage through periods of change or challenge and to think clearly under pressure.
- Day-to-day client contact; develop budgets and team priority allocations and identify opportunities to increase budget.
- Lead media training sessions with clients, including developing key messages and follow-up.
- Writing proficiency; generate a plan for a campaign or an entire PR program; produce and edit materials (press releases, fact sheets, bios, etc.).
- Professional, articulate and timely client communication; develop consistent, creative, successful pitches.
- Agency operations; maintain 2 direct reports, assist in goal development, annual reviews and quarterly check-ins.
- Participate in new business processes including identifying targets, research, and pitch participation; attend networking events.
- Maintain a respectful, enthusiastic, and professional attitude toward coworkers and clients; lead by example.
- Support teams, manage upward and downward, and adhere to flexible work policies.
- Use Highwire social channels; contribute to the Highwire blog; mentor junior staff.
Highwire Perks
- Competitive salary
- Merit-based bonuses and promotions
- Hybrid work model to suit your schedule and lifestyle
- Excellent vacation policy including extended break for summer and winter holiday
- Participate in Empower Hours on Fridays; team may log off by 3pm
- 401K match
- Medical and dental benefits/ FSA
- Paid parental leave
- Commuter benefit
- Home office equipment stipend
- Growth Mindset stipend of $100 annually for books, exhibitions, etc.
- Technology reimbursement
- Wellness benefit
- Donation match
- Mentorship
- Monthly recognition programs
- Employee referral bonus
- New business referral bonus
- Quarterly Highwire events
- Dog-friendly work environment
The duties delineated above will vary depending on the needs of each specific account and are not an exhaustive list of duties. This individual will follow any other instructions and perform duties as requested by supervisors.
We are actively seeking candidates who possess a genuine passion for tech PR and are excited to grow with our team. If you are enthusiastic about the world of tech PR and eager to embark on a rewarding career, we encourage you to start the conversation by applying today.
Apply now and let's explore the possibilities together!
Job Alert – If you have been targeted by a scammer, you can file a complaint with the Federal Trade Commission here. Highwire will not send recruiting-related emails from any other email domain name or variation other than @highwirepr.com. Highwire will never request banking information as part of the application process. If you receive suspicious outreach, please forward it to hwsecurity@highwirepr.com for review.