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Doherty Enterprises

Marketing Specialist Allendale NJ

Doherty Enterprises, Allendale, New Jersey, us, 07401

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Position & Perks The Marketing Specialist helps develop, track, execute, and monitor Community Marketing programs. They will be a Brand Champion by building brand awareness and creating community connections through networking, fundraisers, relationship building and grassroots marketing activities at the local level for all of our restaurant brands.

The position will include occasional nights and weekends and approximately 30% travel (use of personal vehicle with reinbursement) to our restaurant locations throughout NJ and NY for marketing/community events.

NOTE: This is NOT a remote or hybrid position:

You will be working out of our Allendale NJ corporate support center when you are not in the field at meetings, supporting brands events, or doing other community events/activites.

We offer a great benefit package including healthcare; medical, dental, vision, flexible spending account, 401k with match, PTO, paid holidays, bonus opportunity, and more!

Responsibilities

Partner with Operations leaders to plan and execute community connection and promotional activities.

Source, develop and support community connections and partnerships with local schools, non‑profit organizations, businesses, and other community organizations.

Support and participate in restaurant community connection and promotional activities (will include some nights and weekends).

Ensure concept integrity and consistency in all local messaging and promotions.

Develop and distribute community concept collateral materials.

Main focus on Community Marketing, tracking and outreach and Marketing Department Assistance

Responsible for office mailings, sponsorship, fundraiser and youth incentive program management

Assistance with photoshoots and local events

Asset Management

Coordinate & develop PR strategy in partnership with Operations

Coordinate with Operations lead to finalize and proof outreach content, layout and pricing

Provide ROI analytics and other metrics to measure effectiveness of activities and budget spend.

Participate in cross‑functional teams as needed

Qualifications

Bachelor’s Degree in Marketing, Public Relations or a related field

1‑3 years field marketing experience required. Preferable in the Restaurant, Beverage, Hospitality, or Retail industry.

Multi‑unit / site support strongly preferred

Exceptional communication and presentation skills

Live local to our corporate support center in Allendale NJ

Self starter with a passion and flair for networking.

Fluent collaborator with the ability to build strong relationships and influence others.

Highly organized and detailed leader with an ability to prioritize, manage multiple projects and meet tight deadlines.

Strong Social Networking presence, influence and know how

Creative thinker with hands on approach.

Food and beverage professional or enthusiast.

Strong professional presence, judgment and decision making.

General understanding of business principles.

Operating knowledge of and experience with personal computers, Microsoft Office, and typical office equipment (e.g. Telephones, copier, fax machine, Email, etc.)

Demonstrated proficiency in proofing and creating collateral materials and branding

Ability to work effectively both independently and collaboratively

Demonstrated Local Store Marketing expertise

*NO AGENCIES PLEASE

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