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KOMU

KOMU is hiring: Influencer and Content Manager in Scottsdale

KOMU, Scottsdale, AZ, US, 85261

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This role is provided by KOMU-TV. Your actual pay will be based on your skills and experience talk with your recruiter to learn more.

Base Pay Range

$55,000.00/yr - $62,000.00/yr

Purpose of Role

To grow Modern Warriors reach, trust, and revenue by building an ecosystem of affiliates, creators, and customers who authentically share their experiences through content that converts. This role bridges social media, affiliate management, and brand storytelling to make Modern Warriors vision to make a million friends healthy come alive in measurable ways.

Core Accountabilities (KPIs)

You are responsible for both people (affiliate community) and performance (content & sales). The guiding principle is: Health fuels relationships, and relationships fuel health. Every post, DM, and piece of content you ship should move us closer to that mission.

Affiliate Program Performance

  • Affiliate Outreach (per week) 6080 new contacts. Identify and contact new micro/mid-tier creators on IG, TikTok, YouTube, and podcasts. Log in Refersion.
  • Affiliate Activation Rate 2535%. % of invited creators who post or share affiliate links within 7 days of onboarding.
  • Active Affiliates (rolling 30 days) 4560. Maintain a strong, engaged roster of creators who consistently generate reach & content.
  • Affiliate-Attributed New Revenue $20K$35K/month. Direct sales attributed to affiliate links/codes.
  • AOV (Affiliate Orders) $95$110. Push bundles like Body Repair Plan and pair Ready + Realign to increase cart value.
  • Subscription Mix (Affiliate) 1525%. Encourage affiliates to promote recurring subscriptions.
  • Click Purchase Rate (Affiliate) 3.04.5%. Conversion rate of visitors from affiliate links.

Content Creation & Social Impact
  • Top-Performing Affiliate Posts Repurposed (per week) 610. Identify and repost high-performing UGC to MW brand pages (IG, TikTok, YouTube).
  • UGC Assets Captured (per week) 1015. FaceTime interviews, customer reviews, and authentic testimonial clips.
  • Engagement Rate (Brand Pages) 35%. Average likes/comments/saves on MW brand posts.
  • Gamified Challenge (monthly) 1. Host affiliate competitions.
  • UGC-to-Ad Conversion Rate 2.53.5%. Measure performance of UGC pieces cropped into Meta/Google ads.
  • Branded Leadership Content 12 posts/week. Ensure CEO and COO publish leadership-aligned posts reinforcing MW vision.

Core Responsibilities

These are your repeatable, tactical actions that make your KPIs move. Theyre divided by frequency for clarity and accountability.

Daily Responsibilities
  • Affiliate Recruitment & Outreach
    • Source 1220 new affiliates or micro-influencers daily.
    • Target niches: wellness, fitness, mindset, recovery, nootropics, self-improvement.
    • Use Refersion for tracking, link creation, and onboarding.
    • Personalize outreach compliment authenticity, content quality, or mission alignment.

  • Affiliate Management
    • Approve affiliate applications daily.
    • Send onboarding materials (briefs, discount codes, content examples, guidelines).
    • Add affiliate notes into Refersion CRM.
    • Check daily for new affiliate-generated content; reshare high performers.

  • Content Repurposing
    • Select 12 affiliate or customer videos for reposting.
    • Tag affiliate properly; highlight their authenticity.
    • Save all UGC to shared content library (by category: Transformation, Routine, Humor, Real Talk).
    • Always prioritize content that feels human, not polished.

  • Community Gamification
    • Engage on affiliate posts via likes/comments.
    • Highlight winners of ongoing affiliate challenges.
    • Share leaderboard updates in affiliate chat channels.

  • Customer & Leadership Integration
    • Review new customer reviews and text testimonials.
    • Clip or quote the best ones for story posts.
    • Coordinate 12 story posts from James (CEO) or Sara (COO) weekly to humanize leadership.


Weekly Responsibilities
  • Performance Review (Every Monday)
    • Review affiliate revenue, AOV, conversion rates, and content volume from Refersion.
    • Track social media metrics (engagement, follower growth, UGC conversions).
    • Identify top 10 performing affiliates by sales and by content engagement.

  • Creator Brief Pack (Every Tuesday)
    • Send new creative briefs with examples and trending audio.
    • Include top UGC examples and hook templates (Proof Story Transformation Humor).
    • Reinforce current campaign.

  • Top Content Audit (Every Wednesday)
    • Analyze highest-performing affiliate and customer content.
    • Select best 35 to repost on MW pages.
    • Crop at least one for ad testing.
  • Affiliate Coaching (Every Thursday)
    • Review and go over purpose, values, and vision to inform how they talk.
    • DM or voice note affiliates to give quick wins (the caption hit, the camera angle performed).
    • Offer feedback and ideas for next week.

  • Gamification Review (Every Friday)
    • Update affiliate leaderboard.
    • Announce weekly winner on Stories & tag them.
    • Send small reward (free product, merch, early access).


Core Competencies
  • Affiliate Management Recruiting, activating, and retaining engaged affiliates.
  • Performance Literacy Reads dashboards daily; knows how to move conversion rates, AOV, and content metrics.
  • Content Curation & Editing Excellent eye for what performs; knows how to crop, caption, and format UGC.
  • Gamification & Community Energy Can design challenges, scoreboards, and small competitions that create excitement and participation.
  • Storytelling Alignment Understands MWs voice and translates that tone into captions and communication.
  • Creator Coaching Helps affiliates produce better content by sharing winning examples and constructive guidance.
  • Tool Proficiency Mastery of Refersion, Shopify, Klaviyo, Meta Business Suite.
  • Collaboration with Leadership Works closely with James and Sara to ensure social storytelling reflects brand purpose and direction.

Traits and Core Values Fit
  • Curiosity before judgment always asking why did this work? before assuming.
  • Play the game & have fun treats social growth as a creative competition, not a chore.
  • Radical honesty transparent about whats working and whats not.
  • Complete commitment shows up consistently; no shortcuts, no excuses.
  • Genuine encouragement motivates affiliates by recognizing effort and progress.
  • Action-oriented learner tests quickly, learns fast, and documents insights.

Operating Rhythm (Execution Cadence)
  • Daily (MonFri) Outreach, affiliate engagement, content reposting, gamification. 1220 new contacts, 2 reposts/day, 1 leaderboard update.
  • Monday Metrics Pulse: Revenue dashboard review + Top 10 Affiliate update.
  • Tuesday Creator Briefs: Weekly creative pack (trending audio + UGC examples).
  • Wednesday Content Lab: Select best-performing posts for MW page reposts.
  • Thursday Coaching Calls: 510 affiliate check-ins.
  • Friday Challenge Recap: Weekly winner announcement + rewards distribution.
  • Monthly Deep Dive: Refersion + Klaviyo report, ROI analysis, affiliate tier upgrade.


What Great Looks Like In The First 90 Days

15002000 new affiliates contacted. 150+ active affiliates posting regularly. 60+ top-tier content creators onboarded. 10+ high-performing posts/week on MW social channels. $20K$35K affiliate-attributed revenue per month. Content library of 500+ UGC assets, categorized & tagged. Consistent gamification with at least 50% affiliate participation per challenge. MW social pages feel authentic, high-energy, and aligned with leaderships voice.

Seniority Level

Associate

Employment Type

Full-time

Job Function

Other

Industries

Marketing Services

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