Canyon Ranch is hiring: Social Media Content Creator in Springfield

Overview

For more than four decades, Canyon Ranch has been the leader in integrative wellness—encouraging people to pursue a healthier, more meaningful life. With resorts and retreats that unite hospitality and wellbeing, we offer guests transformative experiences that balance body, mind, and spirit.

We’re now seeking a creative and strategic Social Media Content Creator to help tell the next chapter of our story. This role blends hands‑on content creation with digital strategy, ideal for a visual storyteller who understands both the art and the science of social media.

You’ll create compelling content that captures the Canyon Ranch experience: expert‑led wellness, stunning environments, and the moments of transformation our guests discover every day. And your work will inspire our audience to live with greater intention, vitality, and joy.

Responsibilities

• Creative Story Telling: Develop, produce, and manage content across social platforms (Instagram, TikTok, LinkedIn, Facebook, YouTube) that reflects the Canyon Ranch brand voice and aesthetic.
• Asset Delivery: Concept, shoot, and edit original videos and photography that highlight our properties, experiences, and experts.
• Multi‑task: Plan and manage a content calendar aligned with marketing campaigns, seasonal initiatives, and brand storytelling.
• Stay ahead of social and cultural trends, identifying ways to share wellness in fresh, inspiring ways.
• Collaborate with on‑property and corporate teams to capture authentic, visually rich content.
• Monitor analytics and performance metrics, providing insights and recommendations to drive engagement and growth.
• Engage thoughtfully with our online community, embodying the warmth and expertise that define Canyon Ranch.
• Travel as needed to Canyon Ranch properties to capture on‑site content.

Examples of recent work include: Sample 1, Sample 2, Sample 3.

Qualifications

• 3‑5 years of experience in social media content creation, ideally within luxury hospitality, wellness, or lifestyle brands.
• Proven ability to shoot and edit video and photography for digital platforms (mobile and DSLR proficiency required).
• Deep understanding of social media best practices, algorithms, and performance tools (Meta Suite, TikTok, Later, Sprout, etc.).
• A strong visual and editorial sensibility that aligns with the Canyon Ranch aesthetic, refined, natural, and timeless.
• Excellent writing and storytelling skills; able to express wellness concepts with clarity and sophistication.
• Organized, proactive, and adaptable, comfortable balancing creative projects and fast‑moving timelines.

What You’ll Receive

• Use of services and facilities including the spa, fitness classes, lectures, and overnight stays at all Canyon Ranch locations nationwide.
• Generous health plan including Health, Dental and Vision after 30 days of employment.
• Up to 25 days of personal, sick and holiday time off.
• Supplemental health care options (including Accidental, Critical Illness and Hospital care).
• Employer‑paid life insurance and Employee Assistance Program.
• Paid maternity leave.

Location: This position will be based in Austin, TX.

Since its founding in 1979, Canyon Ranch has been the global pioneer and innovator in wellness guidance, inspiring guests to pursue a lifetime of well‑being. A visit to a Canyon Ranch Resort is unique for each guest and each stay, with over 1,500 services drawing from ancient wisdom and modern technology. Guided by world‑class experts who integrate services across a broad range of disciplines—nutrition, sports & performance, spa, mental health, spirituality, and more—guests gain personal insight, skills, and motivation that leads to true transformation long after their experience.

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