Open Influence is hiring: Creative Strategist in New York

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About the Role

We’re looking for a dynamic team player to join our Creative Strategy team in New York, working in a hybrid in‑office model. This highly collaborative role brings creative strategy to life within creator marketing efforts. You’ll work directly with top brands across various industries to shape innovative, insight‑driven campaigns that drive real impact, all while tapping into the power of creators.

Key Responsibilities

• Work with the Creative Team to develop detailed, multi‑platform creator marketing campaign strategies and ideas for multiple client verticals
• Distill client briefs, conduct research and analysis to develop strategic concepts and plans that address client needs
• Leverage social listening and primary research to develop insights that drive impact potential for brand‑creator initiatives
• Contribute insights that provide strategic context and elevate the Creative Strategy Team’s work
• Maintain a strong understanding of main social media platforms and the latest social/creator‑related trends
• Create impactful presentations and reports that clearly articulate the key aspects of the strategic plan
• Develop analysis of creator marketing campaign and efforts impact and performance on an ongoing basis through wrap‑up reports
• Design high‑quality, on‑brand assets for internal and external use
• Clearly communicate and defend the rationale behind the recommended strategy
• Efficiently manage a high volume of work from start to finish

Experience

• 3–5 years of experience in creative strategy, creator marketing, social media, or related creative fields
• Portfolio‑first mindset: proof of work, creative builds, and innovative executions are valued over titles
• Strong background in graphic design, and/or experience using AI to develop imagery/video content
• Expertise in leading creator‑related concepts and strategies
• Understanding of the social media, brand, and influencer marketing space
• Bonus: Experience creating content

Skills and Qualifications

• Excellent creative presentation deck‑building skills
• Graphic design skills (Photoshop, Illustrator, Canva)
• Research skill with a creative mindset for developing insights and evaluating impact
• Excellent written and verbal communication skills; ability to translate complex concepts into clear presentations
• Familiarity with the RFP process and evaluating brand briefs
• Curiosity and fluency with AI tools, especially as they intersect with culture, creators, and strategy
• Data processing and trend analysis capabilities
• Dynamic and resourceful, able to prioritize and manage multiple rapid‑turnaround projects
• Excellent time‑management skills
• Deep understanding of creator space, branded content, and the social/digital advertising landscape
• Comfortable navigating nuances of diverse client portfolios (automotive, TV/Film, lifestyle, fashion & beauty, CPG, gaming)
• Proficiency in Google Slides, PowerPoint, and/or Keynote

Culture & Perks

• Open door policy; safe, inclusive spaces for connection, sharing, and strategizing
• Celebration of wins and mutual support during challenges
• Continuous learning, growth, and improvement culture
• Professional development stipend, Summer Fridays, phone bill reimbursement, full benefits, and more

Compensation

$80,000–$100,000 USD, depending on experience.

Equal Employment Opportunity Statement

Open Influence provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.